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iProspect (21 results)
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- iProspect Founder Fredrick Marckini Named Chief Global Search Officer of Isobar; Rob Murray to Lead Search Engine Marketing Firm iProspect in the U.S
- Isobar Makes a Global Commitment to Search; Appoints iProspect Founder to Global Role
- Research articles 2007-04-04
- Search Engine Marketing Firm iProspect Files Patent for Pay Per Click Advertising Bid Management Tool: iSEBA
- WATERTOWN, Mass. -- iProspect Becomes The First And Only Full-Service Search Engine Marketing Firm With Proprietary "Global Optimizing" Keyword Bidding Agent to Drive Pay Per Click Management Service Results
- Research articles 2004-07-27
- iProspect Awarded No. 1 Rating Among Search Engine Positioning Firms for Second Consecutive Term
- Business/Technology Editors
- Research articles 2002-07-23
- a21 Engages Search Engine Marketing Firm iProspect
- Leading Search Engine Marketing Firm to Drive Company's Web Marketing Initiatives
- Research articles 2007-07-17
- iProspect Earns a Top 3 Spot in Both SEO and Paid Search in Leading Analyst Firm's Search Engine Marketing Agency Constellation Report; SEM Firm Lauded for its Sophisticated Technology and Rigorous Employee Training
- WATERTOWN, Mass. -- iProspect www.iprospect.com, the Original Search Engine Marketing Firm, today announced it has been named one of the top three companies in both the natural search engine optimization and paid search marketplaces in the just-published JupiterResearch "Search Engine Marketing Agency Constellation" report.
- Research articles 2006-08-15
- Search Engine Marketing Firm iProspect Unveils Powerful Pay Per Click Advertising Bid Management Tool
- SAN JOSE, Calif. -- iSEBATM Only Keyword Bidding Tool Available From A Full-Service SEM Firm to "Globally Optimize" Results Across Entire Campaigns
- Research articles 2004-08-02
- iProspect Search Engine User Attitudes
- In order to gain a quantitative understanding of the Internet user community's attitudes toward search engine loyalty, the iProspect Search Engine User Attitudes Survey was developed through a partnership between iProspect, WebSurveyor, Stratagem Research and Survey Sampling International SSI. This survey was developed as a follow-up to many of the...
- White papers 2004-05-01
- Minimizing the Impact of Website Content/Design Changes on Brand Visibility in Google
- In the past, iProspect has contacted search engines on behalf of clients to request priority crawling of their site due to a domain change, and many times depending on the size and stature of the brand, iProspect has received a favorable response. Again, even if the search engines were to...
- White papers 2004-10-29
- SEM Vertical Industry Focus: Pharmaceutical
- One of the main focuses of a drug manufacturer's SEM campaign is to attract Internet users to their website who are looking for information by searching on the specific drug's name. Although obtaining search engine rankings on a specific drug's name may seem automatic for the manufacturer of that drug,...
- White papers 2005-03-28
- iProspect Search Engine Marketer Job Function Study
- The authors study reveals some interesting findings about the relative maturity of the search engine marketing channels as reflected by how organizations who are utilizing search engine marketing are dedicating human resources to its management. Key among the findings relating to the current search engine marketer community is that search...
- White papers 2006-05-01
- iProspect's Natural SEO Keyword Length Study
- In order to gain a quantitative understanding of the extent to which the number of words in a keyword phrase that is queried in a search engine impacts the number of search referrals a website receives from the natural (or "Organic") search results produced by that query, iProspect analyzed three...
- White papers 2004-11-01
- iProspect Outsourced SEO Metrics ROI Study
- The iProspect Outsourced SEO Metrics & ROI Study finds that a significantly greater number of search marketers who outsource the management of their natural search engine optimization SEO to an SEM firm - who also participate in paid search advertising and can measure the return on investment of both their...
- White papers 2005-08-01
- iProspect Search Engine User Attidudes
- In order to gain a quantitative understanding of the Internet user community's attitudes toward search engine loyalty, the iProspect Search Engine User Attitudes Survey was developed through a partnership between iProspect, WebSurveyor, Stratagem Research and Survey Sampling International SSI. This survey was developed as a follow-up to many of the...
- White papers 2004-05-01
- Search Engine Marketing Ethics: Adhere to the Highest Standard
- The company has invested untold time and resources to create its brand image - both online and offline. And just as participating in unethical sales, marketing and advertising practices offline can result in negative publicity, sanctions by trade organizations, or actions by government/law enforcement authorities - unethical online tactics (particularly...
- White papers 2004-11-05
Additional Resources
- Search Engine Strategies London Conference & Expo — Fredrick Marckini, Chief Global Search Officer at Isobar, Announced as Keynote Speaker
- LONDON -- Search Engine Strategies today announced that Fredrick Marckini, the Chief Global Search Officer at Isobar, will be a keynote speaker at the Search Engine Strategies SES London 2008 Conference & Expo to be held this month at the Business Design Center in Islington. Fredrick founded iProspect...
- Articles 2008-02-04
- Search Engine Strategies Touts Successful Chicago Show
- Wireless News12-13-2007Search Engine Strategies Touts Successful Chicago ShowWIRELESS NEWS-December 13, 2007-Search Engine Strategies Touts Successful Chicago Show C2007 10Meters - http://www.10meters.com About 3,000 marketers, brands, and agencies journeyed to the Midwest last week for the 9th annual Search Engine Strategies SES Chicago show, which took place December 3-7. Validating...
- Articles 2007-12-13
- Search Engine Strategies Renews Over 50 Percent of Contracts from Sponsors and Exhibitors for Chicago 2008 Show
- Buzzworthy Keynotes and Revamped Sessions Attracted High Caliber Delegates in 2007 CHICAGO -- About 3,000 marketers, brands, and agencies journeyed to the Midwest last week for the 9th annual Search Engine Strategies SES Chicago show, which took place December 3-7, 2007. Validating the success of the event, conference...
- Articles 2007-12-12
- a21 Engages Search Engine Marketing Firm iProspect
- Leading Search Engine Marketing Firm to Drive Company's Web Marketing Initiatives JACKSONVILLE, Fla. -- a21 (OTCBB:ATWO.OB) announced today it has engaged iProspect (www.iprospect.com), a leading search engine marketing firm, to manage keyword research/selection, tracking, and billings as part of search engine marketing campaigns for ArtSelect and SuperStock's online...
- Articles 2007-07-17
- iProspect Founder Fredrick Marckini Named Chief Global Search Officer of Isobar; Rob Murray to Lead Search Engine Marketing Firm iProspect in the U.S
- Isobar Makes a Global Commitment to Search; Appoints iProspect Founder to Global Role BOSTON -- Isobar (www.isobar.net), the leading global digital marketing services network, announced today that Fredrick Marckini is now the Chief Global Search Officer of Isobar, leaving his role as CEO of iProspect (www.iprospect.com), to lead...
- Articles 2007-04-04
- SEARCH STAR MAKING GLOBAL VENTURE CLICK; Q&A: 10 years removed from 'special hell,' Marckini plots a multinational search model.(Media Planning)(Fredrick Marckini speaks)(Interview)
- Fredrick Marckini quit a job in Washington D.C. 10 years ago and, determined to write a business plan, moved back in with his parents in Boston at age 30. "It was,'' he recalls, tongue in cheek, "a special kind of hell.'' His idea:...
- Articles 2007-04-02
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