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eMarketer is in the Business Services Industry
Latest News and Analysis
Interactive Banking in the US: Making the Most of a Multi-Channel World
This report provides bankers and other financial services professionals with a wide-ranging study of the shifting developments shaping today?s banking market - along with detailed strategies on how to take advantage of them. The report also examines the reasons for online banking's growth, the forces that make that growth unstoppable...
The eMail Marketing Report
E-mail is the most popular online activity among Internet users, both at home and at work. This creates a prime marketing opportunity, for both large and small businesses. Marketers can use e-mail to "get in front of" customers and prospects in a more concrete and forceful way. It also explains...
Additional Resources
Google trials video ads for your pleasure.
May 24, 2007 (The Australian Financial Review - ABIX via COMTEX) -- In late-May 2007, Google began inserting video advertisements in its online programming for its Adsense clients. The insertion of ads within video streams is a natural progression, as the US online ad market is ...
Rockville-based B2eMarkets forms strategic partnership with ThomasNet
Rockville-based B2eMarkets Inc., a maker of software that helps companies manage procurement, formed a strategic partnership with ThomasNet Inc., a wholly owned subsidiary of Thomas Publishing, under which B2eMarkets will incorporate ThomasNet's SoluSource into its B2eMarkets suite software...
Exchange Applications Acquires e-marketing Software Firm for $24 Million, Adding Personalized Web, email and e-messaging Capabilities to Its CRM Solution
BOSTON/SEATTLE--(BUSINESS WIRE)--Aug. 24, 1999-- Software From Seattle-Based GBI Helps Businesses Generate Individually Personalized e-marketing Communications; Customers Include Microsoft.com, TheGlobe.com and Expedia.com Exchange Applications, Inc. (Nasdaq:EXAP), an award-winning provider of software and services that optimize the value of customer relationships, announced today that...
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