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• @ Vevo Launch: Google's Schmidt: The Music Industry Will Finally Make Money Selling Music Online

  PaidContent - 2009-12-09

  [In progress] The Vevo launch party has been going on for an hour and executives and stars are ready to take the stage. I spoke briefly with Google (NSDQ: GOOG) CEO Eric Schmidt, who told me that Vevo, which is a joint venture between Google’s YouTube and the major...

  Tags: Google Inc., Industry, YouTube Inc., Music, Vevo, Music Business, Corporate Communications, Digital Media, Strategy, Marketing, Consumer Electronics, Personal Technology, Management, Entertainment, Companies, Google, YouTube, David Kaplan

• Warner Music Hands Over Video Ad Sales To Outrigger

  PaidContent - 2009-10-08

  Warner Music Group (NYSE: WMG) has a vision for how it’s going to make money with digital content this time around—and it includes a few key tech platforms and sales partners. On the sales end in the U.S., the company is giving the reins to Outrigger Media, a New...

  Tags: Video Advertisement, YouTube Inc., Video, Warner Music Group Corp., WMG, Outrigger Media, Sales Strategy, Sales Force Management, Corporate Communications, Sales, Marketing, Entertainment, Music, Companies, Google, YouTube, Tameka Kee

• WPP's Sir Martin To Olympic Committee: Embrace YouTube Or Lose Your Audience

  PaidContent - 2009-10-06

  With the 2016 Olympic Games all squared away and set for Rio de Janeiro, members of the International Olympic Committee could get down to more serious business—such as how to handle the issue of online video. WPP Group CEO Sir Martin Sorrell had some very simple ideas for the...

  Tags: International Olympic Committee, YouTube Inc., WPP, Asset Management, Corporate Communications, Web Site Development, Operational Planning, Business Operations, Marketing, Internet, Advertising, Entertainment, Sports, Digital Olympics, Media & Publishing, TV, Social Media, Video, Companies, Countries, Europe, David Kaplan

• Report: Warner, YouTube Reach A Deal?With Talks For Vevo, Too

  PaidContent - 2009-09-25

  Warner Music Group (NYSE: WMG) and YouTube have finally negotiated a deal that will bring music videos from artists like Madonna and U2 back to the video site, AdAge is reporting. Warner pulled all of its artists clips from YouTube in December, after the two companies could not agree...

  Tags: Advertisement, YouTube Inc., Warner Music Group Corp., Music Video, Sales Strategy, Corporate Communications, Sales Force Management, Sales, Marketing, Entertainment, Music, Social Media, Video, Companies, Google, YouTube, Tameka Kee

• YouTube/PRS Details: Advance Payment, Three-Year Deal, Figures Secret

  PaidContent - 2009-09-03

  Google (NSDQ: GOOG) is putting up another wadge of advance cash for the revised terms of its renewed license for YouTube to use music in the UK, an agreement that ends an at times acrimonious dispute see our earlier report.“The deal goes back to January. It runs to June...

  Tags: Payment, YouTube Inc., PRS, Corporate Communications, Advertising & Promotion, Operational Accounting, Marketing, Finance, Entertainment, Music, Companies, Google, YouTube, Robert Andrews

• YouTube Resolves UK Music Royalties Dispute, Will Start Paying Again

  PaidContent - 2009-09-02

  Eight months after letting its PRS For Music license expire in protest at “ridiculous” rates, YouTube has agreed new terms with the UK music royalty collector, meaning the reintroduction of thousands of official music videos.New terms have not yet been disclosed but will be backdated to January, when YouTube’s...

  Tags: YouTube Inc., Video, PRS, Corporate Communications, Marketing, Entertainment, Music, Companies, Google, YouTube, Robert Andrews

• YouTube Inches Closer To Renting Movies But Nothing Imminent

  PaidContent - 2009-09-02

  YouTube’s move into content that people might pay for—instead of click on enough to make advertisers happy—is inching toward the next step: joining the online rental movies crowd. The Wall Street Journal is reporting, and paidContent has confirmed, that discussions are underway with Lionsgate, Warner Bros. and Sony (NYSE:...

  Tags: YouTube Inc., Corporate Communications, Marketing, Entertainment, Movies, Companies, Apple, Google, YouTube, Sony, Time Warner, Staci D. Kramer

• Music Video JV Site Vevo Raising Money At $300 Million Valuation

  PaidContent - 2009-08-31

  Vevo, the Hulu-like site for music videos which for now is a JV between Universal Music, Sony Music and YouTube, is out raising money at a $300 million valuation, we have learned from multiple sources. The venture’s CEO Rio Caraeff has been criss crossing the country and globe pitching...

  Tags: Venture, Valuation, YouTube Inc., Video, Music, Vevo, Hulu, Corporate Communications, Investment, Marketing, Finance, Entertainment, Rafat Ali

• YouTube's Hurley Bankrolling US F1; Plans Video Content, Social Media

  PaidContent - 2009-08-20

  His video site may not yet be as profitable as hoped, but YouTube co-founder and CEO Chad Hurley’s a wealthy young man in need of an outlet. He has becoming the “primary investor” for US F1, the motorsports team debuting in next year’s season.Hurley, who recently met Formula One...

  Tags: Team, Social Media, YouTube Inc., Video, F1, Obviously Video, Team Management, Management, Entertainment, Sports, Companies, Google, YouTube, Robert Andrews

• Maybe You Can Quit Your Day Job By Making YouTube Videos

  Content Next - 2008-12-11

  Or in YouTube producer Michael Buckley's case, you can quit your day job and get a dream job. Buckley quit his job as a music promoter after earning $100,000 from YouTube ads on his a thrice-a-week giddy celebrity rant What The Buck?, he tells NYT. Since he first started...

  Tags: Job, Advertisement, YouTube Video, YouTube Inc., Video, Corporate Communications, Marketing, Advertising, Broadband, Companies, Google, YouTube, Entertainment, Media, TV, Cable & Telecom, Social Media, Video Sharing, David Kaplan, Google Inc., comScore Inc.