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180 Resources for

internet marketing

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BNET Business Dictionary

Internet Marketing: marketing of products or services over the Web. Although similar in many ways to traditional marketing, Internet marketing is best suited to several particular purposes. It is ideal for marketing...; Internet Marketing definition on BNET »

BNET Resources

Use "Press Release Grader" to Find Out If You're On Target: From the Internet tools file: a "press release grader" that will tell you whether your press release will be an effective marketing tool. Powered by HubSpot, an Internet marketing company, the "press release grader" will "evaluate your press release and provides a marketing effectiveness score. This score...; Tags: Internet, Marketing Research, Public Relations, Press Release Grader, Internet Marketing, Search, Jon Greer, Corporate Communications, Marketing; Blog posts 2008-08-04
Getupdated Internet Marketing AB wins Internet marketing contract from Sony BMG in Sweden: NORDIC BUSINESS REPORT-12 September 2007-Getupdated Internet Marketing AB wins Internet marketing contract from Sony BMG in SwedenC1994-2007 M2 COMMUNICATIONS LTD http://www.m2.com; Tags: Internet, Internet marketing, Sony BMG Music Entertainment; Research articles 2007-09-12
Developing an Online Strategy: An increasing number of marketing activities including advertising, direct marketing, relationship-building, customer service, and channel support are now Internet-based. It's essential to identify the activities that can move effectively to the Web and ensure that they're produced to the same rigorous standards as traditional marketing activities. An online strategy can...; Tags: Web, Product, Customer, Information, Web Site, E-mail, Service, Microsite, Self-service, Web Site Development, Marketing Research, Web Technology, Channel Management, Strategy, Marketing, Internet Marketing, Internet, Management, BNET Editorial; Articles 2007-12-18
Understanding the Basics of Web Marketing: Internet marketing is about giving—rather than getting—attention; and anyone working online should think about harnessing this potent tool, given what it can do for a business. A complement to traditional marketing, Internet marketing supports and enhances a company's overall message by providing comprehensive information about a particular product or service,...; Tags: Marketing research, BNET Editorial, Internet marketing, online advertising, marketing, contextual advertising, Internet, email marketing, marketing strategy, brand, Web, Web site, advertisement, branding, laser, sales, network, e-mail, graphics, TV, tool; Articles 2007-10-29
Marketing Effectively by E-mail: E-mail should be an essential part of any Internet marketing strategy. If you have someone's e-mail address, you can send them information directly, much as you would in a direct mail campaign—except the cost of mailing is free. Even so, that's only an advantage if the recipients have agreed to...; Tags: advertisement, BNET Editorial, database, direct mail, e-mail, e-mail address, e-mail management, Internet, Internet marketing, marketing, newsletter, software, spam, strategy, Web, Web site; Articles 2007-10-19

