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gordman

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Gordman Says: Mark It Down Now
In his most recent Trending Report, consultant Bob Gordman noted weak retail traffic and sales and predicted the next step at most stores: fall inventories would start backing up. He predicted that merchants would react by cutting back holiday and spring orders, and sure enough, Women’s Wear Daily reports this...
Tags: Gordman, Gender And Diversity, Retail, Sales Strategy, Sales Force Management, Human Resources, Sales, Lisa Everitt, Holiday, Inventory, WWD, Balance Sheets, Branding, Financial Statements, Financial Accounting, Finance, Marketing
Blog posts 2008-10-29

Additional Resources

Study: Recession May Wane but Wal-Mart Retains Advantage
Consumer intentions to cut spending in the recession are at least growing less severe, the Trend Tracker Study conducted by the Gordman Group consultancy indicated, but any benefits from that development will continue to boost retailers most closely identified with low prices, and particularly Wal-Mart. In the...
Tags: Wal-Mart Stores Inc., Recession, Retail Company, Retail, Mike Duff
Blog posts 2009-04-28
June Sales Demonstrate How Strategy Evolves from Necessity at Macy's, Penney
While some pundits point to June retail sales figures as evidence that the economy remains on the skids, something else is going on they’re not taking into consideration. Retailers are making a decision not to sacrifice profits to revenues, curtailing promotional sales events, scaling back slow moving...
Tags: Strategy, Macy's Inc., Sales Strategy, Sales Force Management, Sales, Mike Duff
Blog posts 2009-07-10
Wal-Mart Stands to Benefit from Growing U.S. Consumer Stinginess
Marketing Charts submits: U.S. consumers are growing increasingly stingy with their money and are becoming more and more likely to base their retail purchase decisions on price, according to a study from The Gordman Group, which reports that Wal-Mart WMT stands to benefit most from this phenomenon. ...
Tags: Retail, Marketing Charts, Target Corp., Wal-Mart Stores Inc.
External links 2009-04-26
Measuring and Growing Customer Lifetime Value
Customer lifetime value CLV is a way of measuring how much your customers are worth to your business over the time they buy your products and services. A well-run CLV program can help you identify which customers are worth your greatest attention – and can help you make the most...
Tags: marketing, Mergers & Acquisitions
Articles 2007-02-28
Store Branding Takes Center Stage
Store Branding Takes Center StageRE: Store Branding Takes Center StageI completely agree that retailers need to give their Core Customers the merchandise they want. In the 2007 National Shopping Behavior Study conducted by The Gordman Group and sponsored by KPMG, "selection" induced customers to spend more in a specific store....
Tags: Retail, branding
Discussion threads 2008-08-26
Neither Pushed nor Pulled, Shoppers Now Pick What They Please
Neither Pushed nor Pulled, Shoppers Now Pick What They PleaseRE: Neither Pushed nor Pulled, Shoppers Now Pick What They PleaseAll the advice about creating a “pick” strategy won't help retailers if they don't offer consumers what they want. And the companies you mentioned, Ikea, H&M, Trader Joe’s, and the Apple...
Tags: Retail, Marketing research, Shoppers Now Pick, retail company
Discussion threads 2008-09-17
Target Shoppers Heading to Wal-Mart in Droves
Todd Sullivan submits: For those folks who think "Target TGT is fine just the way it is", here's some interesting data from Marketing Charts: US consumers are growing increasingly stingy with their money and are becoming more and more likely to base their retail purchase decisions on price, according...
Tags: Retail, Todd Sullivan, Target Corp., Wal-Mart Stores Inc.
External links 2009-04-27
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