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Integrated Marketing Communication (46 results)
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- Using Integrated Marketing To Build Your Brand
- Product promotion is the process of informing, persuading, and reminding the target audience about the product on offer. A successful brand is the result of a painstaking promotional effort over substantial amount of time. The organization conveys a particular message about the product to the target audience. The target audience...
- Presentations 2003-01-01
Additional Resources
- Park City Group Reports Pact with International Supermarket Retailer
- FOOD AND BEVERAGE CLOSE-UP-8 June 2009-Park City Group Reports Pact with International Supermarket RetailerC2008 - CloseUpMedia - newsdesk@closeupmedia.com Park City Group, a developer and marketer of patented computer software and consulting services for retailers, announced that as a result of its customer experiencing ongoing and...
- Articles 2009-06-08
- Church & Dwight to Build New Laundry Detergent Plant in Pennsylvania
- FOOD AND BEVERAGE CLOSE-UP-8 June 2009-Church & Dwight to Build New Laundry Detergent Plant in PennsylvaniaC2008 - CloseUpMedia - newsdesk@closeupmedia.com Church & Dwight Co. has announced plans to construct a new integrated laundry detergent manufacturing plant and distribution center in York County, Pennsylvania. ...
- Articles 2009-06-08
- Qponix Unveils Combo Widget
- FOOD AND BEVERAGE CLOSE-UP-8 June 2009-Qponix Unveils Combo WidgetC2008 - CloseUpMedia - newsdesk@closeupmedia.com Qponix launched its widget-based network that connects brands, promotions and coupons directly with consumers as they shop online. The new solution offers retailers and manufacturers the opportunity to engage consumers...
- Articles 2009-06-08
- Safeway and Warner Bros. Consumer Products Team to Deliver New Food Line for Children
- FOOD AND BEVERAGE CLOSE-UP-8 June 2009-Safeway and Warner Bros. Consumer Products Team to Deliver New Food Line for ChildrenC2008 - CloseUpMedia - newsdesk@closeupmedia.com Safeway and Warner Bros. Consumer Products have announced a partnership to create a "better-for-you" line of food products for children....
- Articles 2009-06-08
- Community outreach through corporate social responsibility: corporate social responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of their stakeholders and society at large. The Young Expedition Project may be one way for companies to achieve this
- [ILLUSTRATION OMITTED] CORPORATE social responsibility CSR is a concept that frequently overlaps with similar approaches such as corporate sustainability, corporate sustainable development, corporate responsibility, and corporate citizenship. While CSR does not have a universal definition, many see it as the private sector's way of integrating the economic, social,...
- Articles 2008-12-01
- VistaPrint Takes Creative Services Online With Website Design
- VistaPrint Limited (NASDAQ: VPRT), thesmall business marketing company, today announced the availability ofprofessional Website design services, as well as expanded features for itsdo-it-yourself Website offering. Website design integrates VistaPrint'srenowned creative and copywriting services with the company's firstelectronic product. Customers can use newly available features to increasethe customer...
- Articles 2008-11-13
- Plexus Systems, Inc. to Participate at SIIA OnDemand Conference
- Plexus Systems, Inc., provider of PlexusOnline on-demand software for themanufacturing enterprise, today announced that Plexus Systems CEO MarkSymonds is participating in a panel discussion titled, "Growing YourBusiness in a Slow Economy" at the Software &Information Industry Association SIIA Conference, November 17-19,2008 at the San Jose Marriott,...
- Articles 2008-11-13
- TOMLAB and Star-P Extend Fast and Easy Desktop Optimization Solvers to HPCs
- Interactive SupercomputingInc . ISC has teamed with Tomlab to provide a next generation oftechnical computing solutions for tackling hard-to-solve optimizationproblems by utilizing high performance computing clusters HPCs. Tomlab has integrated the TOMLAB Optimization Environment for MATLAB®with ISC's Star-P® software platform. TOMLAB facilitates the developmentof robust algorithms to solve...
- Articles 2008-11-13
- SmartCard Marketing Systems Inc. (PINKSHEETS: SMKG) Transactions Climb to a New Weekend High of 1600 for This Past Weekend With Velocitymoney.com
- Smartcard Marketing Systems Inc.(PINKSHEETS: SMKG) CEO Massimo Barone Stated" Clients using the Payment remittance services of Velocitymoney.com such as Pin debit online, Bill pay and Email pay attained a new weekend high of 1600 transactions. We are also averaging 300 to 340 daily transactions up from a 200 average the...
