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	<title><![CDATA[generation y Resources | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/generation+y.html]]></link>
	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to generation y]]></description>
	<s:counts start="0" returned="20" found="132" />
	<language>en-us</language>
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		<title><![CDATA[How to Overcome Negative Gen Y Stereotypes]]></title>
		<link><![CDATA[http://blogs.bnet.com/entry-level/?p=1153]]></link>
		<description><![CDATA[Gen Y has taken plenty of flack in the media for being spoiled and demanding, and while twenty-somethings know from personal experience how off the mark these stereotypes are, unfortunately, many of our colleagues may believe the bad press. When Gen Yers join the workforce and encounter these negative impressions,...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 17 Nov 2009 05:10:42 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/stereotype.html"><![CDATA[Stereotype]]></category>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/jessica+stillman.html"><![CDATA[Jessica Stillman]]></category>
	</item>
	<item>
		<title><![CDATA[Is Gen X Feeling the Squeeze?]]></title>
		<link><![CDATA[http://blogs.bnet.com/entry-level/?p=1143]]></link>
		<description><![CDATA[Gen X is increasingly fed up with playing second fiddle to the Boomers on the one hand and competing with the brash and generally cheaper to hire Gen Y on the other. As a result, they're less loyal and more likely to change jobs. So much for the stereotype of...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 16 Nov 2009 06:55:07 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/job.html"><![CDATA[Job]]></category>
		<category domain="http://resources.bnet.com/topic/generation+x.html"><![CDATA[Generation X]]></category>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/recruitment+%2526+selection.html"><![CDATA[Recruitment & Selection]]></category>
		<category domain="http://resources.bnet.com/topic/human+resources.html"><![CDATA[Human Resources]]></category>
		<category domain="http://resources.bnet.com/topic/workforce+management.html"><![CDATA[Workforce Management]]></category>
		<category domain="http://resources.bnet.com/topic/jessica+stillman.html"><![CDATA[Jessica Stillman]]></category>
	</item>
	<item>
		<title><![CDATA[Is Gen Y Reconsidering Twitter?]]></title>
		<link><![CDATA[http://blogs.bnet.com/entry-level/?p=1080]]></link>
		<description><![CDATA[Earlier reports claimed most Twitter users were older and many Gen Yers were simply not interested in the site. Now, in an apparent reversal, young people have begun flocking to Twitter. Why? by Jessica Stillman]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 06 Nov 2009 06:55:33 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/twitter+inc..html"><![CDATA[Twitter Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/jessica+stillman.html"><![CDATA[Jessica Stillman]]></category>
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	<item>
		<title><![CDATA[Mint Founder Aaron Patzer: How Gen Yers Can Sell Big Ideas]]></title>
		<link><![CDATA[http://blogs.bnet.com/entry-level/?p=645]]></link>
		<description><![CDATA[How can a young guy sell a big idea in a skeptical world? Mint.com founder Aaron Patzer, who recently sold his start-up for $170 million, explains the advantages and challenges of being a Gen Y entrepreneur and the lessons he learned starting and selling his business. by Jessica Stillman]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 05 Nov 2009 09:44:38 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/founder.html"><![CDATA[Founder]]></category>
		<category domain="http://resources.bnet.com/topic/jessica+stillman.html"><![CDATA[Jessica Stillman]]></category>
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	<item>
		<title><![CDATA[Gen Y Don'ts | Leila's House of Corrections]]></title>
		<link><![CDATA[http://www.bnet.com/2422-13722_23-348480.html]]></link>
		<description><![CDATA[Members of Generation Y are arriving at the workplace with a different kind of attitude.  While they may seem high-maintenance, they are also high-performing. Here are some mistakes to avoid to get the most out of them.]]></description>
		<s:doctype><![CDATA[Videos]]></s:doctype>
		<pubDate>Sun, 25 Oct 2009 20:20:52 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/leila+bulling-towne.html"><![CDATA[Leila Bulling-Towne]]></category>
		<category domain="http://resources.bnet.com/topic/executive+coach.html"><![CDATA[Executive Coach]]></category>
		<category domain="http://resources.bnet.com/topic/the+bulling-towne+group.html"><![CDATA[The Bulling-Towne Group]]></category>
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		<title><![CDATA[Upstarts! Donna Fenn: The Lessons of Gen Y Entrepreneurs]]></title>
		<link><![CDATA[http://blogs.bnet.com/entry-level/?p=905]]></link>
