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	<title><![CDATA[frito-lay Resources | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/frito-lay.html]]></link>
	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to frito-lay]]></description>
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		<title><![CDATA[Fake Store Teaches Frito-Lay How Shoppers Behave]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000172/fake-store-teaches-frito-lay-how-shoppers-behave/]]></link>
		<description><![CDATA[When Frito-Lay wants to see the impact of a packaging change or end-cap display, the Dallas salty snack purveyor no longer has to wait for sales reports. Frito-Lay built a 15,000-square-foot "simulated supermarket" and enlists real people to shop it -- and the lab is available for noncompetitive CPG companies...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 15 Aug 2008 11:32:02 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/aisle.html"><![CDATA[Aisle]]></category>
		<category domain="http://resources.bnet.com/topic/pepsico.html"><![CDATA[PepsiCo]]></category>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
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	<item>
		<title><![CDATA[Governor Schwarzenegger Inaugurates Frito-Lay's Solar Field]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m5CNB/is_2008_April_24/ai_n25357894]]></link>
		<description><![CDATA[FOOD AND BEVERAGE CLOSE-UP-24 April 2008-Governor Schwarzenegger Inaugurates Frito-Lay's Solar FieldC2008 - CloseUpMedia - newsdesk@closeupmedia.com  SunChips, Frito-Lay's line of multigrain snacks, announced it is using solar energy to help make some of the snacks at its Modesto, Calif. manufacturing facility.  California Governor Arnold Schwarzenegger inaugurated the new solar...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Thu, 24 Apr 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/california+energy+commission.html"><![CDATA[California Energy Commission]]></category>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
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		<category domain="http://resources.bnet.com/topic/manufacturing.html"><![CDATA[Manufacturing]]></category>
		<category domain="http://resources.bnet.com/topic/snack.html"><![CDATA[snack]]></category>
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	<item>
		<title><![CDATA[Stephen Springfield, Frito-Lay, to Discuss "Brand Marketing Versus Shopper Marketing" at American Marketing Association, DFW Luncheon, April 24]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_pwwi/is_200804/ai_n25161291]]></link>
		<description><![CDATA[The Dallas-Fort Worth Chapter of the  American Marketing Association  AMA announces that on Thursday, April 24 from 11:30AM to 1:30PM, it will host a luncheon program featuring Stephen Springfield, Customer Strategies and Insights, Frito-Lay at the Reata Restaurant, 310 Houston St., Fort Worth, TX. ]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 16 Apr 2008 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/american+marketing+association.html"><![CDATA[American Marketing Association]]></category>
		<category domain="http://resources.bnet.com/topic/brand.html"><![CDATA[brand]]></category>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
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	</item>
	<item>
		<title><![CDATA[Frito-Lay Continues to Target the Health-Conscious With New Snack Line]]></title>
		<link><![CDATA[http://industry.bnet.com/food/100020/frito-lay-continues-to-target-the-health-conscious-with-new-snack-line/]]></link>
		<description><![CDATA[PepsiCo's Frito-Lay division has launched a line of reduced-salt versions of its popular snack products. For how long can the company keep pretending it's in the health-food business? by Dan Mitchell]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 11 Apr 2008 14:00:14 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/salt.html"><![CDATA[Salt]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/health+care.html"><![CDATA[Health Care]]></category>
		<category domain="http://resources.bnet.com/topic/chip.html"><![CDATA[Chip]]></category>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/semiconductors.html"><![CDATA[Semiconductors]]></category>
		<category domain="http://resources.bnet.com/topic/network+technology.html"><![CDATA[Network Technology]]></category>
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		<category domain="http://resources.bnet.com/topic/networking.html"><![CDATA[Networking]]></category>
		<category domain="http://resources.bnet.com/topic/dan+mitchell.html"><![CDATA[Dan Mitchell]]></category>
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	<item>
		<title><![CDATA[National effort gains national sponsors.(MARKETING)(corporate sponsors like Frito-Lay, 3M, and Amtrak)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5629/is_200802/ai_n25305203]]></link>
		<description><![CDATA[National organizations pull in big-name corporate sponsors like  Frito-Lay, 3M, and Amtrak. That's a lesson the Make-A-Wish  Foundation relied on when the organization's first national effort  started this past June that stressed the average person coul  National organizations pull in big-name corporate sponsors like  Frito-Lay,...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Fri, 15 Feb 2008 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/3m+co..html"><![CDATA[3M Co.]]></category>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[marketing]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">MMM</category>
		<category domain="tickers">MMM</category>
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	<item>
		<title><![CDATA[Schawk, Inc. Named Flexible Packaging Supplier of the Year by Frito-Lay, North America]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_pwwi/is_200705/ai_n19110972]]></link>
		<description><![CDATA[Schawk, Inc. (NYSE: SGK), one of the world's leading providers of digital brand image management solutions to the consumer products packaging industry, announced today that it has been named Flexible Packaging Supplier of the Year by Frito-Lay, North America. ]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 15 May 2007 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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	<item>
