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	<title><![CDATA[infomercial and tv Resources | BNET]]></title>
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	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to infomercial and tv]]></description>
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		<title><![CDATA[20 years of the best and worst.(Media Zone)(Television broadcasting industry)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb267/is_200411/ai_n13131727]]></link>
		<description><![CDATA[Twenty years ago this month, I was involved in launching one of the  first infomercials in this modern era of long-form marketing: Ed  Beckley's "Millionaire Maker," a no-down-payment real  estate home study course. Fifteen months later, "MM," one of  the first "home runs" of our industry,...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 01 Nov 2004 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/broadcasting.html"><![CDATA[broadcasting]]></category>
		<category domain="http://resources.bnet.com/topic/ftc.html"><![CDATA[FTC]]></category>
		<category domain="http://resources.bnet.com/topic/infomercial.html"><![CDATA[infomercial]]></category>
		<category domain="http://resources.bnet.com/topic/media.html"><![CDATA[media]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/tv.html"><![CDATA[TV]]></category>
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		<title><![CDATA[Muscle car for Mercury ; Marauder launch aims to add excitement to aging auto brand.(Brief Article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6398/is_200207/ai_n25599641]]></link>
		<description><![CDATA[Ford Motor Co. is hoping its all-new Mercury Marauder  high-performance sedan will rev up some excitement for the aging brand.    ``The Marauder is going to have a huge halo effect on  Mercury,'' said Eric Koehler, assistant brand manager for the  car. ``What we're trying...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 08 Jul 2002 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/brand.html"><![CDATA[brand]]></category>
		<category domain="http://resources.bnet.com/topic/branding.html"><![CDATA[Branding]]></category>
		<category domain="http://resources.bnet.com/topic/car.html"><![CDATA[car]]></category>
		<category domain="http://resources.bnet.com/topic/ford+motor+co..html"><![CDATA[Ford Motor Co.]]></category>
		<category domain="http://resources.bnet.com/topic/infomercial.html"><![CDATA[infomercial]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/sedan.html"><![CDATA[sedan]]></category>
		<category domain="http://resources.bnet.com/topic/tv.html"><![CDATA[TV]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">F</category>
		<category domain="tickers">F</category>
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		<title><![CDATA[T-Fal TV tack for all-in-1 Ingenio. (cookware, bakeware, storageware line to be marketed in infomercial)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4360/is_199710/ai_n15217116]]></link>
		<description><![CDATA[T-Fal is touting a new all-in-one cookware, bakeware and storageware  line in a national infomercial and hopes to hit higher price points than  it has recently commanded in department stores.   T-Fal is touting a new all-in-one cookware, bakeware and storageware  line in a national infomercial...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 27 Oct 1997 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/infomercial.html"><![CDATA[infomercial]]></category>
		<category domain="http://resources.bnet.com/topic/ingenio.html"><![CDATA[Ingenio]]></category>
		<category domain="http://resources.bnet.com/topic/tv.html"><![CDATA[TV]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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