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93 Resources for

harvard business online

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Harvard Business School Publishing Launches Harvard Business Online Enterprise Solutions; First Focused Effort to Serve Corporate Enterprises
Business Editors
Tags: Harvard Business School
Research articles 2001-09-25
Harvard Business School Publishing Launches HBR IdeaCast™; New Podcast Features Interviews with Leading Management Thinkers, Bringing Premier Business Ideas to Popular Audio Format
BOSTON -- Harvard Business School Publishing HBSP, the highly regarded publisher of premier management content, is proud to announce the launch of the HBR IdeaCast, a new bi-weekly podcast featuring breakthrough management ideas and commentary from the authors and editors of Harvard Business School Publishing. The free podcast is available...
Tags: Harvard Business School, podcast
Research articles 2006-06-01
The Fatal Flaw In Balanced Scorecards
Here's a great post from Harvard Business Online on what's wrong with how most companies implement balanced scorecards. Balanced scorecards measure a company's non-financial performance, which includes customer satisfaction, and its financial performance, such as sales. The problem is most companies don't know how to measure how their non-financial performance...
Tags: Marketing, Marketing Research, Sales, Joseph De Avila, Balanced Scorecard, Flaw, Problem, Financial, Sales Strategy
Blog posts 2007-04-16
When Worlds Collide: Facebook's Diminishing ROI for Business Users
Do you find Facebook a helpful tool for maintaining and growing business contacts, or are you contemplating what Harvard Online editor Paul Michelman is about to do: "Defriend" all his business contacts. As a business tool, says Michelman, Facebook is not working, and it's...
Tags: Marketing, Online Communications, Managerial Accounting, Finance, Workforce Management, Social Networking, Productivity, Roi/Tco, Business Contact, ROI, Facebook, Sean Silverthorne, Human Resources, Advertising & Promotion
Blog posts 2008-07-24
How Valuable Is Word of Mouth?
The Idea in Brief Your most valuable customers are those who buy the most, right? Not necessarily. According to Kumar, Petersen, and Leone, your most valuable customers are those whose word of mouth brings in the most...
Tags: Harvard Business Review, Influence Marketing, Marketing, Marketing Research, Referral, Customer, Author, Microsoft Word, In Brief, V. Kumar, J. Andrew Petersen, Robert P. Leone
Articles 2007-11-07
Managing Up, Down, Superstars, Bozos -- and Alphas
Many people learn instinctively the importance of managing up -- that is, keeping your boss in the loop, in your corner, and under control. More difficult and subtle is the art and science of managing peers, subordinates, different generations, geniuses, and jerks. To varying degrees, all have...
Tags: Workforce Management, Management, Career, Human Resources, Leadership, Performance Management, Professional Development, Gender And Diversity, Boss, Professor, Superstar, Sean Silverthorne
Blog posts 2007-11-09
LinkedIn: The Business Antidote to Facebook?
Expanding on yesterday's blog on the diminishing ROI for business users of Facebook, Harvard Business Online blogger John Sviokla  checks in with a positive look at its main competitor for business users, LinkedIn. His take: LinkedIn delivers tremendous reach to business professionals for a relatively small investment....
Tags: Sean Silverthorne, Human Resources, Internet, Finance, Facebook, LinkedIn, John Sviokla, Roi/Tco, Blogging, Strategic Planning, Recruitment & Selection, Workforce Management, Management, Managerial Accounting, Strategy
Blog posts 2008-07-25
When to Ally and When to Acquire
The Idea in Brief Many companies view acquisitions and alliances as interchangeable strategies for spurring growth. But each strategy has unique advantages and disadvantages. Firms that ignore those differences risk acquiring companies they should have collaborated with...
Tags: Acquisitions, Merges, M&A, Alliances, Harvard Business Review, In Brief, Alliance, Acquisition, Industry, Strategy, Mergers & Acquisitions, Management, Investment, Finance, Jeffrey H. Dyer, Prashant Kale, Harbir Singh
Articles 2007-12-14
In Praise of the Incomplete Leader
Have you ever feigned confidence to superiors or reports? Hidden the fact you were confused by the latest business results or blindsided by a competitor's move? If so, you've bought into the myth of the complete...
Tags: Harvard Business Review, Management, Leader, Leadership, In Brief, Deborah Ancona, Thomas W. Malone, Wanda J. Orlikowski, Peter M. Senge
Articles 2008-05-07
Is It Real? Can We Win? Is It Worth Doing?
The Idea in Brief Incremental innovations (small, safe changes to your firm's offerings) make up 85%-90% of companies' development portfolios. But "little i" projects rarely produce competitive advantage. For that, you need "Big I" innovations--offerings new to...
