ESPN

News & Analysis

espn and game and world cup - All News and Analysis

• MSOs buy cup pitch: ESPN promo customizes games for Comcast, Time Warner carriage.(Marketing & Advertising)

  - 2003-09-22

  The 2003 FIFA Women's World Cup will be on the sports scene the next three weeks, and so will Comcast Corp. and Time Warner Cable. The MSOs will get an assist from an ESPN affiliate program that not only gives them an...

  Tags: Comcast Corp., ESPN, game, marketing, Time Warner Inc., World Cup

• Getting graphic at the World Cup. (graphic machines utilized by television broadcasters of soccer championships)

  - 1994-06-13

  With no commercial breaks, broadcasters are placing graphics machines at the top of their list of World Cup coverage production hardware. To get around the no-break soccer format, U.S. rightsholder ESPN plans to superimpose corporate logos on With...

  Tags: ABC Inc., broadcaster, camera, ESPN, game, graphics, TV, World Cup

• No interruptions during World Cup. (television coverage of soccer tournament)

  - 1993-06-07

  The 1994 World Cup soccer matches, the first to be held in the United States, will be seen on network and cable telecasts with no commercials during the action. Sponsors of ABC and ESPN's joint coverage will place ads in pre-...

  Tags: ABC Inc., advertisement, ESPN, game, TV, World Cup

• ESPN & ABC score on World Cup soccer rights: advertiser partners ease financial risk for nets. (networks and advertiser cooperate to lessen financial risk)

  - 1992-06-08

  NEW YORK - ESPN, ABC Sports and several high-profile advertisers have forged an unusual alliance gambling that the American public is ready to embrace the game of soccer. The deal differs from traditional sports contracts in that advertisers wi NEW...

  Tags: ABC Inc., advertiser, ESPN, financial, game, network, Soccer, World Cup