		<title><![CDATA["Innovative Ways to Transition from Provider to Valued Partner" &#151; DFW AMA Hosts Frito-Lay at Executive Luncheon Featuring Michelle Adams, Director, Consumer & Market Intelligence]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2006_Oct_13/ai_n27039561]]></link>
		<description><![CDATA[DALLAS -- The Dallas Fort Worth Chapter of the American Marketing Association AMA announces that on Wednesday, October 18, from 11:30 a.m. to 1:30 p.m., it will host an executive luncheon at Brookhaven Country Club in Dallas featuring Michelle Adams, Director, Consumer & Market Intelligence, with Frito-Lay.  Ms. Adams,...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Fri, 13 Oct 2006 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/american+marketing+association.html"><![CDATA[American Marketing Association]]></category>
		<category domain="http://resources.bnet.com/topic/dallas.html"><![CDATA[Dallas]]></category>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[PepsiCo]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EUY/is_27_12/ai_n16548461]]></link>
		<description><![CDATA[PepsiCo has appointed a new president for its sales department. The company said that Thomas Greco had succeeded Al Carey in the position, following Carey's shift to the company's Frito-Lay North America division, as president and CEO, late last month. Greco has moved in the opposite direction, having been senior...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 10 Jul 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/pepsico.html"><![CDATA[PepsiCo]]></category>
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		<title><![CDATA[Frito-Lay]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EUY/is_27_12/ai_n16548465]]></link>
		<description><![CDATA[Snack food maker Frito-Lay, a division of PepsiCo Inc., named Jaya Kumar chief marketing officer for its North America unit. It is the second senior management change in two days within PepsiCo's most profitable operating division. Kumar joined Frito-Lay last year and most recently served as group vice president of...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 10 Jul 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/pepsico.html"><![CDATA[PepsiCo]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">PEP</category>
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		<title><![CDATA[Pepsico Inc.(Brief article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6635/is_200607/ai_n26507209]]></link>
		<description><![CDATA[The Frito-Lay div., Piano, Texas, of Pepsico Inc. was among a small  group of businesses and organizations recognized by the Environmental  Protection Agency and the Dept. of Energy for energy conservation. EPA  and DOE conferred Partner-of-The-Year in   The Frito-Lay div., Piano, Texas, of Pepsico Inc....]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Sat, 01 Jul 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/pepsico.html"><![CDATA[PepsiCo]]></category>
		<category domain="http://resources.bnet.com/topic/u.s.+environmental+protection+agency.html"><![CDATA[U.S. Environmental Protection Agency]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">PEP</category>
		<category domain="tickers">PEP</category>
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		<title><![CDATA[Snackers tout portion control-for a price; 100-calorie trend has us paying more for less.(sales and earnings)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5253/is_200605/ai_n20214739]]></link>
		<description><![CDATA[Byline: STEPHANIE THOMPSON  Crain News Service    As the 100-calorie banner becomes de rigueur for snacks, Frito-Lay  is joining the fray.    Getting consumers to pay more for less is the Holy Grail in the  tight-margin food business. And Kraft Foods In ...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 01 May 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/food.html"><![CDATA[food]]></category>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/kellogg+co..html"><![CDATA[Kellogg Co.]]></category>
		<category domain="http://resources.bnet.com/topic/kraft+foods+inc..html"><![CDATA[Kraft Foods Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[sales]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">K</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">KFT</category>
		<category domain="tickers">K,KFT</category>
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		<title><![CDATA[Frito Lay trims Pepsi's '05 loss to Rs 88 cr.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5936/is_200604/ai_n23947721]]></link>
		<description><![CDATA[Apr. 5--NEW DELHI -- The profit and loss account of Pepsico shows  that the company has been able to cut losses largely due to the snack  food company, Frito Lay India, which was merged with it in March 2005.    Apr. 5--NEW DELHI -- The profit...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 05 Apr 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/pepsico.html"><![CDATA[PepsiCo]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">PEP</category>
		<category domain="tickers">PEP</category>
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		<title><![CDATA[PepsiCo acquires Stacy's Pita Chip]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5736/is_200601/ai_n23767021]]></link>
		<description><![CDATA[PepsiCo's Frito-Lay unit strengthened its portfolio of healthful snacks with the acquisition of Stacy's Pita Chip Co., a manufacturer of pita chips and soy crisps based in Randolph, Mass.PepsiCo's Frito-Lay unit strengthened its portfolio of healthful snacks with the acquisition of Stacy's Pita Chip Co., a manufacturer of pita chips...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Sun, 01 Jan 2006 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/pepsico.html"><![CDATA[PepsiCo]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">PEP</category>
		<category domain="tickers">PEP</category>
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		<title><![CDATA[Hybrid Technologies Inc. Announces Major Lithium Fleet Acquisition By Frito Lay, A Pepsico Company. Joint Marketing And Public Relations Partnership Established]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2005_Dec_5/ai_n15894437]]></link>
