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empty pr

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Empty PR Exercises That Make Your Company Look Amateurish
Empty PR Exercises That Make Your Company Look AmateurishROFLAnd don't forget announcements that some tiny magazine somewhere gave you (and 50 other advertisers) some ridiculous award.RE: Empty PR Exercises That Make Your Company Look AmateurishTravis:As usual, incisive and honest. As a receiver of many of these lame-o announcements, I can...
Tags: Empty PR, Internet marketing, public relations
Discussion threads 2007-10-18

Additional Resources

Empty PR Exercises That Make Your Company Look Amateurish
Does your company ever dilute its credibility with these types of very common lame-o announcements? Lame Partnership Initiatives -- When Google and IBM announce [even relatively mundane] joint initiatives (like today's announcement that they're partnering to "promote new software development methods" in research and academia), tier-1 business...
Tags: Travis Van, Corporate Communications, Marketing, Finance, Public Relations, Business Structures, Consortium, Announcement, Partnership, Vendor
Blog posts 2007-10-08
Time to Overhaul Financial Sector PR
Do you trust the firm you've entrusted your retirement savings to? I mean, really trust them? Because this week, if you don't, or if your investment manager was Lehman Bros., you're having a bad week, and you're looking at more of the same for awhile. And if...
Tags: Brand, Financial, Messaging, Public Relations, Financial Accounting, Marketing, Corporate Communications, Finance, Jon Greer
Blog posts 2008-09-24
Which pudding passed our taste test?
CHRISTMAS CAKES WAITROSE Select, pounds 13.95 . The most expensive - and therefore the most disappointing. The decoration was ugly; the icing hard: and the cake proved quite dry and crumbly. 4/10 SOMERFIELD Luxury, pounds 8.99 This classic-look cake was lovely...
Tags: Somerfield Plc.
Research articles 1998-12-13
What You Need to Know About Branding
What You Need to Know About BrandingRE: What You Need to Know About BrandingCoke doesn't have much different with Pepsi. It wins at Branding. But consider about MS and other OS out there, there is a big different among them. So personally i think MS wins not in branding, but...
Tags: Marketing research, Sales strategy, Need-to-Know About Branding, brand, branding, marketing, Coke
Discussion threads 2008-10-09
Feeding the Hungry.(farm bill and agricultural subsidies)(Brief Article)
When Bill Clinton signed the welfare overhaul in 1996, he and his supporters promised that its problems could be fixed later. One problem at the top of the list was the bill's savaging of the food stamp program, including sharp financial cuts and the removal of legal...
Tags: food, immigrant, Manufacturing, nutrition, senator, U.S. Senate
Research articles 2002-04-08
The nineteenth century.(Book Review)
One of the great unsolved mysteries is that of the inexplicably empty ship. Mary Celeste: The Greatest Mystery of the Sea, by Paul Begg (Pearson, 19.99 [pounds sterling]), investigates more than a century of speculation and survivors' tales, searching for the facts behind the story. Begg...
Tags: HEALTHCARE, Thompson, University of North Carolina
Research articles 2005-05-01
Staying on in Lusaka. (South African African National Congress expatriates in Lusaka, Zambia)
THE bar at the Pamodzi hotel was once a regular haunt of African National Congress officials in Zambia, the best place to debate post-apartheid South Africa with foreign visitors and put the beer on the visitors' accounts. Now the bar is closed for renovation. The...
Tags: Government, Harassment, MARKETING, SOFTWARE, U.S. Congress
Research articles 1991-02-09
Brazil: Congress to pass extension of incentives to computer.
The science & technology commission from the Brazilian Congress has passed the draft bill that extends the government incentives to computer hardware companies until 2009, granting to them several tax exceptions. The incentives are granted to companies that invest above 5% of...
Tags: computer, FINANCE, incentive, SALES, Taxes, U.S. Congress
Research articles 1999-10-07
Less that stellar verdicts forecast in Starr inquiry
Whitewater independent counsel Kenneth Starr's probe is almost completed. Although the net has been cast widely, insiders say it may come up relatively empty, and Starr seems to be bracing for criticism. Not with a bang but a whimper. According to sources close to Whitewater independent counsel Kenneth...
Tags: aide, attorney, conviction, lady, Litigation, prosecutor, White House
Research articles 1997-08-11
Universal Mall to fill Woolworth's space with Burlington Coat Factory.(Burlington Coat Factory Warehouse Corp., Universal Mall Properties L.L.C.)(Brief Article)
By fall, Burlington Coat Factory will be the newest tenant at Universal Mall in Warren. Demolition began in January to prepare for a 75,000-square-foot store. Burlington signed the lease last week, said Jerry Gershman, a partner in Gershman, Brown & Associates Inc. of Indianapolis,...
Tags: Burlington Coat Factory, Burlington Coat Factory Warehouse Corp.
Research articles 2001-03-19
Engineering Firm Stone & Webster to Lease Arapahoe County, Colo., Building.
By Mark P. Couch, The Denver Post Knight Ridder/Tribune Business News Mar. 27--An engineering firm with offices along the T-REX construction route plans to move farther south into a new building that TeleTech Holdings Inc. constructed but never occupied. ...
Tags: Stone & Webster Inc.
Research articles 2002-03-27
Virgin Media Benefits from U.K. Broadband Cluelessness
It's front page news in the Financial Times today. Ed Richards of OFCOM droned on about it somniferously on Radio Four this morning, while interviewer Sarah Montague sounded very irritated with him. OFCOM's latest update on broadband speeds is going to be picked apart by the media ad nauseum, and...
Tags: Media, James Enck, Virgin Media Inc.
External links 2009-07-28
Greed or naivety?
The turf Graham Bradley's face outside Jockey Club headquarters, where he had been disqualified for eight years from stepping on to a racecourse, told it all. He is 42, but the empty, forced and frightened grin was the expression of a cheeky schoolboy who had always thought he could either...
Tags: Jockey Club
Research articles 2002-12-07
Lacking Citibank Survey Misses The Mark About Small Business Use of Social Media
We promise to refrain from any cynicism about the survey results we receive. That said the surveys are sometimes misleading, looking for a public relations hit. Hope that isn't too cynical but the results of a Citibank survey about small business use of social media makes us...
Tags: Citigroup Inc., Social Media, Small Business, Survey
News items 2009-10-09
Where's the Shop? Cliff Freeman Slips Into History Books
NEW YORK (AdAge.com) -- In what was left of an office on West 20th Street in New York, a small group of casually dressed people were packing boxes amidst empty file cabinets and unplugged phones when a visitor arrived. For a one-time creative hotbed that ought to get a mention...
Tags: Agency
News items 2009-11-02
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