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- BNET Author Biography
Erik Sherman is a freelance writer, editor, and photographer. His work has appeared in such publications as the New York Times Magazine, Newsweek, Fortune, Inc, Newsweek Japan, the Financial Times, Chief Executive, Advertising Age, and CIO Insight. Before going into journalism, he was head of product marketing at a publicly-held...- more about Erik Sherman »
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- Google Apps Gauntlet; Using Resellers Will Be Tough
- It's been clear that Google's focus on ad revenue is a potential weak point for the company and that it rightly continues trying to diversify its business. And the announcement that it will allow "technology solution providers" to resell Google Apps to businesses is just another example. But Google is...
- Blog posts 2009-01-14
- Google Screws Up Another Enterprise Charge with Outlook Sync [UPDATED]
- Google was touting its new approach to making Google Apps work with Microsoft Oulook. But it now appears that Google Apps Sync for Microsoft Outlook may disable Outlook's ability to search any data. If Microsoft is being up and up about the bug report, then it's another example of how...
- Blog posts 2009-06-17
- Google Adds Enterprise Contact Features to Apps [UPDATE]
- In a telephone conversation today discussing Google's strategy for Google Apps, director of products Matt Glotzbach mentioned a new set of enterprise specific enhancements for contact management in Google Apps. This is significant because contact management, at least according to the users I've spoken with, has been considered a big...
- Blog posts 2009-07-01
- Google Apps: Beta Or Not?
- The official word is that Google has dropped the beta tag from Google Apps. Combined with the announcement of a Chrome-based operating system coming out next year, and you can see that the company has tossed a gauntlet northward toward Redmond. However, there's a lot more to being ready for...
- Blog posts 2009-07-08
- IBM Should Buy Zoho (Updated)
- Last week I mentioned how risible the idea of IBM trying to match Google Apps could be. Acknowledging all of IBM's strengths in the enterprise market, it's ludicrous because they're trying to offer a lot less in function for not that much less per user. And when was the last...
- Blog posts 2009-10-06
Additional Resources
- Four Ways Google Is Killing Microsoft
- Google has engaged Microsoft in a long-term death-match on a series of fronts, as Dan Frommer and Nicholas Carlson at Silicon Alley Insider noted this morning, in a piece on ten areas that Google and Microsoft are fighting it out. But I disagree with four areas where...
- Blog posts 2009-07-27
- Microsoft Mud Won't Stick To Google
- Microsoft is trying to discredit Google's enterprise push by highlighting a bug that probably affects fewer users than there are Democrats in the state of Utah. The issue revolves around a new feature introduced by Google allowing customers to switch to Google email and productivity applications while...
- Blog posts 2009-06-17
- Can Verizon Help Google? Maybe Yes, Maybe No
- Verizon Wireless has announced that it plans to back Google's Android phones in a big way. It sees Android as being an answer to AT&T's continued U.S. lock on Apple's iPhone, and Google must be over the moon about the deal. However, that's opportunity. Making something of it will be...
- Blog posts 2009-10-06
- Google Wooing Enterprise Market, Desperately Needs Users
- By releasing its new plug-in for Microsoft Outlook, Google has again signaled its interest in the business user market. It's also a signal that the company is stuck and badly needs to embrace an old tech rule: It's tough to make it in the productivity apps business if you only...
- Blog posts 2009-06-10
- Google: One Successful Failure?
- No one can deny that Google is financial successful. The company makes huge amounts of money and their main line of business -- selling advertising -- is something that needs virtually no marketing to its customers. That is an impressive feat. But it is also one that masks deep confusions...
- Blog posts 2009-07-13
- Google's Caffeine -- They've Gotta Learn About Marketing
- Google is one of those companies that markets by use. It gets more ad dollar share because people use the search engine more than others. Pretty simple, and helps control costs. But although that has worked in the core business, the company has assumed that it will work the same...
- Blog posts 2009-08-12
- Google Voice and Apple: Software Versus Platform
- In the face of the continuing controversy over Apple not approving Google Voice for the iPhone app store, David Pogue reports that Google is creating a web-based version of the application. It's tempting to keep riding that editorial wave. (Or would that be the editorial Google Wave?) But I think...
- Blog posts 2009-08-10
- Google's Long, Tough Microsoft-Like Road For Chrome
- With Google's announcement of a Chrome-based PC operating system, you could almost hear the cheers from pundits hot for something to gnash for months, people who hate Microsoft, and the Google true-believers. It's an announcement that goes hand-in-hand with the word that the beta tag is now dropped from Google...
- Blog posts 2009-07-08
- IBM Versus Google: You've Got To Be Joking
- So IBM decided to drop the bomb on Google -- Big Blue will offer a basic email service for $36 per seat, undercutting the latter's $50 a head Apps pricing. A Gartner analyst called it "trouble for Google," but I'm not so sure. I think that Google has still got...
- Blog posts 2009-10-03
- Tech Roundup: Google Books, LinkedIn Apps, Wireless Power, More
- Google settles suit with publishers, authors; LinkedIn launches app platorm; MIT spin-off tries to power devices through wireless; Logitech buys video communications company; and Office almost goes virtual. by Erik Sherman
- Blog posts 2008-10-29
- Can Anyone Out-App Apple?
- There's a mad scramble among Microsoft, Google, Research in Motion, Nokia, and even Verizon, to climb back into a race that Apple has all but already won. The only surprising aspect in the news out of Apple yesterday that it has sold more than 1.5 billion mobile...
- Blog posts 2009-07-15
- Apple, AT&T at the Point of No Return
- Boy, try to take a day off and you find that major companies like Apple and AT&T have become so unhinged at their own actions and regulatory attention that they put on a public display almost guaranteed to turn into a long-running Corporate Keystone Cops. It was...
- Blog posts 2009-08-05
- Tech Roundup: Panasonic Eyes Sanyo, Used IT, Oprah Moves Kindle, More
- Panasonic considers acquiring Sanyo; Google and Yahoo deal may be dying; Google considers service-level agreements for Google Apps; used IT equipment becomes popular; Oprah stirs huge Kindle interest; and Acer claims sales not bothered much by credit meltdown. by Erik Sherman
- Blog posts 2008-11-03
- Taking Stock Of Cloud Computing
- Contrary to popular preconceptions, cloud computing isn't the stuff of start-ups and fringe companies â€" it's really big business run by very public companies (and I don't just mean Salesforce.com and VMware). My colleague Erik Sherman has an interesting take on the cloud computing business model, but putting aside his...
- Blog posts 2009-07-30
- Tech Roundup: Yahoo Erases Profiles, Twitter Seeks Business Model, More
- Google lowers capital expenses, Apple and Psystar try alternative dispute resolution, Yahoo runs risk of driving off audience, and Steve Ballmer claims that Google Apps isn't competition. by Erik Sherman
- Blog posts 2008-10-20
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