The gurus over at Forrester Research have given us some all-too-expected news about the coming explosion in interactive marketing. Among the findings is a three-fold increase in search marketing over the next five years -- equating to a $25 billion/year industry by 2012. The growth...
NEW YORK -- Japan Poised for Dramatic Growth in Interactive Marketing; Search Becomes the Next Lead-Gen Tool and Bolsters Its Presence on Madison Avenue
FORT LAUDERDALE, Fla. -- Experience the High Notes in Interactive Marketing at the SoFIE Gala - the South Florida Interactive Excellence SoFIE Awards. This event offers the chance for you to be recognized as an interactive marketing rock star at the SoFIE Awards to be held at the Hard Rock...
SAN DIEGO -- Artes Medical, Inc. (Nasdaq:ARTE), a medical technology company focused on developing, manufacturing and commercializing a new category of aesthetic injectable products for men and women, today announced that Robert B. Sherman, former President, Interactive Marketing, America Online, Inc. has joined Artes Medical's Board of Directors. Mr. Sherman...
Warner Music Group Corp. (NYSE: WMG) today announced the appointment of Peter Scherr to Vice President, Interactive Marketing. Based in New York and effective immediately, Scherr reports to Dan Pelson, WMG's Senior Vice President, Global Consumer Marketing.
Interest in interactive marketing is growing as consumers come to understand it better. E-valve talks to Procter & Gamble interactive marketing manager Shuvo Saha about his company's use of the medium as part of its overall marketing strategy. Interest in interactive marketing is growing...
Interactive marketing has moved from the experimental stage to core strategy at Nextel Communications Inc. Interactive marketing has moved from the experimental stage to core strategy at Nextel Communications Inc.
Denis Beausejour, VP-global marketing and VP-marketing global beauty care and North America at Procter & Gamble Co., has long been considered the visionary behind the package-goods giant's foray into interactive marketing. In January, Mr. Beausej Denis Beausejour, VP-global marketing and VP-marketing global beauty care and...
Byline: Andrew Dietderich, Bill Shea Google Inc. plans to move its AdWords division to Ann Arbor with a promise of 1,000 new jobs, possibly the tipping point for an interactive-marketing industry gaining momentum in Southeast Michigan. Take, for Byline: Andrew Dietderich,...
Turn Sales Funnels into MegaphonesRE: Turn Sales Funnels into MegaphonesQUOTE: I don't think that Marketing will disappear, rather I think they will move toward more interactive marketing.You're probably right about that. The job will change. With any luck, it will become measurable. However, interactive marketing requires a...
Sony Electronics relaunches its 21-year-old Walkman brand this week with more than $30 million in advertising and marketing. Created by Y&R Advertising, New York, the campaign is the largest ever for products in Sony's Personal Mobile Products un Sony Electronics relaunches its 21-year-old Walkman brand this...
This is getting personal. Interactive marketing has evolved towards the kind of one-to-one conversation that marketers covet - a real interaction between the consumer and the brand. Credit the vast expanse of the Internet, and the...
CommonHealth today announced the appointmentof Marc Weiner to managing partner of the organization. Mr. Weiner will beresponsible for overseeing the management of CommonHealth's consumerEvoLogue, digital Qi, and media planning and placement Conecticsservice offerings. CommonHealth ( www.commonhealth.com ) is the world's leadinghealthcare-communications network and a WPP (NASDAQ: WPPGY) ( www.wpp.com )company....
Award Places Landslide Alongside Industry Giants in the Salesforce Automation Market, Recognizes Company's Unique Approach as one of Vision and Strength PITTSBURGH -- Landslide Technologies, Inc., provider of Sales Workstyle Management solutions, today announced that CRM magazine, the preeminent business magazine covering the discipline of Customer Relationship Management,...
-- Earnings Conference Call to be Held on Tuesday, September 2, 2008 at 9:00 pm Eastern Daylight Time / Wednesday, September 3, 2008 at 9:00 am (Beijing/Hong Kong Time) SHANGHAI, China, Aug. 26 /Xinhua-PRNewswire/ -- Shanda Interactive Entertainment Limited ,...
Seligman to Direct Store Development in Northern Virginia and Atlanta SEATTLE, Aug. 26 /PRNewswire/ -- Gamer DocTM, the retail video game store that delivers a new and interactive customer experience, today announced that Brian Seligman has joined the company as the Area Developer for Northern Virginia and...
Award-Winning Humongous Adventure Games Debut on WiiTM EDISON, N.J., Aug. 26 /PRNewswire-FirstCall/ -- Majesco Entertainment Company , an innovative provider of video games for the mass market, today shipped three popular children's games -- Freddi Fish: Kelp Seed Mystery, Pajama Sam: Don't Fear the Dark and Spy...
STANFORD, Calif. -- The Stanford University School of Medicine will no longer accept support from pharmaceutical or device companies for specific programs in continuing medical education, as industry-directed funding may compromise the integrity of these education programs for practicing physicians, officials said. The action on CME builds on...
The Stores' Web Sites, www.strackandvantil.com, www.ultra-foods.com, and www.town-country-market.com, Make Saving Money Easy MINNEAPOLIS -- Strack and Van Tils' Web sites have integrated everything a consumer needs to plan an affordable shopping trip. The Web sites make it easy to create a shopping list using: the interactive weekly circular,...
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