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Ben Edelman (1 results)
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- How Web Advertisers Can Avoid Being Ripped Off
- A question for Web advertisers: Do you get what you pay for? If you answered yes, you might be a little hasty in that opinion, especially if you use an online affiliate program to generate sales. You may be paying referral fees for business you would...
- Blog posts 2008-03-27
- Time to Add Gawker to Your RSS Feed
- In my Best PR Blogs posts of a couple of weeks back, I included the PRWeek blog because it was everything -- fresh, lively, snarky -- that PRWeek the trade rag isn't. One of the main reasons that blog is/was any good were the contributions of former staffer Hamilton Nolan....
- Blog posts 2008-02-18
- What to Watch in 2008
- Our friends at PRWeek have jumped in with a spread on who and what to watch in the corporate PR and agency world in 2008. Here's are highlights: The Dell/WPP partnership to form a dedicated communications company to serve Dell's needs. PRWeek expresses concern that expectations are...
- Blog posts 2008-01-08
- Top PR Blogs And Why You Should Read Them (Part 1)
- I read -- or more accurately, scan -- several dozen PR blogs on a regular basis, mostly looking for items and ideas to share with you on the Catching Flack blog. I do this through Google Reader, which is Google's feed reader. I thought you might be...
- Blog posts 2008-01-28
- Top PR Blogs and Why You Should Read Them (Part 2)
- This is Part Two of my unofficial and unscientific list of top PR bloggers. Part One ran yesterday. Here are my general criteria again: Significant readership as measured by the subscriber count on Google Reader Gets updated on a regular basis Deals...
- Blog posts 2008-01-29
- "Moneyball Marketing" Explained
- Michael Lewis challenged baseball's conventional wisdom with his 2003 bestseller, "Moneyball." If you're not familiar with the book, it follows the Oakland A's general manager, Billy Beane, as he builds a winning team with a substantially lower budget than his competitors by casting aside traditional stats like RBI and batting...
- Blog posts 2007-11-14
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