BNET Industries
Market Cap:$7.7K
Last Fiscal Year Sales:$81.2M
- Public
- US
Dow Jones Description
Interep is the largest independent national spot radio representation or rep firm in the United States. We are the exclusive rep firm for over 1,500 radio stations nationwide, including radio stations owned by three of the five largest radio groups by revenue. In the ten largest U.S. radio markets (as defined by Arbitron), each week our represented stations reach an estimated 70% of persons 12 years and over. We serve innovative radio station groups, while still meeting the needs of independent stations nationwide. We have grown to be a leader in radio advertising by improving our clients advertising revenues, acquiring station representation contracts, creating and acquiring other rep firms and offering advertisers creative marketing solutions to achieve their goals. Today, our solutions include not only radio, but also other media, including television and the Internet. Interep is an advertising sales and marketing company that is a preeminent leader in the radio industry. Our 17 offices across the country enable us to serve our radio station clients and advertisers in all 50 states and portions of Mexico and Canada. We provide national sales representation for clients whose diverse formats include country, rock, sports, Hispanic, classical, urban, news, talk, oldies, adult contemporary, jazz, contemporary hits, etc. We have developed strong relationships with our clients and the agencies and buying services that purchase advertising. ...
CEO, President
Adam GuildNumber of Employees 390
Peer Companies
NAICS Code Advertising Agencies: 541810
Decision Makers
| Name (plus bio) | Position |
|---|---|
| Adam Guild | CEO, President |
| Kevin Cassidy | President, D&R Radio Sales |
| William J. McEntee Jr. | Executive Vice President and Chief Financial Officer |
| Jacqui Rossinsky | Executive Vice President |
| Kay Olin | President, Interep Local Focus |
| Richard Lowden | Senior Vice President, Sales |
| Sheila Kirby | Senior Vice President of Interep Innovations |
| David Morganlander | Vice President & Director, Sales, NetSolutions |
| Jane Sperrazza | Vice President, Corp Communications |
| Loretta Smith | Vice President, Director Corporate Events |
| Mike Walsh | President & Coo |
| Sherman Kizart | Vice President |
| Barry Fischer | General Manager |
| Kate Hesslau-Miller | Director |
| Kate Miller | Director (Minneapolis) |
| Leta Mork | Director Contracting & Reporting |
| Nhan Nguyen | Director of Operations |
| Paul Parzuchowski | Director of Benefits and Human Resources |
| Tracey Karm | Director, Investor Communications |
| Valentina Rohde | Director of Business Development |
| Gwendolyn Kelly | Senior Marketing Manager, African, American and Asian Initiatives for Wal, Mart |
| Marc G. Guild | Manager |
| Gene Levin | Treasurer & Controller |
| Abbie Lyman | Agricultural Specialist (Chicago) |
| Chris Abbate | Radioexchange Systems and Training Specialist |
| James P. Mazzarella | Independent Consultant, Emerging Media Technologies |
| Arnie Semsky | Director |
| Howard M. Brenner | Director |
| John C Palmer | Director |
Board of Directors
| Name (plus bio) | Position |
|---|---|
| David Kennedy | Chief Executive Officer, President, Vice Chairman and Director |
| Ralph C. Guild | Interep's Chairman and CEO |
| Leslie D. Goldberg | Board of Directors |
| Organization | Position | Status |
|---|---|---|
| Interep Interactive, Inc. | Chief Executive Officer of Interep Interactive | Current |
| Perfect Circle Media | CEO, President | Current |
| Interep National Radio Sales Inc. | CEO, President | Current |
| Cybereps, Inc. | President of Corporate and Business Development | Current |
| Cybereps, Inc. | Founder | Former |
| Interep Interactive, Inc. | Founder | Former |
| Interep National Radio Sales Inc. | Founder | Former |
| Woods Entertainment Inc | Director of Marketing | Former |
| Sports Radio | Director of Marketing | Former |
| New Media | Director | Former |
| Boston College | Bachelor's Degree | Former |
| Organization | Position | Status |
|---|---|---|
| Susquehanna Media | Chief Executive Officer | Current |
| Interep National Radio Sales Inc. | Chief Executive Officer, President, Vice Chairman and Director | Current |
| Susquehanna Pfaltzgraff Co. Inc. | Current | |
| Broadcast Education Association | Board of Directors | Current |
| Library of American Broadcasting Foundation | Board of Directors | Current |
| Interep National Radio Sales Inc. | Member | Current |
| Susquehanna Radio Corp | President | Former |