- Articles 2008-11-13
- Host Analytics Continues Market Leadership in Integrated On-Demand Corporate Performance Management for Manufacturing Companies
- Host Analytics, a leader in on-demand financial and corporate performance managementCPM, today announced increasing demand for its SaaS CPM suite amongglobal and midsized manufacturers. In all, more than two dozenmanufacturing firms have deployed Host Analytics' integrated financialreporting, consolidation, budgeting and forecasting solutions to improvesales and operational performance....
- Articles 2008-11-13
- CPL Technologies Closes Acquisition of NetMarketingSolution.com Inc., a Software Developper and Marketing Service Provider
- CPL Technologies inc. ("CPL") (TSX VENTURE: CCY) announces announces that is has received all required regulatory approvals to complete the acquisition of NetMarketingSolution.com inc. The transaction has been closed on Septembre 29 2008, a company dedicated to integrating technologies in marketing activities. The transaction was completed as previously...
- Articles 2008-11-12
- Kovair Integrates IBM ClearCase Configuration Management System to Expand the Application Lifecycle Management (ALM) Ecosystem
- Kovair Software, Inc . todayannounced the release of integration between Kovair Global LifecycleSolution and ClearCase Software Configuration Management System from IBMRational. The integration uses a ClearCase adapter developed using Kovair'sSOA based Integration Bus Technology -- the Omnibus. "The integration with ClearCase, one of the leading Software ConfigurationManagement Systems, helps the...
- Articles 2008-11-12
- Solarfun Power Holdings to Announce Third Quarter 2008 Financial Results on December 2, 2008
- SHANGHAI, China -- Solarfun Power Holdings Co., Ltd. (NASDAQ:SOLF), an established vertically integrated manufacturer of silicon ingots and wafers, and photovoltaic PV cells and modules in China, today announced that it will release its unaudited financial results for the third quarter of 2008 before the market opens on December 2,...
- Articles 2008-11-12
- Models, Methods, Measurements Revealed within the Coaching in the Healthcare Continuum
- DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/1a3406/coaching_in_the_he) has announced the addition of the "Coaching in the Healthcare Continuum: Models, Methods, Measurements" report to their offering. This report is based on two conferences on the role of health coaching in disease management and population health management, as well as...
- Articles 2008-11-12
- Exelixis Announces November 18 Webcast of Presentation at the Lazard Capital Markets 5th Annual Healthcare Conference
- SOUTH SAN FRANCISCO, Calif. -- Exelixis, Inc. (Nasdaq:EXEL) announced today that George A. Scangos, PhD, President and Chief Executive Officer of Exelixis, will present at the Lazard Capital Markets 5th Annual Healthcare Conference at 3:10 p.m. EST/12:10 p.m. PST on Tuesday, November 18, 2008. Dr. Scangos will discuss updates to...
- Articles 2008-11-12
- B2B CFO® Surpasses 100 Partners Mark, Expands Presence to New Markets Reaching 42 States
- Firm's New Partners and New Service Capabilities Drive Further Expansion PHOENIX -- B2B CFO[R], the nation's largest CFO services firm exclusively focused on servicing small and mid-size companies, has reached a major milestone this month. Already the fastest growing CFO services firm in the nation, B2B CFO[R] has...
- Articles 2008-11-12
- Advanced Presentations by Design: Creating Communication that Drives Action
- DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/837fdf/advanced_presentat) has announced the addition of John Wiley and Sons Ltd's new report "Advanced Presentations by Design: Creating Communication that Drives Action" to their offering. This is a book about how to design presentations typically using PowerPoint when facing a difficult presentation...
- Articles 2008-11-12
- Supertex to Present at UBS Global Technology and Services Conference
- Supertex, Inc. (NASDAQ: SUPX), a recognizedleader in high voltage analog and mixed signal integrated circuits ICs,today announced that it will be presenting at the UBS Global Technology andServices Conference, to be held at the Grand Hyatt Hotel, New York, NY, onNovember 18-20, 2008. President and CEO, Dr. Henry C. Pao,...
- Articles 2008-11-12
- Houghton Mifflin Harcourt Announces Formation of K-12 Business Division, Streamlining of Business Operations
- Former president of School Publishers, Mike Lavelle, to lead new organizational structure, marking the culmination of integration activities designed to transform the publishing industry BOSTON -- Houghton Mifflin Harcourt Publishing Company, the world's largest publisher of pre-K-12 educational materials and a global leader in literacy education, today announced...
- Articles 2008-11-12
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