Tags: Innovation, Risk, Thomke, Leadership, Strategy, Management, George S. Day, Harvard Business Review, In Brief, Product
Articles 2008-02-25
Understanding People People
The Idea in Brief Looking for fresh ways to motivate your employees? Give them work that allows them to use their varied interpersonal talents. But first recognize that people skills are more nuanced than many...
Tags: James Waldroop, Timothy Butler, Communication, Harvard Business Review, In Brief, Leadership, Recruitment & Selection, Tools & Techniques, Management, Human Resources, Workforce Management, Job, Skill, Emotional Intelligence, People Skills
Articles 2008-03-10
Almost Ready: How Leaders Move Up
The Idea in Brief It's a popular approach to ensuring a smooth leadership transition: Hire a second-in-command who is designated as the next CEO. But the practice rarely works — of would-be CEO successors hired externally, 75% don't become chief executives...
Tags: Harvard Business Review, Succession, Dan Ciampa, Management, Leadership, CEO, Leader, In Brief
Articles 2007-11-02
Choosing Strategies for Change
Faced with stiffer competition and dizzying technological advances, companies often must change course to stay competitive. But most change initiatives backfire. That's because many managers take a one-size-fits-all approach to change. They assume they can combat resistance, a notorious obstacle, by involving...
Tags: Change Management, John P. Kotter, In Brief, Workforce Management, Harvard Business Review, Tools & Techniques, Human Resources, Management, Leadership, Performance Management, Strategy, Change, Leonard A. Schlesinger
Articles 2008-07-18
Using the Balanced Scorecard as a Strategic Management System
The Idea in Brief ...
Tags: Robert S. Kaplan, In Brief, Harvard Business Review, Strategic Planning, Marketing Research, Marketing, Balanced Scorecard, Performance, Strategy, David P. Norton, Financial, Strategic Management
Articles 2007-11-07
Putting the Service-Profit Chain to Work
What drives growth and profitability in a service business? Highly satisfied customers. And to keep those customers profitable, you need to manage all the aspects of your operation that affect customer satisfaction--what the authors call the...
Tags: Thomas O. Jones, Human Resources, Payroll Solutions, Marketing, Workforce Management, Recruitment & Selection, Product Marketing, Customer Loyalty, Reichheld, Service Quality, Employee Satisfaction, Customer, James L. Heskett, Jr., Gary W. Loveman, In Brief, Leonard A. Schlesinger, W. Earl Sasser, Harvard Business Review
Articles 2008-07-18
Social Networks in Business: A Contrarian View
I recently blogged on support for the idea that social networking sites -- or similar technology -- can create business value by promoting knowledge sharing and innovation within and between organizations. It's an idea that seems to be rolling down hill with some force, and you can be sure Google's...
Tags: Strategy, Groupware, network, Sean Silverthorne, social networking
Blog posts 2007-11-01
Simplicity isn't Simple
In life, it is usually easier to say no than yes. But in product development the opposite is more likely true -- it's hard to turn down a major customer asking you to add more features to your product. Resist the temptation. Feature creep adds back-end...
Tags: Business Operations, Sean Silverthorne, Research & Development, Benefits, Human Resources, Management, Strategy, Financial Services, Retirement Plans, Product Development, Mutual Funds, Strategic Planning, Taylor, Business Productivity, ING Direct, ING Group, Simplicity
Blog posts 2007-11-08
The Founder's Dilemma
The Idea in Brief Most entrepreneurs want to make pots of money and run the show. But Wasserman reveals that it's tough to do both. If you don't figure out which matters most to you, you could...
Tags: In Brief, Harvard Business Review, Noam Wasserman, Financing Startups, Finance, Management, Investment, Financial Accounting, Venture, Entrepreneur, Business, Investor, Entrepreneurship, Venture Capital
Articles 2008-04-01
Do Your Commitments Match Your Convictions?
The Idea in Brief How many of us struggle harder every day to uphold obligations to our bosses, families, and communities--even as the quality of our lives erodes? And how many of us feel too...
Tags: Commitment, Recruitment & Selection, Research & Development, Business Structures, Entrepreneurship, Human Resources, Workforce Management, Business Operations, Finance, Management, Harvard Business Review, In Brief, Donald N. Sull, Dominic Houlder, Professional Development, Productivity, Commitments
Articles 2008-04-14
Rediscovering Market Segmentation
Fifty-nine percent of recently surveyed companies executed a major market-segmentation initiative in the previous two years. Yet only 14% derived real value from the exercise. What's wrong with market segmentation? Segmentation typically focuses on consumer...
Tags: Marketing Research, Branding, Customer, Segment, Brand, Market-segmentation, Segmentation, Consumer, Marketing, Harvard Business Review, In Brief, Daniel Yankelovich, David Meer, Strategy, Market Segmentation
Articles 2008-05-06
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