| Susquehanna Radio Corp | Chief Operating Officer | Former |
| Radio Advertising Bureau | Chairman | Former |
| Interep National Radio Sales Inc. | Board of Directors | Former |
| University of Toledo | Former |
Ralph Guild is Chairman of the Board for Interep, the largest independent national sales and marketing organization specializing in radio, the Internet and new media. Mr. Guild joined McGavren Radio, a radio advertising representation firm based in San Francisco, in the late 1950s and, shortly thereafter, opened up the company's first east coast office in New York. During the early 1960's, the company grew steadily by filling the void created when most radio rep firms defected to television sales. Then the company was renamed McGavren Guild and Guild was then named President and COO in the late 60's. In 1981, Mr. Guild created Interep Radio as the holding company for what he envisioned as being a group of independently-operated radio rep firms united under a single corporate umbrella. It has since become the standard operating structure for radio and television rep companies. In 1986, under Mr. Guild's stewardship, Interep launched Group W Radio Sales, the first independent rep firm dedicated exclusively to one broadcast group, which ultimately became CBS Radio Sales. Other dedicated rep companies created by Interep include ABC Radio Sales. In the early 1990s, Interep implemented Radio 2000, the new business development program, which, for the first time, required radio sales executives to call directly on advertiser decision-makers exclusively to grow the medium's share of total advertising dollars. In the late 90's formed Interep Interactive , an online advertising and streaming media division. Early this year, Interep Interactive merged with Cybereps, a premium online ad sales and marketing firm, to form the first interactive marketing and integrated media sales and web publishing company. Mr. Guild has been the recipient of numerous industry awards. He was inducted into Broadcasting & Cable Magazine's Hall of Fame in 1991. In 1998, he received the Golden Mike Award from the Broadcasters Foundation for outstanding contributions to the radio industry. That same year Mr. Guild was inducted into the Broadcaster's Hall of Fame. He was also the recipient of the 1999 UJA-Federation's Radio Group Award for his achievements in radio. In 2000, Howard University honored Mr. Guild for his support of its Communications Graduates and for his pioneering work in creating diversity in the national rep industry. In addition, the Black Broadcasters Alliance selected Mr. Guild as its 2001 Golden Mike Award honoree for his efforts in supporting African Americans in attaining their career goals and financial success. Most recently, he received one of the broadcasting industry's highest honors from the International Radio and Television Society, The 2001 Gold Medal. In addition, Mr. Guild finds time for a variety of pro bono activities. He is a trustee of the University of the Pacific, where he received an honorary doctorate degree. He is also a trustee of the Museum of Television and Radio in New York and Los Angeles.
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Interep's Chairman and CEO | Current |
| Radio Symposium | Interep Chairman and CEO | Current |
| Interep National Radio Sales Inc. | Owner | Current |
| Inherit The Wind | Producer | Current |
| Museum of Television & Radio | Board of Directors | Current |
| Museum of Television & Radio | Trustee | Current |
| D&R Radio | CEO | Former |
| Mcgavren Guild, Inc. | CEO | Former |
| Cybereps, Inc. | Former | |
| Interep Interactive, Inc. | Former | |
| Interep National Radio Sales Inc. | Board of Directors | Former |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | President, D&R Radio Sales | Current |
| D&R Radio | President | Current |
| Interep National Radio Sales Inc. | Vice President | Former |
| D'Lauro & Rodgers, Inc. | Director of Sales | Former |
| Interep National Radio Sales Inc. | Regional Executive | Former |
Mr. McEntee served as Chief Financial Officer at Sudbrink Broadcasting from 1971-94. In 1980, he founded West Palm Beach-based accounting firm, McEntee & Associates. Now a media owner and financial executive, Mr. McEntee spent his early career as Auditor at Arthur Andersen & Co. in Newark, New Jersey and Miami, Florida from 1966-1971. Additionally, he owns and operates WIOJ-AM in Jacksonville, Florida. He also owned and operated WCEE TV in Mt. Vernon, Illinois, but eventually sold the station to Paxson Communications in 1996.
