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- Yahoo's Brain Drain Continues
- At Yahoo, it's another day, another re-org. Tim Cadogan, Yahoo's S.V.P. of Global Advertising Marketplaces, has resigned, the latest hemorrhage in the ongoing brain drain from the progenitor of search advertising. The smart, affable Brit had successfully spearheaded the company's "Panama" effort, which wholly...
- Blog posts 2008-02-29
- How Much is a Click Worth?
- In the world of relative questions, the above question would take the cake. But really: Are you paying too much for clicks? Is your online marketing campaign misguided? In order to answer these questions, you need to ask yourself what kind of click you're paying for. Obviously natural search...
- Blog posts 2008-02-26
Additional Resources
- ForRent.com® Quickly Converts Leads into Lease Agreements with eStara Click to Call and eStara Save & Send
- Leading Internet Listing Service First to Offer eStara Technologies to Apartment Community for Real-Time Personalized Contact CAMBRIDGE, Mass. -- ATG (Art Technology Group, Inc., NASDAQ: ARTG), the top-ranked e-commerce platform and e-commerce optimization services provider, today announced that ForRent.com, a leading online marketplace for apartment seekers, property managers...
- Articles 2008-05-07
- blinkx Doubles Size of Advertising Sales Team to Support Massive Online TV Opportunity
- Strategic New Hires Capitalize on Thriving Internet Video Market SAN FRANCISCO -- blinkx, the world's largest and most advanced video search engine, today announced that it has doubled its advertising sales team to support new business development, and plans to continue its aggressive growth in this area. New...
- Articles 2008-05-07
- Will.i.am wins Webby award for Obama video
- NEW YORK AFP — Hip hop star will.i.am, whose Internet videos for US presidential hopeful Barack Obama have attracted millions of hits, is one of the big winners in this year's Webby Awards, organizers announced Tuesday. Will.i.am, frontman of the Black Eyed Peas, joins satirical comedian Stephen Colbert...
- Articles 2008-05-06
- WebVisible Software Platform Named 2008 Internet Product of the Year by AeA
- WebVisible,Inc., a global leader in local interactive advertising, announced todaythat its Geneva softwareplatform was named Internet Product of the Year by the AeA during the AeA's 15thAnnual High-Tech Innovation Awards on April 29. The awards recognizedlocal companies, individuals, and products in the technology field thatdrive innovation...
- Articles 2008-05-06
- Neotrope Selected to Provide Internet Marketing Solutions for Creative Commercial Financing Firm, Lease With Crystal
- LOS ANGELES, May 5 /PRNewswire/ -- NeotropeR, a leading advertising, PR, and Internet Marketing firm established 1983, today announced it has been chosen by a cutting edge creative commercial finance company, Lease With Crystal (http://www.leasewithcrystal.com/), to provide promotion and brand development for their company and Website. *(LOGO...
- Articles 2008-05-05
- Google wins from end of Microsoft-Yahoo affair: analysts
- NEW YORK AFP — Microsoft's failed attempt to buy Yahoo will send it searching for new allies and likely see Yahoo's share price plummet, leaving Internet giant Google the big winner, analysts said. Microsoft announced Saturday that it had given up its quest for the struggling Internet pioneer...
- Articles 2008-05-04
- Microsoft abandons Yahoo bid
- SAN FRANCISCO -- Microsoft Corp. has withdrawn its $42.3 billion bid to buy Yahoo Inc., scrapping an attempt to snap up the tarnished Internet icon in hopes of toppling online search and advertising leader Google Inc. The decision to walk away from the deal came Saturday after...
- Articles 2008-05-04
- LocalBizNOW Becomes Authorized Reseller of Google AdWords; Delivering Online Advertising to Small-to-Midsized Businesses
- BIRMINGHAM, Mich., May 1 /PRNewswire/ -- LocalBizNOW (http://www.localbiznow.com/ ), Local Search Experts, announces their new strategic alliance to become an authorized reseller of Google AdWordsTM. LocalBizNOW has experienced rapid expansion since launching in 2006, enabling small to medium- sized businesses the opportunity to enhance its customers return on...
