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Intelliseek became a wholly-owned subsidiary of the Nielsen Company in 2006. The new company, called Nielsen Buzzmetrics, is headquartered in New York.

Contact Information
NAICS Code Custom Computer Programming Services: 541511

News & Analysis

intelliseek - All News and Analysis

Decision Makers

Name (plus bio) Position
Mike Nazzaro CEO
David Potter CFO
Sundar Kadayam CTO
Richard Nelson Executive Vice President, Corporate Development An
Chris Connaughton Vice President, Technology
Jay Stockwell Vice President
Karthik Iyer Vice President
Nick Langeveld Vice President of Finance
Ora Lassila Research Manager, Technology
Dr Andrew McCallum
Dwight Merriman
John F Kwant
Kevin O'Connor
William Cohen Senior Research Scientist

Board of Directors

Name (plus bio) Position
Itzhak Fisher Chairman
Mahendra Vora Chairman
Bill Hildebolt Board of Directors
Bryan H. Fairbanks Board of Directors
James L. Heskett Board of Directors
John Gardner Board of Directors
John H. Wyant Board of Directors
Marina V.N. Whitman Board of Directors
Pete Blackshaw Board of Directors
Rick Kieser Board of Directors

Organization Position Status
Intelliseek, Inc. CEO Current
Procter & Gamble Former
Harvard Business School master's in business administration Former

Organization Position Status
Intelliseek, Inc. CFO Current

Organization Position Status
Intelliseek, Inc. CTO Current
Unisys Corporation Former
Profusion, LLC Former

Organization Position Status
Intelliseek, Inc. Executive Vice President, Corporate Development An Current

Organization Position Status
Intelliseek, Inc. Vice President, Technology Current
International Business Machines Corporation Software Engineer Former
University of Cincinnati bachelor of science degree in electrical engineering Former

Jay leads Nielsen BuzzMetricsa coast-to-coast sales team, bringing to the position a career marked by deep experience in selling technology-enabled marketing services, brand management and new initiative development. From 2004-2006, Jay headed up the sales team at Intelliseek Inc. as Senior Vice President of sales, acquired by BuzzMetrics in 2006, where he was the architect of a transformation of the sales organization which resulted in 115% growth in sales in 2005, positioning the company for acquisition. Prior to Intelliseek, Jay was senior director of sales for Catalina Marketing, where he helped the $450 million firm build its core business and develop new initiatives including leading the beverage alcohol sales effort in the Premium Brands Group. Before joining Catalina, he worked in brand management at Procter & Gamble for Puffs and Pampers and as a ConAgra brand manager for the Banquet and Marie Callendar's franchises. Jay also serves as a Commander in the United States Naval Reserve. After 18 years of service (eight active, 10 in reserves) in the P-3 Orion as a U.S. Naval Flight Officer (submarine tracking and counter narcotics operations), Commander Stockwell is finishing his military career as a Navy Blue and Gold Officer in the Naval Academy Information Program, where he interviews and evaluates prospective Midshipmen for the U.S. Naval Academy from the Orange County, CA, area where he lives. Jay received his master's degree in Business Administration in Marketing from George Washington University's School of Business in Public Management in 1994 while teaching at the United States Naval Academy in his final shore duty assignment in the Navy. He received a bachelor of science degree in Finance from the University of Nebraska in 1986, where he attended on a Navy ROTC (Reserve Officers Training Corps) scholarship.

Organization Position Status
Nielsen BuzzMetrics Senior Vice President of Sales Current
Intelliseek, Inc. Vice President Current
U.S. Navy Naval Flight Officer Former
University of Nebraska Bachelor of Science Degree In Finance Former
The George Washington University Business Administration In Marketing Former
United States Naval Academy Former

Organization Position Status
Intelliseek, Inc. Vice President Current
Procter & Gamble Former
The Ohio State University doctoral degree Former
University of Cincinnati master's degree in business administration Former
Indian Institute of Technology bachelor of technology degree Former

Organization Position Status
Intelliseek, Inc. Vice President of Finance Current

Organization Position Status
Intelliseek, Inc. Research Manager, Technology Current

Organization Position Status
Intelliseek, Inc. Current
University of Massachusetts Amherst Research Associate Professor Former
University of Rochester PhD in computer science Former

Organization Position Status
Panther Express Corp. Co-Founder and Chairman Current
Alleycorp Chairman & Co-Founder Current
Shopwiki Inc. Co-Founder Current
Intelliseek, Inc. Current
Phanfare, Inc. Board of Directors Current
DoubleClick Inc. Chief Technology Officer Former
DoubleClick Inc. architect Former
The Open Mind Former
Shopwiki Inc. Chairman Former
Miami University B.S. With Honors In Systems Analysis Former