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Executive Vice President and Chief Financial Officer | Current |
| Interep National Radio Sales Inc. | Board of Directors | Current |
| Interep National Radio Sales Inc. | Senior Vice President | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Executive Vice President | Current |
Array
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Interep's Senior Vice President, Regional Sales Executive | Current |
| Interep National Radio Sales Inc. | Director of Sales | Former |
| Interep National Radio Sales Inc. | Manager | Former |
| Interep National Radio Sales Inc. | Executive, Reg Sales | Former |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Senior Vice President, Sales | Current |
| Interep National Radio Sales Inc. | President, Interep Interactive | Former |
Array
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Senior Vice President of Interep Innovations | Current |
| Morrison and Abraham | CEO | Former |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Vice President & Director, Sales, NetSolutions | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Vice President, Corp Communications | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Vice President, Director Corporate Events | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | President & Coo | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Vice President | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | General Manager | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Director | Current |
| Interep National Radio Sales Inc. | Director | Former |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Director (Minneapolis) | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Director Contracting & Reporting | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Director of Operations | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Director of Benefits and Human Resources | Current |
| Iona College | Former |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Director, Investor Communications | Current |
| Interep National Radio Sales Inc. | Board of Directors | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Director of Business Development | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Senior Marketing Manager, African, American and Asian Initiatives for Wal, Mart | Current |
During his more than two decades at Interep, Marc Guild has played a major role in building the company into the largest radio-only national advertising sales organization through his focus on making radio work to meet the marketing needs of advertisers. Mr. Guild joined Interep's McGavren Guild Radio in 1975 as a research executive and was promoted to Manager/Research and Operations five years later. In 1981, he was named Manager/Marketing and Research for Interep's unwired network division. He later held the positions of Vice President/Research and Operations and Executive Vice President/General Manager of The Interep Network Division before being named its President in 1987. Mr. Guild was named to his current post in 1990. As President, Marketing Division, Mr. Guild played a major role in overseeing Interep's numerous sales and marketing programs; the Interep Radio University, the industry's largest training program; and the company's Regional Executives. In addition, he is extensively involved with the company's research and technology divisions.
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Manager | Current |
| Radio Symposium | Current | |
| Interep National Radio Sales Inc. | Director | Current |
| Interep National Radio Sales Inc. | President, Marketing Division | Former |
| Interep National Radio Sales Inc. | Research Executive | Former |
| Wharton School, University of Pennsylvania | Former |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Treasurer & Controller | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Agricultural Specialist (Chicago) | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Radioexchange Systems and Training Specialist | Current |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Independent Consultant, Emerging Media Technologies | Current |
| Interep National Radio Sales Inc. | CIO | Former |
| The Interpublic Group of Companies, Inc. | Corporate Vice President, Integration & Shared Services | Former |
| Organization | Position | Status |
|---|---|---|
| Omnicom Group Inc. | board member | Current |
| Interep National Radio Sales Inc. | Director | Current |
| The John A. Reisenbach Foundation | Board Member | Current |
Howard Brenner has worked in the securities industry since 1956. He served as President and a member of the Executive Committee of Drexel Burnham Lambert Incorporated, and as a Director of the Drexel Burnham Group, Inc. In 1990, he established his own brokerage firm, which provides investment banking, securities sales and trading services, and investment research to corporations, institutions and individuals. He also serves as a member of the Board of Directors of TransLux Corporation.
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Director | Current |
| Trans-Lux Corporation | Board of Directors | Current |
| Trans-Lux Corporation | member | Former |
| Organization | Position | Status |
|---|---|---|
| The Goss Agency | Commercial Real Estate Appraiser & Consultant | Current |
| Palmer Company, Inc. | Chairman | Current |
| Interep National Radio Sales Inc. | Director | Current |
| North Carolina Professional Appraisers Coalition | Board of Directors | Current |
| Palmer Company, Inc. | Founder | Former |
| Foster Real Estate Appraisers, Inc. | Staff Appraiser | Former |
| Edens & Avant | Former | |
| Read & Read Realtors, Inc. | Former |
| Organization | Position | Status |
|---|---|---|
| Interep National Radio Sales Inc. | Board of Directors | Current |
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