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- The Three Elements of a Successful Emailing
- The author of this article says that a solid emailing rests on three "legs": offer, list and creative. The offer is critical to the success of your email effort. The email list business has few standards, and it can be hard to be sure whom you are dealing with. Most...
- White papers 2002-01-01
Additional Resources
- DoubleClick Email List Services Expands Reach in Technology and Business-to-Business Markets; Advertisers Achieving 16% Response Rate With Technology Lists
- Business, Technology, Advertising & Media Editors NEW YORK--BUSINESS WIRE--May 15, 2001 DoubleClick Inc. (NASDAQ: DCLK), the leading digital marketing solutions company, today announced that the company's eMail List Services product will now offer new lists in the fast growing technology and business- to- business categories, in order to...
- Research articles 2001-05-15
- Yesmail Expands B2B Acquisition Network With Forbes.com Email List
- Yesmail, a leading online relationship marketing company, today announced the addition of the Forbes.com opt-in email list to the Yesmail B2B Network for customer acquisition. Forbes.com is a trusted information resource for business leaders worldwide. With this partnership, Yesmail continues to help marketers increase their reach and quality...
- Research articles 1970-01-01
- Best Email Tip: The Two Minute Rule
- The Two Minute rule says you should respond to any email sitting your inbox that would take less than two minutes to do so. This is a brilliant strategy. I once adhered to the What Matters Most rule, which proclaims that you prioritize your email from most...
- Blog posts 2009-07-13
- Return Path Adds Seven Channel Partners for its Industry Leading Email Change-of-Address and PureList Services
- Business Editors NEW YORK--BUSINESS WIRE--May 7, 2001 -- Responsys, Innovyx RappDigital, and Merkle Direct Marketing among the leading direct and interactive marketing firms to offer the Return Path services-- Return Path, Inc., the leading provider of email list optimization services, today announced the addition of...
- Research articles 2001-05-07
- infoUSA to Expand Email List Brokerage and Management Business; Acquisition of DoubleClick Division Creates Largest Hi-Response Opt-in Email File
- Business Editors & Technology Writers
- Research articles 2002-03-15
- Ziff Davis smart business - Lists/Databases/Selects
- Ziff Davis Smart Business Opt-In Email List (50,000 names, $250/M) This title teaches corporate executives to apply technology that helps them gain a competitive advantage. Selects by image hosting and flash email.
- Research articles 2002-01-01
- Redi-Data to Highlight Comprehensive Physician's Professional Email List at Upcoming DM Days New York Conference & Exhibition
- WHO: Redi-Data, Inc. provides consumer, business and healthcare professional lists, lead verification, as well as comprehensive data processing and turnkey direct marketing services. WHAT:...
- Research articles 2008-05-29
- E-mail List Server Lyris 3.0 Released; Major Upgrade Features Speed, Security and Usability Improvements
- OAKLAND, Calif.--BUSINESS WIRE--Sept. 15, 1998--Lyris Technologies Inc. today announced the release of Version 3.0 of its highly acclaimed flagship product, Lyris Email List Server. Features new to Version 3.0 include: failsafe unsubscribing; sophisticated message scheduling; extensive auditing, tracking, and billing features; anonymous discussions; document mail merging;...
- Research articles 1998-09-15
- A 6-Pack of Quick, Easy, and Free Marketing Tactics
- So your marketing budget is empty and you're getting itchy. You need to do something. Here are six things you can do today, and they're all free. 1. Add analytics to your website Website analytics will change your life. You...
- News items 2009-10-13
- Email Marketing Gets Personal | BTalk Australia
- (14min 54) Email marketing is going through a change. With so many companies bombarding us each day, the open rates of campaigns is on the decline. Today on BTalk Australia Phil Dobbie talks to John Merakovsy, the Australian general manager of Experian CheetahMail about how to ensure...
- Blog posts 2008-07-28
- 10 Reasons Social Media isn't Replacing Email
- The Wall Street Journal just ran a piece about the evolution of communication technology, chronicling the rise and alleged fall of email to social media. "Email no longer rules," the title reads.Do you agree that email no longer rules? Tell us why or why not."We all still use email, of course,"...
- News items 2009-10-13
- Where Does Your Email Really Go?
- The internet was designed to be a free exchange of information wherein anyone, upon a loose framework mainly having to do with networking and rendering capabilities, could join, share and digest what they wanted. Email was developed as a predecessor to the internet. Again, one...
- News items 2009-11-12
- Cutting back on your long list of passwords
- Does anyone actually like passwords? Most people can't stand them because they end up having to keep track of a long and often memorized list of usernames and passwords to sign into the websites they visit. Website owners hate them because it's hard to get people to create a new...
- News items 2009-11-03
- 10 Underrated Business Books
- 10 Underrated Business BooksYou've convicned me to re-readGot an old copy of 'how to influence...' I haven't looked at for years, you've convinced me to have another look!RE: 10 Underrated Business Books"Competing on Analytics" by Thomas Davenport has helped me help senior management see the value in number-crunching.RE: 10 Underrated...
- Discussion threads 2007-08-26
- Realtime Publishers: Understanding how privacy and government regulations affect email compliance
- Email compliance is just one instance of the regulatory impact on IT operations. There are a number of privacy and corporate governance regulations that apply to email services, and the list of such laws is likely to grow. Fortunately, many regulatory requirements coincide with business requirements for security, business continuity,...
- White papers
- LiveTV unveils global in-flight email solution, Kiteline World
- JetBlue Airways subsidiary LiveTV has developed a solution that it says will allow carriers to offer free in-flight email on flights operated anywhere in the world, and will also prove attractive to business aircraft operators. The so-called Kiteline World solution, unveiled at the recent World Airline Entertainment Association WAEA conference...
- News items 2009-10-19
- A quick Twitter guide and glossary for business users
- Posted by Jason Hiner @ 3:01 am Categories: Social networking, Twitter Tags: Twitter, Hastags, Tweetdeck, Tweetvisor, Smart Phones, E-mail, Cellular Phones, Handhelds, Consumer Electronics, Personal Technology For a service that is remarkably simple, Twitter is often difficult for new users to understand and to quickly turn into something useful. In...
- News items 2009-08-17
- Sourcing Buyers for Your Business
- If you've decided to sell your business, potential buyers could come from a number of sources, including competitors, suppliers, customers, and new market entrants. You can advertise the availability of your business through newspapers, trade magazines, and specialty publications that list businesses for sale.For many small businesses, networking is one...
- Articles 2007-07-16
- Shell Oil Tests Email to Influence Distributors, Truckers & Farmers: Uses 5 Best Practice Rules
- CHALLENGE: Every quarter, Shell Oil Products US used to send a glossy printed magazine to its distributors and end users such as farmers and professional truck drivers. "It was a beautiful magazine, but things at Shell were changing so rapidly that by the time it was published,...
- Case studies 2004-05-01
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