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- Using The Focus Group In Market Research
- The article discusses about focus groups, which take their roots in the social sciences and have been adopted by market researchers as a valuable interface between businesses and their customers. When choosing this methodology, the purpose of the study needs to be considered carefully. The group experience is key; it...
- White papers 2003-01-01
Additional Resources
- To Cut Risk, Try Combining Group and Individual Disability
- All group disability plans, whether insured or self-funded, allows one to spread risk throughout one's client's employee population to minimize plan costs. But there's a downside: The risk, or volatility, of the plan is based on the total group experience. So, how can one ensure income replacement for all employees...
- White papers 2005-05-16
- Gateway 2000 developing new computer category; Destination multimedia theater system to feature 31-inch viewable monitor; The new computer creates a group experience
- 1996--Gateway 2000, Inc. (Nasdaq: GATE) today announced it is developing a new category of computer - the DestinationR multimedia theater system - the first computer designed for group use in the family living room and a large-room environment.
- Research articles 1996-02-15
- Group M Forms Dedicated Mobile Unit
- NEW YORK (AdAge.com) -- Around this time every year, the same industry rallying cry can be heard: This will be the year mobile marketing finally breaks out. But for WPP Group and a host of clients, 2008 finally was that year. Or at least the year mobile went from being...
- News items 2009-08-07
- PNC Financial Services Group Q3 2007 Earnings Call Transcript
- Question-and-Answer Session Operator [Operator Instructions]. Your first question comes from the line Scott Siefers. James E. Rohr - Chairman and Chief Executive Officer Good morning, Scott. Richard J. Johnson - Chief Financial Officer Good morning, Scott. Operator Scott, your...
- Earnings calls 2007-10-18
- Stephanie Ferguson; Director-PC experience solutions marketing group, Microsoft Corp., Redmond, Wash.(Brief Article)
- As director-PC experience solutions marketing group at Microsoft Corp., Stephanie Ferguson is responsible for the U.S. marketing efforts for all Microsoft Windows client products, including Windows XP, Windows 2000 and other software. As director-PC experience solutions marketing group at Microsoft Corp., Stephanie Ferguson...
- Research articles 2001-12-10
- ATG & Javelin Group boost Woolworths Group net presence with Streets Online selection of a new e-commerce platform; 600,000 customers to benefit from a personalised shopping experience.
- M2 PRESSWIRE-31 January 2002-ART TECHNOLOGY GROUP: ATG & Javelin Group boost Woolworths Group net presence with Streets Online selection of a new e-commerce platform; 600,000 customers to benefit from a personalised shopping experience C1994-2002 M2 COMMUNICATIONS LTD RDATE:31012002 ...
- Research articles 2002-01-31
- Tech Packaging Group. (Vendor profiles: contamination control).
- Product Line: Tech Packaging group designs and manufactures a complete line of filling and discharge equipment for use with bulk bags, tote boxes and other IBC systems. Service/Technical Staff: Tech...
- Research articles 2003-04-01
- SavaJe accelerates mobile Java application development with the SavaJe mobile Java experience partner program; Action engine, Beeweeb, CCC Group, JumpTap, Mexuar, SurfKitchen and V-ENABLE all join SavaJe in delivering the mobile Java experience.
- M2 PRESSWIRE-17 May 2006-SavaJe Technologies: SavaJe accelerates mobile Java application development with the SavaJe mobile Java experience partner program; Action engine, Beeweeb, CCC Group, JumpTap, Mexuar, SurfKitchen and V-ENABLE all join SavaJe in delivering the mobile Java experienceC1994-2006 M2 COMMUNICATIONS LTD RDATE:17052006 ...
- Research articles 2006-05-17
- The Zion kings: Betar youth-group members recount Israeli experience.
- Cleveland Jewish News 09-25-1998 The Zion kings: Betar youth-group members recount Israeli experience. ARLENE FINE Staff Reporter You don't have to travel to Israel's West Bank to meet ardent Zionists. Talk to the members of the Betar youth group of Cleveland who...
- Research articles 1998-09-25
- World's Most Clueless Marketing Group?
