J.C. Penney Co. Inc.

MYRON E. (MIKE) ULLMAN, III is chairman of the board and chief executive officer of J. C. Penney Company, Inc. Before joining JCPenney, Mike served as directeur general, group managing director of LVMH Möet Hennessy Louis Vuitton from 1999 to 2002. He previously served as group chairman and chief executive officer of DFS Group Limited (1995-1999) and as chairman and chief executive officer of R.H. Macy & Co., Inc. (1992-1995). Mike serves on the board of Starbucks Coffee Company, and is vice chairman of the National Retail Federation and Chairman of the Board for Mercy Ships International, a global medical and human services charity.

MICHAEL J. BOYLSON has served as executive vice president and chief marketing officer since 2003. He oversees the development and execution of JCPenney’s brand strategy, including the Company’s new brand positioning, “Every Day Matters.” In addition, Mike oversees the marketing vision for JCPenney’s private and proprietary brands, with a focus on the Company’s top five private apparel brands. Mike began his career with JCPenney in 1978. In 2006, he was inducted into the Retail Advertising Hall of Fame.

MICHAEL THEILMANN has served as executive vice president, chief human resources and administration officer since 2005. In this role, he is responsible for strategies designed to make JCPenney the preferred choice for a retail career, including the implementation of WINNING TOGETHER, the Company’s employment brand which focuses on making JCPenney a great place to work. Mike also oversees the Company’s communications and corporate social responsibility functions and is responsible for the overall leadership of the Company’s logistic and supply chain functions. Previously, he served as senior vice president International Human Resources and chief people officer at Yum! Brands, Inc. Before joining Yum!, Mike worked in human resources at Burger King and Grand Metropolitan. He has been in the human resources field for 20 years.

ROBERT B. CAVANAUGH is executive vice president and chief financial officer, a position he has held since 2001. In his role, Bob is responsible for developing and executing the company’s financial plans, and providing leadership to the corporate strategic planning, treasurer’s, controller’s, tax services, investor relations, business finance and internal auditing functions. Bob joined JCPenney in 1978, and served as executive vice president and chief financial officer of Eckerd Drug Stores in 1999 and 2000. Prior to that, he held positions of increasing responsibility in corporate finance, and was elected vice president and treasurer in 1995.

THOMAS NEALON is executive vice president and chief information officer. In his role, Tom oversees the Company’s information technology, including the design and ongoing development of systems and infrastructure to support the Company's Long-Range Plan and strategic business objectives. Additionally, he leads the development of innovative technological and other process improvements across the business, focusing on improving the customer experience and increasing effectiveness. Tom joined JCPenney in 2006 from EDS, where he served on assignment as the senior vice president and chief information officer at Southwest Airlines. Prior to his position at Southwest Airlines, he served as a partner for the Feld Group, an IT management consultancy firm and as chief information officer of Frito-Lay, Inc.

CLARENCE L. KELLEY is executive vice president and director of planning and allocation. Clarence leads the execution of the Company’s merchandise planning and allocation strategies, with a primary focus on driving sales and improving inventory productivity. Previously, he was senior vice president and director of planning and allocation for Home, Family Footwear and Women’s Accessories. Clarence came to JCPenney in 2001 as director of planning and allocation of the Home division. Prior to joining JCPenney, he held positions of increasing responsibility, including divisional vice president of planning for the Kmart Corporation and divisional controller for Lane Bryant.

ELIZABETH H. SWENEY is executive vice president and general merchandise manager of women’s apparel, the largest division in the Company. Under her leadership, JCPenney has launched a number of successful private and exclusive designer brands, including a.n.a, Liz & Co., Bisou Bisou and nicole by Nicole Miller. Liz joined JCPenney in 2000. She previously held several senior-level positions at Kellwood Co., which she joined after 17 years with Montgomery Ward & Co.

Janet L. Dhillon is executive vice president, general counsel and secretary. Janet joined JCPenney in 2009, and previously held the role of senior vice president, general counsel and chief compliance officer for US Airways. She spent 13 years at Skadden, Arps, Slate, Meagher & Flom LLP before joining US Airways’ legal department in 2004.

JEFFREY J. ALLISON is executive vice president and general merchandise manager of home and custom decorating. Jeff provides strategic leadership and direction for the Company’s Home business and industry-leading Home private brands, including Chris Madden, Studio and Cooks, all under the JCPenney Home Collection. Jeff joined JCPenney in 2000, and previously held the role of executive vice president and director of planning and allocation. He was formerly vice president of finance at Express, Inc., a division of The Limited, Inc., which he joined in 1990.

MICHAEL W. TAXTER has served as executive vice president, director of JCPenney stores since 2002, with leadership of all store-level execution strategies and responsibility for district and regional support units. In recent years, he has overseen the development and execution of comprehensive improvements in store operations and service programs following the Company’s centralization process. Mike began his career with JCPenney in 1971 and held positions including regional president, director of stores coordination, district manager and store manager.

