BNET Industries
Last Fiscal Year Sales:$51.6M
- Private
- US
Number of Employees 80
Contact Information
339 Military Road
Sydney
(61) 2 9909 8882
Peer Companies
NAICS Code Advertising Agencies: 541810
News & Analysis
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ideaworks - All News and Analysis
Electrical retailer dances to a very happy tune.
Byline: Neil Shoebridge May 10, 2009 (The Australian Financial Review - ABIX via COMTEX) -- The Good Guys, jointly owned by Muir Investments and store managers, will experience a 23% increase in sales for 2008-09. This has been achieved by solid...
Plymouth firm helps southern restaurant bring 'one love' to mid Atlantic
Everyone is familiar with the adage "do one thing, and do it well," but in this day and age, it seems like businesses, especiaily quick-serve restaurants, are stretching far beyond their expertise. As more restaurant brands strive to be all things to all people, it seems that the ones that...
Dymocks boosts Booklover appeal.
Nov 03, 2008 (Inside Retailing - ABIX via COMTEX) -- The Dymocks bookstore chain in Australia has refreshed its image. The group hired the creative agency IdeaWorks to bring the brand back to life and connect it with customers. The new campaign has the tag "for the...
Is it getting even harder to find a free ticket?
Cashing in frequent-flier miles — or, at least, trying to — has long been a sore subject for business travelers, who complain that free seats are never available when they want them. And newly announced cuts in capacity...
Competition fierce for Westfield's $50m account.
Byline: Julian Lee Jul 04, 2007 (The Sydney Morning Herald - ABIX via COMTEX) -- A decision on the fate of the $A50m Westfield advertising account is expected to be handed down in the week commencing 9 July 2007. Four large Sydney advertising agencies...
Fit-out investment pays fast dividends for Robins Kitchen.
Jun 18, 2007 (Inside Retailing - ABIX via COMTEX) -- Robin's Kitchen has achieved an increase of more than 20 per cent in its comparable store sales since the start of 2007. This is according to Shane Hicks, the general manager of the Queensland-based kitchenware retailer,...
Ideaworks marshals the troops for Westfield defence.
Byline: Julian Lee May 23, 2007 (The Sydney Morning Herald - ABIX via COMTEX) -- Australian-listed shopping centre group Westfield is reviewing its advertising account with Ideaworks. The group spends up to $A10m annually on agency fees and production costs. Ideaworks has brought in...
Retail: the new frontier.
Byline: Nina Lees Mar 18, 2007 (Ad News - ABIX via COMTEX) -- A study of marketing plans by IdeaWorks in March 2007 shows a big emphasis on loyalty programs and targeted marketing in Australia. The reports also indicates changes to department store structures....
Treadgold poached as retail agencies deal with state of flux.
Byline: Simon Canning Nov 01, 2006 (The Australian - ABIX via COMTEX) -- Alan Treadgold is the new managing director of Australian retail advertising agency IdeaWorks. He previously led the Australian Centre for Retail Studies at Monash University, before joining Leo Burnett Melbourne....
Study: Value of a Mile Jumps in 2005
The value of a frequent flyer mile seems to be increasing, and yet other measures suggest a troubled mileage marketplace, according to IdeaWorks in its new analysis of frequent flyer mile. The Mileage Value Index computed by the IdeaWorks company describes fluctuations in mileage values for the most recent...
Decision Makers
| Name (plus bio) | Position |
|---|---|
| Stephen Kulmar | CEO |
| John Bird | COO |
| Bob Bahlman | Managing Director, Financial Consulting Practice |
| David Mathews | Partner |
| Katrina Droulers | Director, Media |
| Wayne Wood | Director, Art |
| Mark Gentle | Manager, Production & Studio |
| Janice Bert | Finance Controller |
| ALEX HAMILL | |
| Angela Parker | Head, Environ Design |
| David Stretch | Head, Client Services |
| Gary McCartney | Head, Environment Design |
| Jonathan McCauley | Head, Creative |
| Natalie Haifa | Head, Recruitment Advertising |
| Norma Johns | Head-Electronic Production |
| Peter Ryan | Head, Strategic Planning |
Board of Directors
| Name (plus bio) | Position |
|---|---|
| Gordon Alexander | Chairman |
| Organization | Position | Status |
|---|---|---|
| Ideaworks | CEO | Current |
| The Creative Oasis, Inc. | Former |
| Organization | Position | Status |
|---|---|---|
| Ideaworks | COO | Current |
Bob Bahlman is a senior executive with a diverse financial background and 23 years experience in strategy development and implementation, contract negotiation, financial and business restructuring. Most recently, he was the Senior Vice President, Chief Financial Officer and Controller for Midwest Air Group which is a $400 million publicly traded airline group serving more than 50 cities throughout the United States under the Midwest Airlines brand. His extensive finance experience includes these areas: treasury, business analysis, tax function, general and revenue accounting, SEC reporting, internal audit, investor relations, fuel procurement, risk management, information technology and properties and facilities management. Bob has implemented broad-based restructuring strategies to include long-term lease and debt renegotiation, raising new capital through equity placements and managing the process of cost reduction. His work included the delicate balancing act of preparing a bankruptcy filing while working, successfully, to avoid a bankruptcy filing.
| Organization | Position | Status |
|---|---|---|
| Ideaworks | Managing Director, Financial Consulting Practice | Current |
| Midwest Air Group Inc. | Senior Vice President, Chief Financial Officer | Former |
| Organization | Position | Status |
|---|---|---|
| Stage 1 Ventures LLC | Partner, Idea Works | Current |
| Ideaworks | Partner | Current |
| Stage 1 Ventures LLC | Board of Directors | Current |
| Kwiry | Kwiry Advisory Board Member, Consumer Product Pundit | Current |
| Digital, Inc. | Co-Founder | Former |
| RadioShack Corporation | Former |
| Organization | Position | Status |
|---|---|---|
| Ideaworks | Director, Art | Current |
| Organization | Position | Status |
|---|---|---|
| Ideaworks | Manager, Production & Studio | Current |
| Organization | Position | Status |
|---|---|---|
| Ideaworks | Finance Controller | Current |
| Organization | Position | Status |
|---|---|---|
| Ideaworks | Current |
| Organization | Position | Status |
|---|---|---|
| Ideaworks | Head, Environ Design | Current |
| Organization | Position | Status |
|---|---|---|
| Ideaworks | Head, Client Services | Current |
| Organization | Position | Status |
|---|---|---|
| Ideaworks | Head, Environment Design | Current |
| Organization | Position | Status |
|---|---|---|
| Ideaworks | Head, Creative | Current |
| Organization | Position | Status |
|---|---|---|
| Ideaworks | Head, Recruitment Advertising | Current |
| Organization | Position | Status |
|---|---|---|
| Ideaworks | Head-Electronic Production | Current |
| Organization | Position | Status |
|---|---|---|
| Ideaworks | Head, Strategic Planning | Current |
| Organization | Position | Status |
|---|---|---|
| Ideaworks | Chairman | Current |
| The Creative Oasis, Inc. | Former |
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