How do web 2.0 / consumer web app-ish type companies generate buzz for their free product or service online? Online promotions? Email blasts? Pray to be TechCrunched?Ive seen an increasing number of companies do all this and one thing more: hire low-cost "evangelists" to sit at a computer all day...
So say recruiters in the Wall Street Journals career site:"It is staggering the frequency of typos, grammatical errors and poorly constructed thoughts we see in emails that serve as letters of introduction," says Mr. Aisenbrey. "We still see a tremendous amount of email from students who are writing to the...
One of the shifts in behavior I think well see over the next few years is a de-emphasis on email in favor of technologies more appropriately suited for collaboration. Email is a communication medium. Not a collaboration medium. Email is also best for two-way communications. One-way communications --...