- World's Most Clueless Marketing Group?Gartner PRWhile I wholeheartedly agree with your fundamental premise that Gartner PR is not a top-notch organization, I need to correct a few errors and faulty conclusions in your piece.First, it is far from accurate to claim "the primary way to establish this all-important credibility is...
- Discussion threads 2007-09-11
- Audi of America Debuts the Audi Sportscar Experience at Audi Forum Sonoma
- AUBURN HILLS, Mich. -- Audi of America, Inc. and Emotive Group have announced the launch of the all-new Audi Sportscar Experience based at Infineon Raceway in Sonoma, California. The Audi Sportscar Experience is part of the newly redesigned Audi driving experience, a comprehensive, three-pronged program that also includes a national...
- Research articles 2007-11-05
- The Scott Group joins Steptoe & Johnson.(Steptoe and Johnson L.L.P.)
- In December, Steptoe & Johnson LLP, Washington, D.C., announced the addition of The Scott Group to its Washington, D.C., office. The entire group, including eight attorneys and professionals with experience working with clients on legislative and In December, Steptoe & Johnson LLP, Washington, D.C., announced ...
- Research articles 2007-02-01
- A I M PROGRAM: Houston students get management experience.(Brief Article)
- HOUSTON - A new program at the University of Houston, offered in partnership with A I M Management Group, will provide hands-on mutual fund management experience as part of its MBA curriculum. Starting next fall, employees at the Houston-based fina HOUSTON - A new...
- Research articles 2000-10-16
- Saks to focus on shopping experience in '05.(News.)
- NEW YORK -- Saks Incorporated is focused on improving the shopping experience in 2005 at its Saks Fifth Avenue stores and Saks Department Store Group, company executives said during a presentation at the Merrill Lynch Retailing Leaders conference l NEW YORK -- Saks Incorporated...
- Research articles 2005-03-28
- The NPD Group: Only One-Quarter of Consumers are Satisfied with Wireless Retail Shopping Experience; Consumers More Satisfied with Mass Merchants and Electronics Stores Than with Carrier Stores; Wal-Mart and Radio Shack Top-Ranked Merchants
- PORT WASHINGTON, N.Y. -- According to a new report from The NPD Group, consumer satisfaction with the wireless retail shopping experience is low across the board, with only 24 percent of recent mobile phone purchasers stating that they had an excellent or good experience. While NPD's survey confirms that the...
- Research articles 2005-11-21
- General counsel not just for the giants; New practice group offers big corporation-style service to mid-size companies.(General Counsel Services Group program)(Brief Article)
- Leonard D. Young likens his new legal practice group to a preventive medicine regimen for the legal health of mid-market companies. Drawing on his decade of experience as general counsel of Ferro Corp., a Cleveland-based performance materials manu Leonard D. Young likens his...
- Research articles 2002-06-03
- Progressive Receives Top Honors from Keynote Systems; Progressive Ranks #1 in Keynote's Customer Experience Rankings and WebExcellence Q2 2006 Insurance Carrier Scorecard
- MAYFIELD VILLAGE, Ohio -- The Progressive Group of Insurance Companies has been named number one overall by KeynoteR Systems (Nasdaq:KEYN), The Internet Performance AuthorityR, in two comprehensive studies. The group's Web sites, which include progressive.com and progressivedirect.com, were evaluated in the Customer Experience Rankings for Auto Insurance Web Sites and...
- Research articles 2006-06-28
- Mortgage Resource Group names Farrell manager of Edmond branch
- Alan Farrell has joined the new Edmond branch of Mortgage Resource Group as its manager. He has 13 years' experience in mortgage lending and real estate. Debbie Sizemore and Jerry Mooney also now work for the Edmond branch. She has more than 10 years experience in mortgage lending,...
- Research articles 2000-05-09
- Marke Rubenstein Joins The Leverage Group As EVP, Director of Client Services
- NEW YORK -- The Leverage Group TLG announced that Marke Rubenstein has joined the company as an Executive Vice President and Director of Client Services. A highly seasoned senior executive with experience in integrated marketing, Rubenstein was most recently at Deutsch Inc. where she was EVP, Director of Promotions and...
- Research articles 2004-10-04
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