		<description><![CDATA[Author Donna Fenn researched hundreds of companies founded by young entrepreneurs to find out what these most Gen Y of enterprises reveal about how this generation does business and how they'll change the world of work for everyone. Today she reveals some of her surprising findings. by Jessica Stillman]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 20 Oct 2009 07:28:21 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/entrepreneur.html"><![CDATA[Entrepreneur]]></category>
		<category domain="http://resources.bnet.com/topic/entrepreneurship.html"><![CDATA[Entrepreneurship]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
		<category domain="http://resources.bnet.com/topic/jessica+stillman.html"><![CDATA[Jessica Stillman]]></category>
	</item>
	<item>
		<title><![CDATA["Green" Gen Y Not Walking the Walk]]></title>
		<link><![CDATA[http://blogs.bnet.com/entry-level/?p=898]]></link>
		<description><![CDATA[The recent release of two rankings of the environmental commitment of American colleges, provides the Greenbiz blog with an opportunity to again highlight a lesser known fact about young adults: while they consistently report the greatest commitment to green issues, Gen Yers -- at least those living across the pond...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 19 Oct 2009 06:39:17 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/jessica+stillman.html"><![CDATA[Jessica Stillman]]></category>
	</item>
	<item>
		<title><![CDATA[Gen Y Cocky but Clueless about Finances, Studies Say]]></title>
		<link><![CDATA[http://blogs.bnet.com/entry-level/?p=833]]></link>
		<description><![CDATA[As Bertrand Russell famously put it: â€œthe stupid are cocksure and the intelligent are full of doubt.â€ Could the British philosopher's quote be an accurate description of the generations' attitudes towards their finances? Two recent studies suggest so, finding that twenty somethings are both more likely to manage their own...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 08 Oct 2009 05:27:48 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/personal+finance.html"><![CDATA[Personal Finance]]></category>
		<category domain="http://resources.bnet.com/topic/financial+accounting.html"><![CDATA[Financial Accounting]]></category>
		<category domain="http://resources.bnet.com/topic/finance.html"><![CDATA[Finance]]></category>
		<category domain="http://resources.bnet.com/topic/jessica+stillman.html"><![CDATA[Jessica Stillman]]></category>
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	<item>
		<title><![CDATA[Gen Y Insists on Work/Life Balance Despite Recession]]></title>
		<link><![CDATA[http://blogs.bnet.com/entry-level/?p=551]]></link>
		<description><![CDATA[BusinessWeek's First Jobs blog offers some thought-provoking research on one marked trait of the youngest workers taken from a survey of 60,000 undergraduates: Great Recession or no, they're still insisting on work/life balance. by Jessica Stillman]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 08 Sep 2009 03:35:46 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/recession.html"><![CDATA[Recession]]></category>
		<category domain="http://resources.bnet.com/topic/jessica+stillman.html"><![CDATA[Jessica Stillman]]></category>
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		<title><![CDATA[Five Advantages of Hiring Gen Y Employees]]></title>
		<link><![CDATA[http://blogs.bnet.com/entry-level/?p=523]]></link>
		<description><![CDATA[Stereotypes about the youngest workers now entering the workforce are not always flattering. Gen Y has been called self-absorbed, coddled, entitled, and even diagnosed as suffering from an epidemic of narcissism. After hearing all this, why would anyone want to hire a twenty-something? Gen Y is not without its faults,Â ...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 03 Sep 2009 06:09:53 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/hiring.html"><![CDATA[Hiring]]></category>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/jessica+stillman.html"><![CDATA[Jessica Stillman]]></category>
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	<item>
		<title><![CDATA[IBM Uncovers Green Hypocrisy Amongst Gen Y]]></title>
		<link><![CDATA[http://blogs.bnet.com/intercom/?p=2931]]></link>
		<description><![CDATA[You'd think that Generation Y, defined as those who are now between 18-24, would care more about the planet than previous generations.  But a new IBM study has found that Gen Yers actually have the worst habits when it comes to wasting water and energy. by Stefan Deeran]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 28 Aug 2009 13:09:48 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/ibm+corp..html"><![CDATA[IBM Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/stefan+deeran.html"><![CDATA[Stefan Deeran]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">IBM</category>
		<category domain="tickers">IBM</category>
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		<title><![CDATA[Gen Y: Schooling Isn't Enough, Educate Yourself]]></title>
		<link><![CDATA[http://blogs.bnet.com/entry-level/?p=443]]></link>
