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BNET Resources

GM, Chrysler Slash Brands
General Motors and Chrysler are cutting deeper than ever as the automakers fight for last minute survival. The automaker is phasing out the brand in order to survive. Alexis Christoforous reports.
Tags: Brand, Automobile Company, Chrysler LLC, General Motors Corp., MoneyWatch, Manufacturing, Branding, Marketing, end, of, the, road, for, gm, alexis, christoforus, automaker, chrysler, survival, bankrupt
Videos 2009-04-26
Clock Ticking For GM?
General Motors could soon be pushed into the largest bankruptcy in history. Moneywatch.com's Jill Schlesinger discussed a possible GM restructuring.
Tags: auto, bailout, bankruptcy, Business Operations, clock, david, early, for, general, General Motors Corp., gm, jill, Litigation, MoneyWatch, Moneywatch.com, motors, Personal Finance, priya, schlesinger, show, ticking
Videos 2009-05-25
Cash For Clunkers: Will You Qualify?
A new federal project that gives consumers cash to trade in their gas-guzzling cars is modeled on a successful German program. But the U.S. model has a few more rules than the German prototype. Randall Pinkston reports.
Tags: Randall, MoneyWatch, for, clunkers, cars, old
Videos 2009-07-11
Too Successful? Dealers Running Out of Cars
"Cash for clunkers" has been so successful that the program is running out of money -- and dealer lots are emptying out. Even if extra funding is approved, consumers may have little to choose from.
Tags: Car, Dealer, MoneyWatch, cbsepisode, for, clunkers, running, out
Videos 2009-08-06
Can Car Makers Survive Without Cash for Clunkers?
The government's cash for clunkers program has invigorated car showrooms across the country. Now that the program is ending, however, auto makers will have to make it on their own. Tony Guida reports.
Tags: Car, MoneyWatch, Government, Manufacturing, cbsepisode, auto, industry, alone, on, their, own, for, clunkers, end, over, tony, guida
Videos 2009-08-24

Additional Resources

Time of Day Pricing for Electricity
It makes absolutely no sense to charge the same amount per kilowatt hour for peak electrical use as we charge for off-peak consumption. Peak power generation is much more expensive than off-peak â€" often twice as much and sometimes much more. Peak power almost...
Tags: General, time of day
Blog posts 2007-02-19
Startups vs. The Big Guys: The Power Of Caring For Customers
I’ve been working in and around startups for most ofmy professional career. A topic that often comes up in startups I’madvising or considering an investment in is: “How will the big guysrespond?”. This is an interesting question and for all the obviousreasons, should not be dismissed as...
Tags: Microsoft Office, General, big guy, Iâ€
Blog posts 2007-01-30
Startups vs. The Big Guys: The Power Of Caring For Customers
I’ve been working in and around startups for most of my professional career. A topic that often comes up in startups Im advising or considering an investment in is: "How will the big guys respond?". This is an interesting question and for all the obvious reasons, should...
Tags: Microsoft Office, Dharmesh Shah, General, big guy
Blog posts 2007-01-30
Selecting the Best First Job for You
Your first job sets the tone for the rest of your career. Choosing the right first job takes careful research and planning, and there can be pitfalls along the way. If you aim low, your career path may be limited as a result. If you choose the wrong company, it...
Tags: job, career
Articles 2007-04-20
Developing an Idea for a New Business
There are lots of reasons to start your own business. Maybe you're motivated to do something important. Or perhaps you're tired of working for someone else and want to control your own destiny. Either way, you'll need a good idea.Start by breaking down the big picture into more manageable pieces....
Tags: small business, entrepreneur
Articles 2007-05-01
Determining the Right Price for a Product or Service
Setting the price of a product or service is both a financial and marketing issue. Clearly, the price has to cover all the costs you have incurred. It also has to generate a profit—the business won't survive otherwise. Then again, you should never gouge your customers or you will lose...
Tags: cost, pricing, product, customer, service, lifetime pricing
Articles 2007-05-03
Filing for a Trademark
A trademark is a distinctive word, phrase, symbol, or design used to make goods and services immediately recognizable by consumers; it implies a consistent level of quality or service. Companies use trademarks to differentiate their products and services from those of their competitors. This article looks at restrictions on what...
Tags: brand, trademark, U.S. Patent and Trademark Office, intellectual property, domain name
Articles 2007-05-08
Rules for Marketing
I’ve been a little hard on Marketing lately, so I thought it would be a good time to be helpful and provide some Really Useful Rules for Marketing to Follow. To keep it real, I’ll present a brief case study based upon my decades of experience in high tech,...
Tags: Marketing research, Leadership, Branding, Geoffrey James, marketing, IBM Corp., Computer Associates International Inc., advertisement, Franz Kafka, AKA, General, Sales Tips
Blog posts 2007-05-18
What's The Optimal Number Of Co-Founders For A Startup? 2.09!
The topic of co-founders (how to find them, what skill-set they should have, how many you need, etc.) is a popular one amongst startups. It’s popular for good reason, it’s important.I’ve given the topic of how many founders are needed for startups some thought. My personal opinion is...
Tags: General, Tips and Tools, Wisdom, Sales strategy, Financial accounting, Dharmesh Shah, upside
Blog posts 2007-03-01
7 Pithy Insights On How Not To Give Your Software Away For Free
If you are a startup entrepreneur, at some point, you will need to make a decision regarding your business model. Many software startups have a strategy to build early market traction by giving away their offering for free with some plan to monetize at a later date. Im...
Tags: General, Tools & Techniques, Dharmesh Shah, software
Blog posts 2007-03-26
Why Combinator? Should You Join Paul Graham's Gang For The Gifted?
April 2 is a significant date for many early-stage entrepreneurs as this is the deadline for applying to Paul Grahams Y Combinator this summer. If you dont know about Y Combinator, then I encourage you to read up on it as they are one of the few groups doing anything...
Tags: Entrepreneurship, Dharmesh Shah, Paul Graham, Y Combinator, General
Blog posts 2007-03-26
Planning Growth Strategies for Your Small Business
The most successful approach to growth is an integrated one. The business owner and management team must examine all functions of the enterprise to ensure they are working together to reap the benefits of expansion. Suppose a successful new sales promotion strategy designed by the marketing department has attracted many...
Tags: growth, partnership, telecommuting, IPO
Articles 2007-05-29
How to Fish for Inside Information
B2B sales typically involve multiple decision-makers, scores of "influencers"” and a complex buying process.  To make the sale, you'll need a roadmap and a rule book, and the only way to get that info is to extract it from your initial customer contacts through persistent questioning.   However, if you're not...
Tags: Sales Tips, Cold Calls, Blogroll, Geoffrey James, HERE ARE
Blog posts 2007-06-01
The iPhone: What it Means for AT&T
AT&T is the exclusive iPhone carrier for the United States, which means you can expect every AT&T store in the country to overflow with customers at 6:00 PM local time on June 29. Demand is expected to be so high that AT&T stores reportedly will close shop for about two...
Tags: Consumer Electronics, Personal Technology, Andrew Hines, Telecom & Utilities, Cellular Phones, AT&T Corp., Apple iPhone
Blog posts 2007-06-19
Creating Quality Metadata for Your Web Site
Metadata on a Web site includes such items as classification how content is organized by subject matter, date of publication, keywords, headings, summary, author name, and copyright. You need to identify metadata on your Web site to ensure that:every document is properly classified so it can be found quicklyall relevant...
Tags: BNET Editorial, Channel management, classification, search engine, software, Web, Web site, Web site development, Web technology, XML, Yahoo! Inc.
Articles 2007-07-05
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