- Articles 2008-05-01
- Pluggd CEO Alex Castro to Speak at Digital Hollywood Spring, May 7
- SEATTLE, April 30 /PRNewswire/ -- What: Digital Hollywood Spring (May 5-8, 2008) is the premier entertainment and technology conference. The session "Online Video: TV-Broadband...
- Articles 2008-04-30
- Trend Micro and PetCareRX Again Choose Didit as SEM Agency of Record
- NEW YORK, April 30 /PRNewswire/ -- Didit (http://www.didit.com/), a full-service online advertising and marketing services firm and major player in search engine marketing, today announced that Trend Micro, a global leader in Internet content security, and PetCareRX, America's leading online pet pharmacy for medication and supply requirements, have again...
- Articles 2008-04-30
- Ambassador Media Group, Google Enter Strategic Relationship
- Ambassador Media Group today announced astrategic alliance with search engine giant Google. The Company, a NewYork-based print and online advertising provider, continues to enhance itsrelationship with Google and other major search engines to connect buyersand sellers online. Ambassador, founded 8 years ago by CEO Kathy Hipple, has been an earlyadopter...
- Articles 2008-04-28
- SunShine Pages Partners with Boomdash to Enable Local Businesses to Advertise Online
- Local Internet and Mobile Advertising Available to Thousands in Southeastern United States ORLANDO, Fla. -- Boomdash, LLC, a new innovative provider of online marketing solutions to local businesses, announced today its partnership with SunShine Pages, a leading yellow page publisher for the Southeastern United States. The partnership will...
- Articles 2008-04-24
- Boomdash Helps Local Businesses Compete Online
- Boomdash Offers a Compelling New Media Advertising Solution That is Easy to Use and Opens Doors to New Revenue ORLANDO, Fla. -- Boomdash, LLC, an innovative provider of online marketing solutions for local businesses, today launched Boomdash Reach & Go[TM]. This new service enables local businesses to retain...
- Articles 2008-04-24
- Scottrade Marketing Team Expands: Online Firm Adds Sam Yount as Manager of Advertising Strategy
- ST. LOUIS -- Scottrade, a leading branch-supported online investment firm has hired Sam Yount to oversee the firm's online marketing strategy. He will report directly to the Chief Marketing Officer and will be located at the firm's headquarters in St. Louis. As Manager of Advertising Strategy, Yount is...
- Articles 2008-04-23
- YELLOWPAGES.COM Appoints David Krantz as President
- Technology Executive Will Lead Company's Continued Growth and Commitment to Deliver Industry-Leading Services for Consumers and Advertisers GLENDALE, Calif., April 22 /PRNewswire/ -- YELLOWPAGES.COM, a subsidiary of AT&T Inc. , today announced the appointment of David Krantz to the position of president. Krantz, who will be based...
- Articles 2008-04-22
- Tough times play to Google's strengths: analysts
- SAN FRANCISCO AFP — Tough times in the US economy play into Google's strength as businesses trust the Internet giant to best target their precious advertising dollars, analysts said Friday. While the US economy staggers and the dollar sinks, Google's profits defied worries and soared to 1.31 billion...
- Articles 2008-04-18
- Efficient Frontier Releases Q1 Search Engine Performance Report
- Data Shows Improvements on all Metrics for Google, 23% Increase in Travel Spending MOUNTAIN VIEW, Calif. -- Efficient Frontier, the worldwide leader in providing Search Engine Marketing technology and services to leading advertisers and agencies worldwide, today released the Search Engine Performance Report: Q1 2008. Google...
- Articles 2008-04-17
- blinkx Partners with Revision3 to Bring Premium Tech and Web Culture Programming to Users
- Watch episodes of Diggnation, Tekzilla and more at www.blinkx.com SAN FRANCISCO -- blinkx, the world's largest video search engine, today announced a partnership with Revision3 (www.revision3.com), an online television network that creates and produces its own original, broadcast-quality shows. Revision3's smart, on-demand programming can now be easily accessed...
- Articles 2008-04-16
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