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- Quick Hits; TNS projects robust 2004 ad spending.(Briefs)
- Ad spending is expected to reach $138.4 billion this year, up 7.8% from last year, according to a new forecast from TNS Media Intelligence/CMR. The forecast is based on the economy's continuing to rebound this year. Last year's ad spending was estimated to be 6.1% higher...
- Research articles 2004-01-19
Additional Resources
- Online Voting Begins for 4th Annual Eyeblaster Awards
- Eyeblaster Inc., the leader in rich media advertising delivery and management technology, has announced the opening of online voting for the 4th Annual Eyeblaster Awards, sponsored by Yahoo! and media partner ClickZ.com. The longest running creative awards devoted solely to rich media advertising, the Eyeblaster Awards honors the most creative...
- Research articles 2004-09-28
- Bluestreak Partners With Eyeblaster; Leading Out-Of-Banner-Platform Added To Bluestreak's Ad Serving Solution
- Business/Technology Editors ADTECH, NEW YORK--BUSINESS WIRE--Dec. 5, 2001 Bluestreak, a leading online marketing technology company, today announced a partnership with Eyeblaster, the pioneer in "out-of-banner" rich media advertising. Bluestreak will now offer Eyeblaster's technology to its ad serving customers. The company will also add Eyeblaster to Bluestreak's...
- Research articles 2001-12-05
- Eyeblaster Sees Triple Digit Growth in First Half of 2004; New Video Formats, New Offices Drive Delivery to More Than 1 Billion Ads in Q2
- NEW YORK -- Eyeblaster, the leader in rich media advertising content and delivery, today announced that the second quarter of 2004 was the company's most successful quarter to date, serving substantially more than the 1 billion impression benchmark for the first time in the company's history. The quarter also marked...
- Research articles 2004-07-15
- Eyeblaster Announces 2004 Performance Results;Growth and Diversification Drive Exceptional Year for Leading Rich Media Provider
- NEW YORK -- Eyeblaster, the leader in rich media advertising delivery and management, today released an overview of its 2004 year-end performance. Eyeblaster exhibited a 60 percent increase in campaigns, totaling 2,285 versus the previous year. The company served 181 percent more impressions returning a healthy increase in 2004 annual...
- Research articles 2005-02-24
- Eyeblaster Introduces EyeNet; ''Preferred Partner'' Network to Streamline Rich Media Process for Both Publishers and Agencies
- NEW YORK -- Eyeblaster, for years the leader in rich media advertising technology worldwide, today announced the introduction of EyeNet, the company's "preferred partner" Rich Media network. EyeNet is designed to simplify and streamline the rich media process through a new, innovative approach that benefits both publishers and agencies. Eyeblaster...
- Research articles 2005-10-14
- Eyeblaster Names New Senior Staff; Doug McFarland Assumes GM Role; Fred Tietze Named VP of Sales & Business Development; Wilma McDaniel Tapped to Lead Marketing Efforts
- NEW YORK -- Eyeblaster, the leader in rich media advertising delivery and management, today announced the addition of a General Manager as well as the addition of two new senior staffers to its roster, continuing the company's accelerated growth path.
- Research articles 2005-01-18
- Eyeblaster Appoints Two New Directors of Account Management; Company Also Increases its Sales Organization in the East and Central Regions
- NEW YORK -- Eyeblaster, for years the leader in rich media advertising technology worldwide, today announced the appointment of Joan Fagan and Tom Hawkins, to Directors of Account Management.
- Research articles 2005-08-29
- Eyeblaster Announces Firefox Compatibility; Company Extends the Reach of Rich Media for Online Advertisers
- NEW YORK -- Eyeblaster, the leader in rich media advertising management, delivery and reporting solutions, today announced its compatibility with Mozilla's Firefox browser, effective immediately.
- Research articles 2005-06-21
- Eyeblaster to Use Microsoft Silverlight for Development of High-Impact Rich Media Advertising
- Eyeblaster to Support Microsoft Silverlight with Integration into Company's Flagship Advertising Platform
- Research articles 2007-04-16
- New VideoStrip Banner Highlights Eyeblaster Update; Rich Media Platform v5.8 Features Custom Reporting for Easy Data Consolidation
- NEW YORK -- Eyeblaster, the leader in rich media advertising delivery and management, today announced the introduction of a new video banner format and customizable reporting templates among the many enhancements included in version 5.8, the company's latest upgrade of its popular Rich Media Platform.
- Research articles 2005-03-07
- Eyeblaster Enhances Commitment to Global Client Services and Sales; Company Expands Technical and Creative Support with New Hires, Two Tiered Client Services, New Creative Development and New Sales Managers in Western Region
- NEW YORK -- Eyeblaster, the leader in rich media advertising technology today announced new hires and corporate developments that further enhance its dedication to servicing clients and marketplace needs as the company continues its aggressive growth track. The company has created a business development unit focused exclusively on the creative...
- Research articles 2005-06-02
- Eyeblaster Introduces Advanced Features for Creating Targeted Rich Media
- Eyeblaster, the leader in rich media advertising content and delivery, today announced the addition of new features to their Rich Media Platform dedicated to building a more personalized and relevant rich media advertising experience. Additionally, the company has also introduced a new Push Down banner format and more enhancements...
- Research articles 2004-10-26
- Eyeblaster Hires Erwin Castellanos to Lead Strategic Publisher Initiatives and Partnership Developments
- NEW YORK -- Eyeblaster, the leader in rich media advertising delivery and management, today announced that Erwin Castellanos, formerly of Advertising.com, has been hired as Director of Business Development.
- Research articles 2005-02-08
- Research by Eyeblaster and WildTangent Demonstrates Power of Video Ads Targeted to Gamers; Overwhelming Majority of Gamers Are Happy to Watch a Short Video Ad in Exchange for Free Game Plays
- NEW YORK -- Eyeblaster, for years the leader in rich media advertising technology worldwide, today announced the findings of a survey conducted with WildTangent, a leading online game publisher, which demonstrate that an overwhelming majority of gamers respond favorably to video ads and are happy to watch a video ad...
- Research articles 2005-10-17
- Eyeblaster Launches In-Stream Rich Media with Style.com & WWE.com; VideoClip Module Brings True Interactive Video to Publishers and Advertisers
- NEW YORK -- Eyeblaster, the leader in rich media advertising content and delivery, has begun serving the first live VideoClip Module ads and content on WWE.com and Style.com. Other leading publishers are set to offer VideoClip campaigns in upcoming weeks.
- Research articles 2004-08-18
- Eyeblaster Boosts Creative Options for Digital Agencies with Launch of Advanced Ad Development Tools
- Eyeblaster Workshop allows users to create, modify, manage and upload rich media ads from within their local Flash CS3 environment
- Research articles 2008-01-28
- Eyeblaster First to Be Accredited by MRC for Compliance With Three IAB Ad Measurement Guidelines
- Eyeblaster Platform Integrates Standard Ad-Serving Methodology for Display, Rich Media and Digital Video Commercials
- Research articles 2008-04-15
- Eyeblaster Takes Online Video Advertising to the Next Level; New Video Studio Provides Solutions for Advertisers to Deliver Video Ads with the Highest Quality and Greatest Impact
- NEW YORK -- Eyeblaster, the global leader in digital advertising solutions, today announced the launch of its Video StudioTM along with additional enhancements to its flagship Rich Media Platform.
- Research articles 2006-05-17
- Eyeblaster Announces Solution for In-Stream Video Advertising
- New Eyeblaster Service Streamlines Process for Monetizing Online Video Content
- Research articles 2007-10-18
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