		<description><![CDATA[Americans are going to university in greater numbers than ever before, but just because Gen Y is the most educated generation yet, doesn't mean they're the most prepared for the workforce. As Mark Twain famously said, "I have never let my schooling interfere with my education", and this distinction still...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 24 Aug 2009 05:53:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/education.html"><![CDATA[Education]]></category>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/americans.html"><![CDATA[Americans]]></category>
		<category domain="http://resources.bnet.com/topic/jessica+stillman.html"><![CDATA[Jessica Stillman]]></category>
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	<item>
		<title><![CDATA[A Handy Health Care Reform Primer for Gen Y]]></title>
		<link><![CDATA[http://blogs.bnet.com/entry-level/?p=427]]></link>
		<description><![CDATA[As group 80 Million Strong for Young American Jobs pointed out in a Brazen Careerist blog post a few weeks ago, Gen Y has a strong incentive to take an interest in current legislative battles:  Youth are unemployed at a rate over 8 percent higher than the national rate,...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 21 Aug 2009 04:33:46 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/health+care.html"><![CDATA[Health Care]]></category>
		<category domain="http://resources.bnet.com/topic/healthcare+reform.html"><![CDATA[Healthcare Reform]]></category>
		<category domain="http://resources.bnet.com/topic/vertical+industries.html"><![CDATA[Vertical Industries]]></category>
		<category domain="http://resources.bnet.com/topic/benefits.html"><![CDATA[Benefits]]></category>
		<category domain="http://resources.bnet.com/topic/healthcare.html"><![CDATA[Healthcare]]></category>
		<category domain="http://resources.bnet.com/topic/human+resources.html"><![CDATA[Human Resources]]></category>
		<category domain="http://resources.bnet.com/topic/jessica+stillman.html"><![CDATA[Jessica Stillman]]></category>
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		<title><![CDATA[Use the Right Incentives for Gen X, Gen Y, and Boomers | HBR IdeaCast]]></title>
		<link><![CDATA[http://blogs.bnet.com/intercom/?p=2773]]></link>
		<description><![CDATA[Sure, salary is important for everyone, but when it comes to other incentives â€" such as job flexibility, learning on the job, or working remotely â€" Gen X, Gen Y, and Boomers are all going to respond differently. Sylvia Ann Hewlett, founding president of the Center for Work-Life Policy and...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 19 Aug 2009 18:17:26 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/job.html"><![CDATA[Job]]></category>
		<category domain="http://resources.bnet.com/topic/incentive.html"><![CDATA[Incentive]]></category>
		<category domain="http://resources.bnet.com/topic/generation+x.html"><![CDATA[Generation X]]></category>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/bnet+staff.html"><![CDATA[BNET Staff]]></category>
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	<item>
		<title><![CDATA[Unlocking the Millennial Market]]></title>
		<link><![CDATA[http://www.bnet.com/2422-13950_23-329154.html]]></link>
		<description><![CDATA[At the AlwaysOn Summit at Stanford, business executives discuss how Generation Y currently interacts with technologies. They also talk about different ways businesses can target and market to Millennials. Panelists include Josh Hannah, general partner with Matrix Partners;  Jeremy Liew, managing director of Lightspeed Venture Partners; Tim Chang, principal...]]></description>
		<s:doctype><![CDATA[Videos]]></s:doctype>
		<pubDate>Wed, 12 Aug 2009 20:25:01 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/millennials.html"><![CDATA[Millennials]]></category>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
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	<item>
		<title><![CDATA[Is the Crisis Good for Gen Y?]]></title>
		<link><![CDATA[http://blogs.bnet.com/entry-level/?p=272]]></link>
		<description><![CDATA[Nearly everyone can agree that the last year or so has been dreadful for business, profits, unemployment, for just about everything -- with one exception. According to some, the crisis is just what the doctor ordered for the youngest generation of workers. Jessica Lee, a senior manager for PR firm...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 04 Aug 2009 04:47:30 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/crisis.html"><![CDATA[Crisis]]></category>
		<category domain="http://resources.bnet.com/topic/adversity.html"><![CDATA[Adversity]]></category>
		<category domain="http://resources.bnet.com/topic/jennings.html"><![CDATA[Jennings]]></category>
		<category domain="http://resources.bnet.com/topic/jessica+stillman.html"><![CDATA[Jessica Stillman]]></category>
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	<item>
		<title><![CDATA[Poor Generation Y Me]]></title>
		<link><![CDATA[http://blogs.bnet.co.uk/sterling-performance/2009/07/30/poor-generation-y-me/]]></link>