Empty PR Exercises That Make Your Company Look Amateurish: Empty PR Exercises That Make Your Company Look AmateurishROFLAnd don't forget announcements that some tiny magazine somewhere gave you (and 50 other advertisers) some ridiculous award.RE: Empty PR Exercises That Make Your Company Look AmateurishTravis:As usual, incisive and honest. As a receiver of many of these lame-o announcements, I can...; Tags: Empty PR, Internet marketing, public relations; Discussion threads 2007-10-18
Using the Internet to Publish Product Information: It is simple, quick, and cost-effective to publish product information on the Internet. The Internet provides an unmatched level of accessibility and customer convenience, but for many companies, it may be best to consider Internet marketing material as a supplement to your regular print marketing material and not a replacement...; Tags: animation, Web site development, Channel management, security, Adobe PDF, Web site, Web, video, printing, pricing strategy, multimedia, marketing, Java, Intranet, Internet marketing, Internet, graphics, Extranet, BNET Editorial, sales; Articles 2007-07-30
Unica Launches Internet Marketing Alliance Program; Provides Customers Integrated Solutions for Managing and Measuring the Effectiveness of Multi-Channel Internet Marketing Campaigns: WALTHAM, Mass. -- UnicaR Corporation (Nasdaq:UNCA), a global provider of Enterprise Marketing Management EMM solutions, today announced the launch of its Internet Marketing Alliance Program. The alliance program will provide integrated internet marketing solutions based on Unica's industry-leading AffiniumR Suite and best-of-breed internet marketing services. Customers of Unica and its...; Tags: Internet, Internet marketing, Unica; Research articles 2006-08-08
Viewpoint Releases Latest Offering in Its Internet Marketing Technology Product Series; Unicast InVision Ad Suite Features Custom Ad Formats to Maximize ROI for Online Marketers: NEW YORK -- Viewpoint Corporation (NASDAQ: VWPT), a leading internet marketing technology company, today introduced the Unicast InVision Ad Suite, the second and most recent offering in its Internet Marketing Technology IMT Product Series.; Tags: Internet, Internet marketing, ROI; Research articles 2006-07-12
Viewpoint Releases Unicast Advergaming Product Designed to Drive User Engagement; Latest Offering From Internet Marketing Technology Product Series Released in Time for Holiday Season: NEW YORK -- Viewpoint Corporation (NASDAQ: VWPT), a leading internet marketing technology company, today introduced the Unicast Advergaming Product as the latest offering from its Internet Marketing Technology IMT Product Series.; Tags: Internet, Internet marketing; Research articles 2006-08-22
Viewpoint Releases Newest Offering in Its Internet Marketing Technology Product Series; Unicast's InScope Ad Suite Enables Marketers to Reach Key Demographic Segments With Precision: NEW YORK -- Viewpoint Corporation (NASDAQ: VWPT), a leading internet marketing technology company, today introduced the Unicast InScope Ad Suite, the most recent offering in its Internet Marketing Technology IMT Product Series.; Tags: Internet, Internet marketing; Research articles 2006-08-10
Tony Pecora Joins Become.com from eBay; Industry Veteran Named Vice President of Business Development, Sales and Internet Marketing: MOUNTAIN VIEW, Calif. -- Become.com, the only vertical search engine to combine comparison shopping with web-wide research for finding buying guides and product reviews, today announced that it has hired Tony Pecora as vice president of business development, sales and Internet marketing. Pecora has extensive business development and Internet marketing...; Tags: business development, eBay Inc., Internet, Internet marketing, sales; Research articles 2005-11-08
8e6 Technologies Taps K-Comm for Public Relations and Internet Marketing: SAN CLEMENTE, Calif. -- Kanatsiz Communications, Inc. (K-Comm) announced today that they continue to be retained by the top companies in their respective industries as 8e6 Technologies has signed the group for public relations and Internet marketing. K-Comm has commenced work with 8e6, developing and implementing a strategic public relations...; Tags: Internet, Internet marketing, public relations; Research articles 2005-06-21
Stone Street Capital, LLC Announces University of Massachusetts Alumna & Senior Vice President to Create a New Department to Focus on Internet Marketing: Stone Street Capital , a leading specialty finance company, has appointed Michele Determan Hsu, Senior Vice President of Marketing, to create a new Internet Marketing Department. Michele Hsu is a 1990 graduate of the University of Massachusetts and received an MBA from Bentley College before joining Stone Street Capital...; Tags: Internet, Internet marketing, University of Massachusetts; Research articles 2008-02-06
Unica Kicks Off Month-long Internet Marketing-focused Blogging Event: Web Analytics Industry Pioneer Rand Schulman to Co-host "The Marketers' Consortium" Blog; Tags: blogging, Internet, Internet marketing, Unica; Research articles 2007-03-29
BellSouth Retains i-traffic for Internet Marketing: NEW YORK--BUSINESS WIRE--March 26, 1997 --; Tags: BellSouth Corp., Internet, Internet marketing; Research articles 1997-03-26
Deloitte.com/us.(NetMarketing)(Deloitte & Touche L.L.P.)(Website overview): Company: Deloitte & Touche USA Target audience: C-level executives, potential recruits, Deloitte alumni, media and analysts Key Web executive: William J. Barrett, director of Internet marketing No. of employees who work on the site: 12 Internet m Company: Deloitte & Touche USA Target audience: C-level ...; Tags: Deloitte LLP, Internet marketing, Internet, Web site; Research articles 2007-09-10
Art Technology Group Names Internet Marketing Veteran Ian Reid as Vice President of Marketing: Business/Technology Editors; Tags: Art Technology Group, Internet, Internet marketing; Research articles 2000-04-25
IMA San Francisco Event, ``The Future of Internet Marketing,'' Adds GM of salesforce.com to Incredible Speaker Line-Up: UPDATE: There has been an exciting new addition to the speaker line-up for the upcoming Internet Marketing Association event scheduled for April 26 in San Francisco. "The Future ...; Tags: General Motors Corp., Google Inc., Internet, Internet marketing, Salesforce.com Inc.; Research articles 2005-04-13
REPEAT/Study Shatters Internet Marketing Myths According to Andersen Consulting and Online Insight: Business Editors; Tags: Internet, Internet marketing; Research articles 2000-11-29