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BNET Business Dictionary
- Generic Strategy
- a strategy for marketing products or services. Generic strategy is a term introduced by Michael Porter. He suggested there are three generic strategies for marketing products or services: cost leadership,...
- Generic Strategy definition on BNET »
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- Competitive Advantage And Generic Strategies
- Competitive advantage keeps a firm above the rest of the competing firms. It is acquired by delivering a higher ‘value' to the customers as compared to the rival firms. Generic strategies are certain approaches adopted by organizations towards gaining a sustainable competitive advantage. The same is in line with the...
- Presentations 2003-01-01
Additional Resources
- A Strategy Modelling Technique For Financial Services
- Strategy planning processes often suffer from a lack of conceptual models that can be used to represent business strategies in a structured and standardized form. If natural language is replaced by an at least semi-formal model, the completeness, consistency, and clarity of strategy descriptions can be drastically improved. A strategy...
- White papers 2004-04-14
- EES & OR 483 Strategy And Marketing Primer
- This document is a review of marketing and strategy tools and concepts. The intention is not to give more work or reading material, but rather to provide with an aid and reference in formulating and analyzing problem. Some of the topics, which have been covered in this article, include: generic...
- White papers 2003-01-01
- BNET Focus on Antidepressants: Part 1, Sales and Strategy
- Ever since Eli Lilly launched Prozac in the U.S. in 1987, Americans have had a love affair with anti-depressants. Prozac isn't just a pill. It was the cultural touchstone of 1990s -- as a lifesaver, punchline and punching bag. When Prozac went off-patent in 2001, something interesting...
- Blog posts 2008-09-30
- Toward a Model of Corporate Social Strategy Formulation
- This paper explores the conditions that foster a positive relationship between corporate social responsibility and financial performance by developing a model of corporate social strategy. The paper defines corporate social strategy and elaborates a typology of generic social strategies extant in the literature: differentiation, cost leadership, and strategic interaction. It...
- White papers 2001-08-01
- AlPharma's "High-Price Hooker" Strategy May Backfire in King M&A Battle
- In King Pharmaceuticals' allegedly hostile takeover attempt of AlPharma, the target company is utilizing what I like to call the Ashley Dupre pictured strategy: It's saying, Yes, you can have me, but I don't come cheap. I say "allegedly hostile" because AlPharma has made it clear from...
- Blog posts 2008-09-15
- AmerisourceBergen Corporation F4Q07 (Qtr End 9/30/07) Earnings Call Transcript
- Question-and-Answer Session Operator Thank you. [Operator Instructions] And our first question comes from Robert Willoughby with Banc of America Securities. Please go ahead. Robert Willoughby - Banc of America Securities Thank you. Dave or Mike, why wouldn't we be...
- Earnings calls 2007-11-03
- Trade Item Synchronization for Generic Meat and Poultry Products
- Although efficient supply chain trading of consumer package goods is a reality today, generic perishable products, such as those often sold in variable weight packages, are not traded with the same efficiency. The first fundamental advancement towards an efficient trading process for generic meat and poultry products is an accurate...
- White papers 2003-03-01
- An Approach And Interface For Building Generic Manufacturing Kanban-Systems Models
- The white paper asserts that simulation of manufacturing systems, historically the first major application area of discrete-event process simulation, is becoming a steadily more proactive and important strategy for achieving manufacturing efficiency. Concurrently, lean manufacturing has become a nearly essential corporate strategy to compete successfully in an increasingly austere and...
- White papers 2002-01-01
- Generic Business Level Strategies
- Business-level strategy is the firm-specific strategy for gaining competitive advantage in the market. It outlines the methodologies of the organization for competing with rival firms in the market. Typical business-level strategies include cost leadership, differentiation, focused, and generic. This paper explores these strategies, offering insight into their benefits and risks.
- Presentations 2003-01-01
- Distributed Supply Chain Simulation Using a Generic Job Running Framework
- For supply chain performance simulation that involves aggregating results from multiple runs of the same underlying model, simulation iterations can be distributed to networked computing resources to achieve significant speedup. This paper presents a generic distributed job running framework that facilitates such high performance supply chain simulation. The paper first...
- White papers 2003-10-31
- Pfizer, a U.S. pharmaceutical company, filed a lawsuit against 16 Colombian drug manufacturers for reproducing a generic version of Viagra using the same color and shape of the anti-impotence medication
- Pfizer, a U.S. pharmaceutical company, filed a lawsuit against 16 Colombian drug manufacturers for reproducing a generic version of Viagra using the same color and shape of the anti-impotence medication. Pfizer says that although Colombian law allows local pharmaceutical companies to manufacture generic versions of the patented drug, these producers...
- Research articles 2004-05-01
- Management Strategy
- A strategic planning expert concludes a three-part series on his methodology for aligning corporate real estate strategy with core business requirements. This final article in a three-part series on the Strategy Alignment Model focuses on the Benchmarking Component, which challenges many of the commonly held beliefs about best practices research....
- White papers 2003-01-01
- Developing a Thought Leadership Strategy
- Thought leadership gives a company credibility, which helps influence decision-makers. Articles in important publications, speaking appearances at industry events, well-produced customer magazines, white papers, podcasts, and Webcasts can all help to position a company as a thought leader to build preference for the company's products and services. What You...
- Articles 2007-11-20
- Porter's Five Forces
- It has been observed that the model of pure competition implies that risk-adjusted rates of return should be constant across firms and industries. However, numerous economic studies have affirmed that different industries can sustain different levels of profitability; part of this difference is explained by industry structure. Michael Porter provided...
- White papers 2003-01-01
- Think strategically, FDA urges generic drug firms
- A SINGLE, most important strategy for the future of the generic pharma industry can be summed up with the mantra: "think strategically." This was the advice given in October to generics manufacturers by FDA director of drugs Janet Woodcock.
- Research articles 2003-12-01
- Generic Drug Market Picks Up Where Patents Left Off
- HOLLYWOOD, Calif.--BUSINESS WIRE--July 17, 1998--Emerging Company Report, the nationally syndicated television program that profiles emerging-growth companies (http://www.emergingcompany.com), features an interview this week with the people behind DynaGen Inc. (Nasdaq:DYGN). Chairman Bob Cusick and director of Corporate Communications Cathy Bardwick discussed DynaGen's business strategy toward the generic...
- Research articles 1998-07-17
- Biopharmaceutics, Inc. Closes Its Generic Drug Manufacturing Subsidiary and Announces Equity Capital Injection
- BELLPORT, N.Y.--BUSINESS WIRE--Jan. 15, 1999--Biopharmaceutics, Inc. (OTCBB:BOPM) announced today, that it has ceased all production at its generic and contract pharmaceuticals division. Jonathan Rosen, Acting President and CEO of Biopharmaceutics, Inc., said; "Our drug manufacturing division does not fit with our overall strategy for growth. This closure will allow...
- Research articles 1999-01-15
- Phone cards push sales of generic drugs.
- Brazil, Mar 1, 2004 (Gazeta Mercantil/SABI via COMTEX) The pharmacy chain Farmacia Pague Menos based in Fortaleza Ceara, with 240 outlets in 12 states and 31 cities of Brazil, has entered a partnership with the telecommunications company Embratel to sell generic drugs with a...
- Research articles 2004-03-01
- Developing a Multiple Business Model Strategy
- A recent report about the global newspaper industry published by Price Waterhouse Coopers PWC, and aptly titled "Moving Into Multiple Business Models," identifies the key questions newspaper execs should be asking themselves in these troubled times. Is your brand identity clear - both internally and externally -...
- Blog posts 2009-06-04
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