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howard shultz

Cautionary Tale: How Starbucks Lost Its Edge: Howard Shultz is seeking to revitalize Starbucks now that he has come back in as chief executive officer. He says the reason he's coming back in is not because of competition from McDonald's or Dunkin Donuts. It relates to internal challenges. Here's some of what he said: ...; Tags: Founder, Starbucks Corp., Howard Shultz, Entrepreneurship, Leadership, Advertising & Promotion, Strategy, Management, Marketing, William J. Holstein; Blog posts 2008-03-20

Starbucks: What Went Wrong at The Top?: Starbucks: What Went Wrong at The Top?StarbucksWhat are the odds of following a wildly successful founder, entrepreneur and maintaining either the street buzz or the meteoric rise? The law of big numbers was going to eventually catch up and you can't fuel a fad forever. Shultz will weather the market...; Tags: Donald, Shultz, Starbucks Corp.; Discussion threads 2008-01-09
Starbucks: What Went Wrong at The Top?: It ain't supposed to work this way. Howard Shultz launched Starbucks Coffee and eventually brought in Jim Donald, first as head of the company's North American business and then in 2005 as president and chief executive, Donald's elevation to the CEO's job allowed Shultz to retreat from the frontlines to...; Tags: Corporate Law, Management, William J. Holstein, Business Operations, Leadership, Corporate Governance, Shultz, Starbucks Corp.; Blog posts 2008-01-08
On Starbucks and McDonald's: Keith R. McCullough submits: “Expect more than others think possible.” -Howard Shultz, CEO Starbucks This weekend, Starbucks SBUX ran their first new ads in the New York Times. My Partner, Howard Penney, flashed me with the new ad strategy Friday morning and it struck me as being a...; Tags: Retail, Keith McCullough, McDonald's Corp., Starbucks Corp.; External links 2009-05-03