PETER M. MCGRATH has served as executive vice president and director of private brands, product development and sourcing since 2005. Peter directs the development of the Company’s industry-leading private brand strategy along with the international and domestic sourcing operations. Additionally, he leads the Company’s cycle time reduction initiative with a focus of reducing the average time from product conceptualization and design to the arrival of goods from 50 weeks to 25 weeks. Peter is recognized as a leader and expert in the global apparel trade and has served in several leadership positions with industry organizations. He is currently chairman of global product marketing for the U.S.D.A. Cotton Board. He joined JCPenney in 1973.

STEVE LAWRENCE is executive vice president and general merchandise manager of the men’s division. Prior to his current role, Steve served as senior vice president and general merchandise manager of the children’s division. Before that, he was divisional vice president and divisional merchandising manager for young men’s sportswear. Steve joined JCPenney in 2000 from Foley’s where he held positions of increasing responsibility in men’s apparel for more than 10 years.

MICHAEL DASTUGUE has served as senior vice president and director of property development for JCPenney since 2005. In this role, Michael is responsible for strategies designed to make JCPenney an easy, enjoyable and exciting place to shop by enhancing the store environment to provide the best-in-class shopping experience, and leading the Company’s aggressive store expansion program to open 250 new stores from 2007 to 2011. Prior to his current position, Michael served as senior vice president and director of corporate finance. He began his career with JCPenney as a treasurer’s financial analyst in 1991, and subsequently held a variety of finance management positions of increasing responsibility.

THOMAS A. CLERKIN is senior vice president and director of finance for stores, catalog and Internet. In this position, which he has held since 2001, Tom oversees financial analysis and reporting for JCPenney’s operating units and leads the implementation of financial strategies. He joined JCPenney in 1971 in catalog, and has held a variety of management positions of increasing responsibility in personnel, administrative services, treasurer’s, specialty retailing and planning and research.

Sandra Mason is the Manager of Financial Development and Systems Support for JCPenney. Sandra has over 30 years experience in the Retail industry with 25 of those years at JCPenney. She has held numerous positions at JCPenney including Assistant Manager for their Shared Services Center in Salt Lake City and Regional Budget Manager in Chicago supporting stores in the northeast region. In 2002 she was the recipient of the Chairman's Award of Excellence. Sandra is an active volunteer and member of the Women's Leadership Council for the United Way. Sandra has served on the board of REA since 2005.

Anna Land is co-founder and CEO of Heart House USA. In this role, Anna focuses on strategic planning, fundraising, advocacy, and growth and development for Heart House, and leads efforts to create and develop curriculum for the children. Anna started her advertising and web design firm, Anna Land Design, in 1999. Previously, Anna was the national director of marketing for Transwestern Commercial Services, one of the largest privately held real estate investment and corporate advisory companies in North America. She has over 15 years of both agency and client-side advertising and marketing experience. Anna's community volunteerism focuses on bringing resources and opportunities to underprivileged communities. Anna is the past chair of the Central Texas Afterschool Network and is currently the Co-President of the Texas Afterschool Association. Anna is an Ambassador Emeritus of the Afterschool Ambassadors, a program of the Afterschool Alliance, in partnership with JCPenney and the Mott Foundation. Anna was selected in 2006 as a Community Sabbatical grantee at the University of Texas Humanities Institute under the director of Dr. Sarah Jane Rehnborg of the RGK Center for Philanthropy, and now serves on the Community Sabbatical Advisory Board.

Chad knows how to implement the right coding with the right application. What works best for one, is not the best approach for another. "Tell me what you want your website or database to do not today, but 2 or 3 years from now. I want to deliver solutions today that will grow with your company over the next few years." Chad comes to us from Dallas working with such companies as EDS and JCPenney.

Deborah Edmondson, owner of Gazelle Communications Group, has over 20 years of marketing experience. Her career includes marketing managerial positions with major corporations such as JC Penney, Johnson Publishing Company and Essence Communications; and she has consulted with several corporations in Asia and Africa desiring to open in the US market. The firm's initial focus, when it began in 1995, was small business development. Today Gazelle Communications Group is a multi-service agency focusing on creative integrated marketing concepts for new and small businesses. Clients have included the Native Island Business & Community Affairs Association, Hilton Head Island Chamber of Commerce, Companions, Nurses and Nannies and Coastal Cardiovascular Clinic, to name a few. Gazelle Communications Group meets the needs of small businesses and organizations looking to increase market share.

Mr. Tedford has an extensive background in sales with many different organizations including J.C. Penney Company and Nordstrom Inc. He also sold real estate for Sherwood and Roberts. Mr. Tedford holds B. A. in Zoology, Masters Degree in Radiological Science, and a Washington State Teacher's Certificate. A high school science teacher for the past 20 years, Mr. Tedford is well versed in the areas of presentations and client services.

MARIE LACERTOSA is senior vice president and director of supply chain management, and president of JCP Logistics LP, an operating subsidiary of the Company. Marie is responsible for providing strategic and operational leadership for supply chain activities surrounding the movement of merchandise from suppliers to JCPenney stores and Direct customers. This includes distribution activities in 21 facilities throughout the United States, supported by over 8,000 Associates. Marie joined JCPenney in 1981 and has held a series of positions of increasing responsibility, primarily in the Logistics organization. In 2004, she was appointed vice president and director of Supply Chain Operations and Engineering.

