Ideo

Tom Kelley is general manager of IDEO, the world s leading design consultancy specializing in innovation and product development. Tom is the author of "The Art of Innovation," published by Doubleday in January, 2001. Working together with his brother, IDEO founder David Kelley, he has helped manage the firm as it has grown from 20 designers to a staff of over 350. During that time, he has been responsible for diverse areas such as business development, marketing, human resources, and operations. Like everyone else at IDEO, he also occasionally gets down on the floor to cut foam core alongside clients and designers as part of the firm s brainstorming and prototyping efforts.

Kent is Director of Global Business Development for the Health Practice at IDEO, a product design, development and strategy consulting firm. For the past 15 years Kent has dedicated his career to bringing sustainability practices to American business. He also has experience teaching industrial design and sustainability practice, both at graduate and undergraduate levels, at Archeworks and the University of Illinois at Chicago.

Array

Dave brings years of technology-based product development to MindTribe as an advisor. Currently a director at IDEO's Palo Alto office, Dave specializes in technology strategy, helping his clients use technologies to advance their business agendas and to provide optimum experiences for their customers. Dave spends most of his time at IDEO managing business relationships with several of IDEO's technology-focused clients. He also advises executives at a number of different technology companies, conducts innovation workshops, and speaks frequently to academic and business groups. Since joining IDEO in 1988, Dave has worked to help his clients identify the intersection of emerging technologies, unmet user needs, and viable business models. Among the many projects he has contributed to, Dave helped visualize the future of computing for Microsoft, create streaming media players for Philips, adapt new technologies into the workplace for Steelcase, enhance printing for HP, design a new surgical device for Gyrus ENT, and create a new category of appliance controls for Whirlpool. Dave received a BS in engineering physics and an MS in controls, both from the University of California at Berkeley.

Dr. Kristian Simsarian is practice lead for the Software Experiences (SX) practice at IDEO. He has been at IDEO for seven years and holds a unique position as a senior practitioner in both the Human Factors and Interaction Design disciplines. He brings a deep, diverse, and international background to his project work and in the creative teams he leads. He is the author of over 25 publications and patents in the areas of robotics, computer supported collaborative work, HCI, design process, narrative, and computer vision. Kristian's work specialized in artificial intelligence for many years before he applied his passion for and knowledge of both human and computer intelligence toward improving technologies for human use. With varied expertise encompassing both ethnography and engineering, Kristian worked shoulder-to-shoulder with the pioneers of the cooperative design movement in Scandinavia. There, Kristian's work was supported by the Swedish Institute of Computer Science, a technology research institute and think tank funded by leading companies in the computer and telecom industries.