Resources

3 Resources for

farin & associates and marketing research

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Using Segmentation Strategies to Minimize CD Funding Costs: It has been seen that to effectively minimize funding costs through effective deposit pricing decisions, one needs to do three things: Implement an effective deposit pricing process, use financially sound pricing tools in making pricing decisions, use segmentation techniques to avoid paying up for non-rate sensitive deposits. An effective deposit...; Tags: Strategy, CD, Pricing Strategy, Farin & Associates, Pricing, Marketing Research, Marketing; White papers 2002-11-01
Making Effective Loan Pricing Decisions: The key to effective loan pricing is to develop a consistent methodology for pricing loans that identifies which loans are well and poorly priced. Don't get into rate wars on poorly priced loans. Use rate to increase volume of well-priced loans. A number of analytical approaches have been used over...; Tags: Pricing Strategy, Loan, Farin & Associates, Pricing, Marketing Research, Marketing; White papers 2003-01-01
Differentiated Pricing In Segmented Markets: Decentralized Pricing Strategies For Profitability: From the executive summary: ‘Retail banking strategies that are uniform across markets do not yield the most profitable results. Whether a holding company is addressing its member banks or one institution is addressing its branch network: differentiated pricing of products and services via segmented markets are the way to maximize...; Tags: Bank, Pricing Strategy, Farin & Associates, Pricing, Marketing Research, Financial Services, Marketing; White papers 2003-01-01