		<description><![CDATA[Throughout history, there has been a pretty simple contract between the generations. Parents invest in their children, and they keep working until they die. The Baby Boomers have changed all that. The Boomers now expect their children to look after them while they enjoy thirty years of knitting or playing...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 30 Jul 2009 03:40:23 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/pension.html"><![CDATA[Pension]]></category>
		<category domain="http://resources.bnet.com/topic/inflation.html"><![CDATA[Inflation]]></category>
		<category domain="http://resources.bnet.com/topic/generation-y-me.html"><![CDATA[Generation-Y-me]]></category>
		<category domain="http://resources.bnet.com/topic/globalisation.html"><![CDATA[Globalisation]]></category>
		<category domain="http://resources.bnet.com/topic/currency+%2526+foreign+exchange.html"><![CDATA[Currency & Foreign Exchange]]></category>
		<category domain="http://resources.bnet.com/topic/benefits.html"><![CDATA[Benefits]]></category>
		<category domain="http://resources.bnet.com/topic/payroll+solutions.html"><![CDATA[Payroll Solutions]]></category>
		<category domain="http://resources.bnet.com/topic/personal+finance.html"><![CDATA[Personal Finance]]></category>
		<category domain="http://resources.bnet.com/topic/finance.html"><![CDATA[Finance]]></category>
		<category domain="http://resources.bnet.com/topic/human+resources.html"><![CDATA[Human Resources]]></category>
		<category domain="http://resources.bnet.com/topic/jo+owen.html"><![CDATA[Jo Owen]]></category>
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		<title><![CDATA[You've Met the Millenials, Now Get Ready for Gen Z]]></title>
		<link><![CDATA[http://blogs.bnet.co.uk/sterling-performance/2009/07/29/youve-met-the-millenials-now-get-ready-for-gen-z/]]></link>
		<description><![CDATA[    Brazen Careerist has a great post on what Generation Z (born from the mid-1990s onwards) will be like at work. It's so interesting it's worth a full read, but here's a summary:    	Gen Z won't be team players. The argument is that the...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 29 Jul 2009 06:27:57 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/team.html"><![CDATA[Team]]></category>
		<category domain="http://resources.bnet.com/topic/workplace.html"><![CDATA[Workplace]]></category>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/team+management.html"><![CDATA[Team Management]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
		<category domain="http://resources.bnet.com/topic/joanna+higgins.html"><![CDATA[Joanna Higgins]]></category>
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		<title><![CDATA[Which Generation is Best at Selling?]]></title>
		<link><![CDATA[http://blogs.bnet.com/salesmachine/?p=4424]]></link>
		<description><![CDATA[Conventional wisdom says that sales reps need a certain amount of seasoning before they can perform at the highest levels.Â  But there's also the theory that youth and energy are the keys to selling in today's fast-paced business world.    Which is it?    You vote,...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 29 Jul 2009 05:30:05 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/generation+x.html"><![CDATA[Generation X]]></category>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/quota.html"><![CDATA[Quota]]></category>
		<category domain="http://resources.bnet.com/topic/sales+strategy.html"><![CDATA[Sales Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/sales+force+management.html"><![CDATA[Sales Force Management]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[Sales]]></category>
		<category domain="http://resources.bnet.com/topic/geoffrey+james.html"><![CDATA[Geoffrey James]]></category>
	</item>
	<item>
		<title><![CDATA[The Truth About Managing Generations X and Y]]></title>
		<link><![CDATA[http://blogs.bnet.com/mba/?p=989]]></link>
		<description><![CDATA[All of them are obsessed with technology. None of them have any company loyalty. These are but two of the workplace stereotypes about Generation X (bornÂ between 1965 and 1976) and Generation Y (born between 1977 and 1986). Stereotypes aside, what makes these 23 to 44 year olds give their best...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 28 Jul 2009 06:00:48 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/generation+x.html"><![CDATA[Generation X]]></category>
		<category domain="http://resources.bnet.com/topic/generation+y.html"><![CDATA[Generation Y]]></category>
		<category domain="http://resources.bnet.com/topic/worker.html"><![CDATA[Worker]]></category>
		<category domain="http://resources.bnet.com/topic/nancy+ahlrichs.html"><![CDATA[Nancy Ahlrichs]]></category>
		<category domain="http://resources.bnet.com/topic/recruitment+%2526+selection.html"><![CDATA[Recruitment & Selection]]></category>
		<category domain="http://resources.bnet.com/topic/human+resources.html"><![CDATA[Human Resources]]></category>
		<category domain="http://resources.bnet.com/topic/workforce+management.html"><![CDATA[Workforce Management]]></category>
		<category domain="http://resources.bnet.com/topic/stacy+blackman.html"><![CDATA[Stacy Blackman]]></category>
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