BNET Industries

GSW Worldwide

is in the Advertising Industry

Last Fiscal Year Sales:$415.9M
  • Private
  • US
Dow Jones Description

Advertising Agencies, Brand Development, Broadcast, Business-To-Business, Collateral, Communications, Consulting, Consumer Marketing, Corporate Identity, Direct Marketing, E-Commerce, Education, Electronic Media, Event Marketing, Exhibit/Trade Shows, Financial, Full Service, Graphic Design, Health Care, High Technology, Information Technology, Interactive Agencies, Internet/Web Design, Logo & Package Design, Media Buying Services, Medical, New Product Development, Pharmaceutical, Planning & Consultation, Print, Production, Public Relations, Publicity/Promotions, Radio, Retail, Sales Promotion, Strategic Planning, T.V., Technical Advertising

President
Joe Daley
Number of Employees 300
Contact Information

500 Olde Worthington Rd

Westerville, Ohio 43082-8913

www.gsw-w.com

(614) 848-4848

NAICS Code Advertising Agencies: 541810

Recent Events

  • GSW Worldwide Announces New Members

    9/25/09 - Mgmt. Change Entering - Other - View Story

  • GSW Worldwide Announces New Staff

    7/19/09 - Mgmt. Change Entering - Other - View Story

News & Analysis

gsw worldwide - All News and Analysis

  • GSW WORLDWIDE'S EXPERIMENT

    - 2006-07-01

    GSW WORLDWIDE'S EXPERIMENT with podcasting has made the Columbus-based agency a star on iTunes. "My Life in Advertising" ranked as a "new and notable" entry on the site's front page and is drawing an average of 350 hits per day. Narrated by GSW copywriter Sean McKenna, who moonlights as a...

    Tags: GSW Worldwide

  • AGENCIES

    - 2006-01-01

    Lanmark Group has promoted Derek VanVolkom to VP, account supervisor. Previously, VanVolkom held the position of account supervisor. In his new position, Van Volkom will be responsible for ensuring that all creative, marketing, sales promotion and distribution strategies are developed, implemented, and maintained. VanVolkom will also ensure that all activities...

    Tags: GSW Worldwide, Hal Lewis Group, Lanmark Group

  • GSW Worldwide

    - 2005-07-01

    Continuing to grow as a global force following 2004's rebranding effort In April 2004, inChord's flagship agency, formerly known as Gerbig, Snell/Weisheimer, began rebranding itself as a global healthcare marketer, and changed its name to the considerably less tongue-tying GSW Worldwide. Global expansion followed, most notably the acquisition...

    Tags: GSW Worldwide

Decision Makers

Name (plus bio) Position
Joe Daley President
Brian Heffernan Cmo
Bruce Rooke Chief Creative Officer
Dave Bowers Coo
Dean Teper Chief Global Officer
John Deats Executive Vice President, Public Relations
John Jaeckel Vice President & Director, Creative
Kerry Hurff Vice President & Accounting Director
Frank Zsoldos Assoc Director, Creative
Jon Parkinson Senior Vice President & Director, Creative Production
Elizabeth Ramicone Editor

Organization Position Status
GSW Worldwide President Current
Inchord President, Columbus Operations Current
Bristol-Myers Squibb Company Director of Business Development Former
Arizona State University Bachelor's Degree In Microbiology Former

As CMO for GSW Worldwide, Brian Heffernan is responsible for providing global and strategic marketing leadership with a focus on consumer and DTC efforts. He also leads the agency's health and well-being practice, helping marketers capitalize upon consumers' growing interest and involvement in health and well-being. Mr. Heffernan brings over 20 years of national and international consumer advertising experience. He has worked on many high-profile assignments for global marketers such as Nestle, Blockbuster, Kraft, Nabisco and Miller. Mr. Heffernan worked at J. Walter Thompson's (JWT) New York office. In 1997 he helped JWT make its initial transition from consumer agency to work in healthcare and DTC. He then went on to become president of JWT's Chicago office before joining GSW Worldwide.

Organization Position Status
GSW Worldwide Cmo Current
Inchord Chief Marketing Officer, Gsw Worldwide Current
Inventiv Communications Chief Marketing Officer, Gsw Worldwide Current
inVentiv Health Inc. Chief Marketing Officer, Gsw Worldwide Current
JWT President Former
GSW Worldwide Executive Vice President, Consumer Former
Nabisco Former
Blockbuster, Inc. Former
Marquette University Bachelor's Degree Former

Organization Position Status
GSW Worldwide Chief Creative Officer Current

Organization Position Status
GSW Worldwide Coo Current

Organization Position Status
GSW Worldwide Chief Global Officer Current

Organization Position Status
GSW Worldwide Executive Vice President, Public Relations Current

Organization Position Status
GSW Worldwide Vice President & Director, Creative Current

Organization Position Status
GSW Worldwide Vice President & Accounting Director Current

Organization Position Status
GSW Worldwide Assoc Director, Creative Current

Organization Position Status
GSW Worldwide Senior Vice President & Director, Creative Production Current

Organization Position Status
GSW Worldwide Editor Current
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