Mark Grambergs is Vice President of Development at Poag & McEwen Lifestyle Centers. In this role, Grambergs oversees specific development and construction projects from initial concept to construction completion. Grambergs has more than 20 years of experience in the real estate development industry both in the US and Europe. Prior to joining Poag & McEwen, Grambergs' was Vice President of Development at CBL & Associates Properties, Inc. where he spent 15 years of his real estate career. Grambergs began his real estate career in various legal capacities including serving as a Regional Real Estate Attorney for J.C. Penney Company. Grambergs holds a J.D. degree from the University of Georgia - School of Law.

Matthew has managed the research, writing and production for Maximum Messages and Maximum Productions for a decade. Whether a Fortune 500 company or a budding entrepreneur, you'll receive his personal attention, from concept to completion. Matthew's portfolio includes national and international clients, ranging from retail and service giants, like JCPenney Company, NAPA Auto Parts, and Millennium & Copthorne Hotels; to popular not-for-profits, such as the YMCA and The Humane Society. Matthew's background in broadcast production, music, creative writing, and professional research has bolstered MaxCom's dynamic approach to effectively promoting your business.

Mr. Nelsen has been an innovator in the drop-ship fulfillment industry for more than 12 years. Mr. Nelsen was the second person hired at QVC.com, the online division of direct-merchandising giant QVC. As Director of Operations at QVC.com, Mr. Nelsen developed the e-commerce operation from the ground up, building a drop-ship network of more than 300 vendors, supporting $60 million in sales in 1998 and over $100 million in 1999. Most recently, Mr. Nelsen was Vice President of Operations at Craftopia.com, which was subsequently sold to the Home Shopping Network. Mr. Nelsen has also held key operations roles managing drop-ship and customer service relationships at companies such as JCPenney and Amerishop Corporation.

Bill Kendrick is a top executive with the J. C. Penney Company. His 28 years of work with J. C. Penney has allowed him the opportunity to serve many communities throughout the eastern United States. His community service record is outstanding. Much of his work has been related to the improvement of education in these communities. ATA is fortunate to have the expertise of this business executive as a member of its Board of Directors.

JAVIER G. TERUEL, 58, has been a Starbucks director since September 2005. Mr. Teruel served as vice chairman of Colgate-Palmolive Company, a consumer products company, from July 2004 to April 2007, when he retired. Prior to being appointed vice chairman, Mr. Teruel served as Colgate- Palmolive’s executive vice president responsible for Asia, Central Europe, Africa and Hill’s Pet Nutrition. After joining Colgate in Mexico in 1971, Mr. Teruel served as vice president of Body Care in Global Business Development in New York, and president and general manager of Colgate-Mexico. He also served as president of Colgate-Europe, and as chief growth officer responsible for the company’s growth functions. Mr. Teruel currently serves as a partner of Spectron Desarrollo, SC, an investment management and consulting firm. He also serves on the boards of directors of The Pepsi Bottling Group, Inc., Corporacion Geo S.A.B. de C.V. and J.C. Penney Company, Inc.

Colleen C. Barrett is currently President Emeritus of Southwest Airlines Co., a high-frequency, low-fare, point-to-point airline which prides itself in its excellent Customer Service qualities.* Prior to stepping down as the Company’s President on July 15, 2008, she oversaw management, Leadership, and budget responsibilities over the following areas/groups: the Senior Vice President Marketing (Marketing, Sales & Distribution; Online Marketing; Revenue Management & Pricing); the Senior Vice President Corporate Communications (Pass Bureau; Emergency Response; Public Relations & Community Affairs; Community Relations & Charitable Giving; Employee Communications; Legislative Awareness); the Senior Vice President Chief People & Administration Officer (People [Human Resources]; Leadership Development & Training; Manager in Training programs; University for People; Performance Reviews; Talent Development; Onboarding Program); the Vice President Customer Relations & Rapid Rewards; the Vice President Labor & Employee Relations (Labor & Employment Law; Employee Relations; FMLA/ADA; Labor Relations & Negotiations); the Vice President Reservations; the Director Corporate Security; and the Executive Office Staff. She was also a member of the Company’s Executive Planning Committee, and she chaired numerous special Teams, task forces, and committees relating to Internal and External Southwest Customers. Prior to joining Southwest (in 1978), she worked for several years as an Executive Assistant to Herb Kelleher (Southwest’s former Executive Chairman) at his law firm. For Southwest Airlines, she served as a member of the Board of Directors from 2001 to May 2008 and as Corporate Secretary from March 1978 to May 2008, and she served as Vice President Administration from 1986 to 1990; Executive Vice President Customers from 1990 to 2001; and President from 2001 to July 2008. Colleen is divorced; has one son and one grandson; is active in numerous civic and charitable organizations in Dallas, Texas; serves on the JCPenney Company, Inc. Board of Directors, the Ken Blanchard College of Business, and the Becker College Board of Trustees; and has served on numerous advisory boards and commissions.