Organization Position Status
Intelliseek, Inc. Current
General Motors Corporation Former
Pitney Bowes Inc. Former
Deloitte Touche Tohmatsu Former
Internet Business Development Former
Kellogg School of Management at Northwestern University master's degree in business administration Former
University of Michigan bachelor's degree in industrial and operations engineering Former

Organization Position Status
The Popcorn Factory Director Current
Intelliseek, Inc. Current
Netjumper Software LLC Current
DoubleClick Inc. Chairman Current
Travidia, Inc. Board of Directors Current
DoubleClick Inc. Founder Former
The Popcorn Factory Director Former
1-800-Flowers.com, Inc. Board of Directors Former
University of Michigan BSEE degree Former

Organization Position Status
Intelliseek, Inc. Senior Research Scientist Current
Manhattan College Director of Development Former
Rutgers University doctorate degree in computer science Former

Organization Position Status
Intelliseek, Inc. Chairman Current

Mahendra is a veteran entrepreneur who has 17 years experience in leading large, cutting-edge software initiatives. Before founding Intelliseek, he has helped co-found and sell three high-tech startups to Fortune 500 companies in the past 10 years, including ICC and Pioneer Systems (acquired by Unisys). Mahendra became the CEO of the Intelliseek's PlanetFeedback division in 2001 when PlanetFeedback merged with Intelliseek. Mahendra has held senior executive positions at Fortune 500 IT firms and is on the board of directors of many early-stage, high-tech companies throughout the United States. Mahendra has extensive experience in working with and developing Information Technology solutions for many multi-billion dollar organizations across the world. Mahendra possesses a hard-to-find combination of skills -technology vision, sophisticated marketing and interpersonal leadership. Mahendra has been the recipient of the 2000 "Entrepreneur of the Year" award from the Association for Corporate Growth. Mahendra has a MCS from the University of Michigan and BSc. from Gujarat University in India.

Organization Position Status
Icall India Limited Chairman Current
Bluespring Software, Inc. Chairman Current
Intelliseek, Inc. Chairman Current
Ascendum Chairman Current
Riskaware, Inc Board Member Current
Marshal Limited Board of Directors Current
Unisys Corporation Former
VeriSign, Inc. Former
Ernst & Young Former
Lucrum, Inc. Board of Directors Former
Intelliseek, Inc. Board of Directors Former
University of Michigan Master's Degree In Computer Science Former
Gujarat University bachelor of science degree in Electronics and Communications Former

Organization Position Status
Intelliseek, Inc. Board of Directors Current
Backchannelmedia, Inc. Advisory Board member Current
Harvard Business School Student Body President Former
Wachovia Corporation Former
Morgan Stanley Former

Organization Position Status
Intelliseek, Inc. Board of Directors Current

Organization Position Status
Intelliseek, Inc. Board of Directors Current

Organization Position Status
Bluerun Ventures Partner Current
Airgo Networks, Inc. Observer Current
Hand Corporation Director Current
Sequoia Communications Director Current
Cerebra, Inc. Director Current
Anthology Solutions, Inc. Director Current
Ugenie Inc. Board of Directors Current
Intelliseek, Inc. Board of Directors Current
Bluerun Ventures Co-Founder Former
University of Chicago MBA Former
University of Cincinnati College of Law Degree Former

Organization Position Status
Intelliseek, Inc. Board of Directors Current

Organization Position Status
Unocal Corporation B.V. Board of Directors Current
Intelliseek, Inc. Board of Directors Current
General Motors Corporation officer Former
Procter & Gamble Board of Directors Former
Columbia University Ph.D. degrees in economics Former
Radcliffe College BA in government Former

Organization Position Status
Word of Mouth Marketing Association Inc. Cmo, Nielsen Buzzmetrics Current
Word of Mouth Marketing Association Inc. Co-Founder Current
Pete Blackshaw Current
Intelliseek, Inc. Board of Directors Current
Intelliseek, Inc. Chief Marketing and Client Satisfaction Officer Former
Planetfeedback Founder Former
Word of Mouth Marketing Association Inc. Observer Former
Advertising Age Former
CNN Worldwide Former
WebMediaBrands Inc. Former
Procter & Gamble Former

Organization Position Status
Intelliseek, Inc. Board of Directors Current
The Anderson School bachelor's degree in economics and also earned a master's degree in business administration Former