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	<title><![CDATA[Entertainment Weekly | Company News & Executive Profiles | BNET]]></title>
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	<description><![CDATA[Latest company news & analysis, recent events, stock quotes, earning call transcripts, with profiles and descriptions of top business executives for Entertainment Weekly]]></description>
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		<title><![CDATA[Implications of CBS/Pepsi Video-in-Print Ad]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/news-analysis/implications-cbs-pepsi-video-print/8832/]]></link>
		<description><![CDATA[NEW YORK (AdAge.com) -- In a move that seems to symbolically close a big loop of media convergence, CBS and Pepsi will run a video ad in the September print edition of Entertainment Weekly. See portions of the actual video and hear Ad Age media reporter Nat Ives and TV...]]></description>
		<s:doctype><![CDATA[News items]]></s:doctype>
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		<pubDate>Sun, 23 Aug 2009 19:05:55 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/video.html"><![CDATA[Video]]></category>
		<category domain="http://resources.bnet.com/topic/cbs+corp..html"><![CDATA[CBS Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/implication.html"><![CDATA[implication]]></category>
		<category domain="http://resources.bnet.com/topic/pepsico.html"><![CDATA[PepsiCo]]></category>
		<category domain="http://resources.bnet.com/topic/entertainment+weekly.html"><![CDATA[Entertainment Weekly]]></category>
		<category domain="http://resources.bnet.com/topic/media+reporter.html"><![CDATA[media reporter]]></category>
		<category domain="http://resources.bnet.com/topic/media+convergence.html"><![CDATA[media convergence]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">CBS</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">PEP</category>
		<category domain="tickers">CBS,PEP</category>
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	<item>
		<title><![CDATA[Magazine readers focus on the future with Harry Potter-style ads]]></title>
		<link><![CDATA[http://industry.bnet.com/media/news-analysis/magazine-readers-focus-harry-potter/8466/]]></link>
		<description><![CDATA[When readers of Entertainment Weekly open their magazines next month, they will discover characters from US television programmes speaking to them from a wafer-thin video screen. The marketing experiment - by CBS, the US broadcaster, and soft drinks maker PepsiCo - recalls the fantasy newspapers of the Harry Potter films....]]></description>
		<s:doctype><![CDATA[News items]]></s:doctype>
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		<pubDate>Thu, 20 Aug 2009 03:47:10 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/video.html"><![CDATA[Video]]></category>
		<category domain="http://resources.bnet.com/topic/cbs+corp..html"><![CDATA[CBS Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/magazine.html"><![CDATA[magazine]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/entertainment+weekly.html"><![CDATA[Entertainment Weekly]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">CBS</category>
		<category domain="tickers">CBS</category>
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	<item>
		<title><![CDATA[CBS and Pepsi bring video ads to printed page]]></title>
		<link><![CDATA[http://industry.bnet.com/media/news-analysis/cbs-pepsi-bring-video-ads/8398/]]></link>
		<description><![CDATA[When some readers of Entertainment Weekly open their magazines next month, they will discover characters from US television programmes speaking to them from a wafer-thin video screen built into the page. The marketing experiment – which is being conducted by CBS, the US broadcaster, and Pepsi, the soft drinks maker...]]></description>
		<s:doctype><![CDATA[News items]]></s:doctype>
		<enclosure url="http://i.bnet.com/images/200803/icon_bnet.gif" type="image/gif" />
		<pubDate>Wed, 19 Aug 2009 17:07:30 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/video.html"><![CDATA[Video]]></category>
		<category domain="http://resources.bnet.com/topic/cbs+corp..html"><![CDATA[CBS Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/pepsico.html"><![CDATA[PepsiCo]]></category>
		<category domain="http://resources.bnet.com/topic/entertainment+weekly.html"><![CDATA[Entertainment Weekly]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">CBS</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">PEP</category>
		<category domain="tickers">CBS,PEP</category>
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	<item>
		<title><![CDATA[Bettye LaVette&#39;s Road to the Grammys Punctuated With Year-End Raves and January 16 "Conan" Performance]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_pwwi/is_200801/ai_n21196827]]></link>
		<description><![CDATA[Next Stop for BETTYE LaVETTE on her 40-year journey to the GRAMMYs? "Late Night with Conan O'Brien" on January 16.  BETTYE, who recently scored the first GRAMMY nomination of her career -- for Best Contemporary Blues Album for her CD "THE SCENE OF THE CRIME" (Anti- Records) -- brings...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 14 Jan 2008 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/boston+globe.html"><![CDATA[Boston Globe]]></category>
		<category domain="http://resources.bnet.com/topic/career.html"><![CDATA[CAREER]]></category>
		<category domain="http://resources.bnet.com/topic/entertainment+weekly.html"><![CDATA[Entertainment Weekly]]></category>
		<category domain="http://resources.bnet.com/topic/nomination.html"><![CDATA[nomination]]></category>
		<category domain="http://resources.bnet.com/topic/performance.html"><![CDATA[performance]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
	</item>
	<item>
		<title><![CDATA[Posh came, wasn't seen, didn't conquer]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_kmusa/is_200707/ai_n19362965]]></link>