		<description><![CDATA[NEW YORK & SEOUL, South Korea -- Hybrid Technologies Produced Lithium Smart Cars, R-Bikes and  Solar Racer Find A New Home At Frito Lay's World Headquarters, Plano,  Texas]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 05 Dec 2005 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/acquisition.html"><![CDATA[acquisition]]></category>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[marketing]]></category>
		<category domain="http://resources.bnet.com/topic/public+relations.html"><![CDATA[public relations]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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	<item>
		<title><![CDATA[Hybrid Technologies Inc. (OTC BB: HYBT)  Announces Major Lithium Fleet Acquisition by Frito Lay, a PepsiCo Company; Joint Marketing and Public Relations Partnership Established]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_pwwi/is_200512/ai_n15886886]]></link>
		<description><![CDATA[Hybrid Technologies, Inc. (OTC BB: HYBT) www.hybridtechnologies.com  is pleased to announce that pursuant to executive meetings at Frito Lay's world headquarters a preliminary joint marketing venture and principle acquisition of Hybrid Technologies' lithium vehicles has been approved by Frito Lay. Furthering Hybrid's ongoing corporate fleet sales and marketing initiatives,...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Fri, 02 Dec 2005 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[marketing]]></category>
		<category domain="http://resources.bnet.com/topic/public+relations.html"><![CDATA[public relations]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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	<item>
		<title><![CDATA[Pool party: carrier capacity is not an issue for Chef Solutions' Tim Egan, who is using pool distribution to handle tough delivery cycles.(3PL UPDATE)(Cover Story)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4754/is_200506/ai_n17332758]]></link>
		<description><![CDATA[Given the news every week about trucking capacity and driver  shortages, pool distribution is the way to go, says Tim Egan, director  of integrated logistics at refrigerated prepared foods and bakery  products manufacturer Chef Solutions, Schaumburg,     Given the news every week about trucking...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 15 Jun 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/3pl.html"><![CDATA[3PL]]></category>
		<category domain="http://resources.bnet.com/topic/carrier.html"><![CDATA[carrier]]></category>
		<category domain="http://resources.bnet.com/topic/exel.html"><![CDATA[Exel]]></category>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/logistics.html"><![CDATA[logistics]]></category>
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		<title><![CDATA[ADM.(Archer Daniels Midland Co.'s BioProducts Div. gets North America Supplier of the Year award from Frito Lay)(Brief Article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6572/is_200506/ai_n26377661]]></link>
		<description><![CDATA[ADM, Decatur, Ill., was recognized by Frito Lay for supplier  excellence, with its North America Supplier of the Year award. This is  the fourth year in a row ADM has received this honor. ...  ADM, Decatur, Ill., was recognized by Frito Lay for supplier  excellence, with...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 01 Jun 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/adm.html"><![CDATA[Adm]]></category>
		<category domain="http://resources.bnet.com/topic/archer+daniels+midland+co..html"><![CDATA[Archer Daniels Midland Co.]]></category>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">ADM</category>
		<category domain="tickers">ADM</category>
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		<title><![CDATA[Late News; Hammertime for Frito-Lay; PepsiCo plans $40M spend.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6398/is_200501/ai_n25573989]]></link>
		<description><![CDATA[[Plano, Texas] Frito-Lay North America said its Super Bowl XXXIX ad  for Lay's, created by Omnicom Group's Spike DDB, will feature  MC Hammer in a humorous spot that brings back the rapper as a  "blast from the past.'' Separately, roughly $40 milli  [Plano, Texas] Frito-Lay North...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 17 Jan 2005 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/omnicom+group.html"><![CDATA[Omnicom Group]]></category>
		<category domain="http://resources.bnet.com/topic/pepsico.html"><![CDATA[PepsiCo]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">PEP</category>
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		<title><![CDATA[Kraft Foods.(On the Move)(People)(Brief Article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb121/is_200412/ai_n13093253]]></link>
		<description><![CDATA[IRENE ROSENFELD, formerly employed by Kraft Foods, is going to lead  Frito-Lay, the snacks division of ...    IRENE ROSENFELD, formerly employed by Kraft Foods, is going to lead  Frito-Lay, the snacks division of PepsiCo. As from 1 February 2005,  Rosenfeld will succeed AL BRU,...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 01 Dec 2004 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/irene+rosenfeld.html"><![CDATA[Irene Rosenfeld]]></category>
		<category domain="http://resources.bnet.com/topic/kraft+foods+inc..html"><![CDATA[Kraft Foods Inc.]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">KFT</category>
		<category domain="tickers">KFT</category>
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		<title><![CDATA[PepsiCo has said it is to close four Frito-Lay facilities in order to consolidate its manufacturing network]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EUY/is_37_10/ai_n6283469]]></link>
		<description><![CDATA[PepsiCo has said it is to close four Frito-Lay facilities in order to consolidate its manufacturing network. The company's Frito-Lay North America snacks unit is undergoing a productivity program with a goal to increase existing capacity by over 10% through "process improvements, selective capacity boosts, and more robust systems to...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 04 Oct 2004 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/frito-lay.html"><![CDATA[Frito-Lay]]></category>
		<category domain="http://resources.bnet.com/topic/manufacturing.html"><![CDATA[manufacturing]]></category>
		<category domain="http://resources.bnet.com/topic/pepsico.html"><![CDATA[PepsiCo]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">PEP</category>
		<category domain="tickers">PEP</category>
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