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Interbrand (163 results)
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- Branding Analysis
- ROSS WESTGATE, CNBC ANCHOR: Now, it is not often that Google GOOG is compared to Gap GPS, but in the Interbrand Global Brand Survey, it is branding and not business type that matters. In this year`s survey there are a number of surprising entries. ...
- Research articles 2006-07-28
- Fastest Growing Global Brand
- You could always Google it, but I'll make it easy for you: The world's fastest growing brand is Google. For one, it can't hurt to be listed in the Oxford English Dictionary as an official verb; the brand also benefits from a cadre of new web applications and acquisitions that...
- Blog posts 2007-08-27
- Interbrand
- The Interbrand consultant group has promoted Julie Curhan Cottineau to executive director of consumer branding.
- Research articles 2005-02-01
- AFR news woos young Ten viewers.
- Jun 26, 2003 (The Sydney Morning Herald - ABIX via COMTEX) A cross-promotional deal has been signed by Australia's Ten Network and John Fairfax Holdings. Under the deal, which was announced on 26 June 2003, Ten will broadcast a two-minute business news segment ...
- Research articles 2003-06-26
- Valuable brands ranked.
- Jan 21, 2003 (Ad News - ABIX via COMTEX) Interbrand has released its second annual list of Australia's most valuable brands. It concluded that Telstra's brand was by far the most valuable in 2002, assessing it as being worth $A9.7 billion. Telstra was also...
- Research articles 2003-01-21
- Deloitte Consulting names Interbrand as global marketing ally; Leading agency to collaborate on Deloitte Consulting's brand strategy during year of major transformation.
- M2 PRESSWIRE-8 May 2002-DELOITTE CONSULTING: Deloitte Consulting names Interbrand as global marketing ally; Leading agency to collaborate on Deloitte Consulting's brand strategy during year of major transformation C1994-2002 M2 COMMUNICATIONS LTD RDATE:05082002 London -- Deloitte Consulting, one of the world's...
- Research articles 2002-05-08
- Global
- WORLD'S BEST CONSUL FINANCE SURVEY _ WORLD'S BEST CONSULTANTS Generalist: Accenture Despite the difficulties associated with splitting from Arthur Andersen, Accenture managed to hold on to its leadership position in the generalist category. It recorded $13.3 billion in revenues for fiscal 2001, up 17% from the previous year The bulk...
- Research articles 2002-01-01
- At $9bn, the Telstra brand is in a class of its own.
- Nov 30, 2001 The Australian Financial Review ABIX via COMTEX -- Consultancy group, Interbrand, has compiled a list of Australia's 20 most valuable brands. It concluded that Telstra's brand was by far the most valuable, assessing it as being worth $A9.4 billion. The Commonwealth...
- Research articles 2001-11-29
- Let the denim wars begin
- NEW YORK AP -- At a time when apparel sales are anemic, manufacturers and retailers, particularly those catering to teens, are reaching back to the past for fashion's latest fix: denim, particularly jeans. Two years ago, denim made headlines when designers including Oscar de la Renta played...
- Research articles 2001-07-31
- What's the Value of the Oldest Brand in American Banking? Chase and J.P. Morgan are About to Find Out
- Business Editors NEW YORK--BUSINESS WIRE--Sept. 14, 2000 (...but will they like the answer?) Branch offices and impressive headquarters aside, the real value of financial services companies resides in their brands, note brand value management experts at Interbrand - and now Chase is putting its own brand -...
- Research articles 2000-09-14
- According to Interbrand, What Does Ford Know About Cars That Other U.S. Manufacturers Don't?
- Business Editors NEW YORK--BUSINESS WIRE--July 19, 2000 Maybe It's That Consumers Buy a Brand, Not a Car (...How Much is the Little Blue Oval Really Worth?) Ford's 7th place showing topped all other carmakers in the World's Most Valuable Brands Survey, an annual study conducted by...
- Research articles 2000-07-19
- Interbrand Names Courtney Reeser Managing Director and Head of San Francisco Office
- Business Editors NEW YORK--BUSINESS WIRE--April 12, 2000 Interbrand Corp., part of the Omnicom Group Inc. (NYSE:OMC), announced today that Courtney Reeser, 47, has been named Managing Director of its San Francisco office. In this capacity Reeser will run the company's San Francisco office. Reeser also will sit...
- Research articles 2000-04-12
- Technological breakthrough in the top 100 brands: Joanna Doonar identifies that technology brands are the Interbrand survey's three highest climbers
- Coca-Cola, Microsoft and IBM have taken their usual hot spots at position one, two and three in Interbrand's Annual Ranking of 100 of the Best Global Brands. But this year, the clear message is that the technology sector's fortunes are improving, wi Coca-Cola, Microsoft and...
- Research articles 2003-08-01
- Names Get Real, But Naming Gets Real Tough; Interbrand Survey Reveals Marketers' Brand Name Challenges
- Business Editors
- Research articles 2002-09-03
- Maxxis brand recognized.(DISTRIBUTOR REPORT)(Brief Article)
- Maxxis, a unit of Taiwan's Cheng Shin Rubber, has been ranked fifth on Interbrand's 2004 list of Taiwan's top ten global brands. Maxxis made the list for the second consecutive year. According to Interbrand, the tire specialist increased its brand va Maxxis, a unit of Taiwan's...
- Research articles 2004-10-18
- INTERBRAND OPENS FOUNDATION TO CONCENTRATE ON NON-PROFITS.
- Consultancy Interbrand Group today launches the Interbrand Foundation, which will use the company's staff and facilities worldwide to develop branding strategies for and make contributions to non-profit charitable organizations. Consultancy Interbrand Group today launches the Interbrand Foundation, which will use the company's staff...
- Research articles 1999-11-08
- World's top 100 brands--are they fact or fiction? Morag Cuddeford Jones discovers whether Interbrand's top 100 brands will make an impact at board level. (News Analysis)
- August sees the release of global consultant Interbrand's annual league table of the world's 100 most valuable brands. With its release comes the sure and certain knowledge that its arrival on the chairman's desk will be met with varying degrees of August sees the...
- Research articles 2002-08-01
- Schechter Retires as Chairman of Interbrand to Head Charitable Branding Foundation
- NEW YORK--BUSINESS WIRE--Nov. 18,1999--
- Research articles 1999-11-18
- Xerox and Interbrand Unveil Sweeping Changes to Xerox Identity
- NORWALK, Conn. & NEW YORK -- Xerox Corporation (NYSE:XRX) and its branding agency partner, Interbrand, today unveiled the first major rebranding of Xerox in more than 40 years. Today's introduction is the culmination of nearly two years of global research and will be a cornerstone of Xerox's marketing campaigns.
- Research articles 2008-01-07
- Chicago's top brands.(Focus: Marketing)
- Byline: Compiled by Matthew Carmichael Source: BusinessWeek/Interbrand Best Global Brands 2006 Every year, Interbrand Corp., a global marketing firm, ranks the 100 most powerful brands in the world. So how did Chicago companies stack up? Here are Byline: Compiled by Matthew Carmichael...
- Research articles 2007-01-15
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