		<description><![CDATA[Posh Spice finally came to America Monday night in her much-hyped NBC reality special, but the nation didn't exactly roll out a red-carpeted welcome.     Victoria Beckham: Coming to America ranked second in its time period (5.1 million) behind a rerun of Wife Swap. And though it...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 18 Jul 2007 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/america.html"><![CDATA[America]]></category>
		<category domain="http://resources.bnet.com/topic/entertainment+weekly.html"><![CDATA[Entertainment Weekly]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/nbc+universal+inc..html"><![CDATA[NBC Universal Inc.]]></category>
	</item>
	<item>
		<title><![CDATA[It's curtains for 'The Sopranos']]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_kmafp/is_200706/ai_n19208775]]></link>
		<description><![CDATA[NEW YORK AFP &#8212; After more than eight years on the small screen, the final episode of hit US mafia drama "The Sopranos" this weekend will close one of the most successful chapters in US television history.  For fans of the show since its 1999 pilot, the only question...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 06 Jun 2007 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/agence+france-presse.html"><![CDATA[Agence France-Presse]]></category>
		<category domain="http://resources.bnet.com/topic/entertainment+weekly.html"><![CDATA[Entertainment Weekly]]></category>
		<category domain="http://resources.bnet.com/topic/tony.html"><![CDATA[Tony]]></category>
		<category domain="http://resources.bnet.com/topic/tvs.html"><![CDATA[TVs]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
	</item>
	<item>
		<title><![CDATA[Crix' picks.(Film/International)(Brief Article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb1437/is_200502/ai_n18403942]]></link>
		<description><![CDATA[NEW YORK                           Boogeyman       The       Nobody       Rory...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 14 Feb 2005 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/chicago+sun-times.html"><![CDATA[Chicago Sun-Times]]></category>
		<category domain="http://resources.bnet.com/topic/entertainment+weekly.html"><![CDATA[Entertainment Weekly]]></category>
		<category domain="http://resources.bnet.com/topic/hollinger+inc..html"><![CDATA[Hollinger Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/sony+corp..html"><![CDATA[Sony Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">SNE</category>
		<category domain="tickers">SNE</category>
	</item>
	<item>
		<title><![CDATA[How critics reacted to some 2004 hits]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_qn4188/is_20041031/ai_n11485841]]></link>
		<description><![CDATA[LOS ANGELES -- Critics and moviegoers sometimes agree on top hits such as "Shrek 2" and "Spider-Man 2." But critics tend to give lukewarm or negative reviews to movies that grab mainstream audiences.   Here's a sampling of reaction from top critics on some of 2004's top hits: ...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Sun, 31 Oct 2004 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/associated+press.html"><![CDATA[Associated Press]]></category>
		<category domain="http://resources.bnet.com/topic/chicago+sun-times.html"><![CDATA[Chicago Sun-Times]]></category>
		<category domain="http://resources.bnet.com/topic/entertainment+weekly.html"><![CDATA[Entertainment Weekly]]></category>
		<category domain="http://resources.bnet.com/topic/los+angeles+times.html"><![CDATA[Los Angeles Times]]></category>
		<category domain="http://resources.bnet.com/topic/new+york+times+co..html"><![CDATA[New York Times Co.]]></category>
		<category domain="http://resources.bnet.com/topic/robots.html"><![CDATA[Robots]]></category>
		<category domain="http://resources.bnet.com/topic/usa+today.html"><![CDATA[USA Today]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">NYT</category>
		<category domain="tickers">NYT</category>
	</item>
	<item>
		<title><![CDATA[New lad mag stomps on entertainment turf.(Giant Steps)(Brief Article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb1437/is_200405/ai_n5857411]]></link>
		<description><![CDATA[Finding ways to keep the bored male entertained seems to be all the  talk these days.       And now comes Giant, a new lad mag set to bow in September that  will focus exclusively on testosterone-driven movies, music, TV other  pastimes. ...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 10 May 2004 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/dennis+publishing+inc..html"><![CDATA[Dennis Publishing Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/entertainment+weekly.html"><![CDATA[Entertainment Weekly]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
	</item>
	<item>
		<title><![CDATA[Wincing once again at 'The Office'.(television program review)(Television Program Review)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4895/is_200310/ai_n17984498]]></link>
		<description><![CDATA[The Office is back, and the humor is darker than ever. That might  mean it will appall many U.S. sitcom fans. But if its short of  perfection, that's only because last season set too high a  standard.      This brilliant BBC America satirical...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 06 Oct 2003 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/british+broadcasting+corp..html"><![CDATA[British Broadcasting Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/entertainment+weekly.html"><![CDATA[Entertainment Weekly]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[SALES]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[SOFTWARE]]></category>
		<category domain="http://resources.bnet.com/topic/tvs.html"><![CDATA[TVs]]></category>
		<category domain="http://resources.bnet.com/topic/u.s..html"><![CDATA[U.S.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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