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	<title><![CDATA[J.C. Penney Co. Inc. | Company News & Executive Profiles - JCP | BNET]]></title>
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	<description><![CDATA[Latest company news & analysis, recent events, stock quotes, earning call transcripts, with profiles and descriptions of top business executives for J.C. Penney Co. Inc.]]></description>
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		<title><![CDATA[November Sales to Shed Light on Holiday Start]]></title>
		<link><![CDATA[http://www.bnet.com/2407-14058_23-369064.html]]></link>
		<description><![CDATA[By Nicole MaestriSAN FRANCISCO (<a href="http://resources.bnet.com/index.php?source=Reuters">Reuters</a>) - When U.S. retail chains report November sales this week, investors will learn whether they have gone far enough to protect profits against a weak start to the holiday shopping season.Early data on weekend shopping from U.S. Thanksgiving Day on Thursday through Sunday showed a...]]></description>
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		<pubDate>Tue, 01 Dec 2009 11:30:49 -0800</pubDate>
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		<category domain="http://resources.bnet.com/topic/wal-mart+stores+inc..html"><![CDATA[Wal-Mart Stores Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/xxmacys+inc.xx.html"><![CDATA[xxMacys Inc.xx]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">ARO</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">AMZN</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">AEO</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">BBY</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">BJ</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">PLCE</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">COST</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">JCP</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">KSS</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">LTD</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">SKS</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">SPLS</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">TGT</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">WMT</category>
		<category domain="tickers">ARO,AMZN,AEO,BBY,BJ,PLCE,COST,JCP,KSS,LTD,SKS,SPLS,TGT,WMT</category>
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		<title><![CDATA[JC Penney: Optimistic for Full Year 2009]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fseekingalpha.com%2Farticle%2F173433-jc-penney-optimistic-for-full-year-2009%3Fsource%3Dbnet&siteid=23&tag=seekingalpha]]></link>
		<description><![CDATA[Zacks.com submits:   JC Penney Company Inc. JCP, a leading retailer of apparel and footwear, accessories, fashion jewelry, beauty products and home furnishings, recently reported third-quarter 2009 results. The quarterly earnings of 11 cents a share tumbled 80% from 55 cents posted in the prior-year quarter, weighed down by...]]></description>
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		<pubDate>Sun, 15 Nov 2009 12:16:08 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/retail.html"><![CDATA[Retail]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">JCP</category>
		<category domain="tickers">JCP</category>
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		<title><![CDATA[Stocks Gain on Retail Hopes, Disney Results]]></title>
		<link><![CDATA[http://www.bnet.com/2407-14052_23-364753.html]]></link>
		<description><![CDATA[By Rodrigo CamposNEW YORK (<a href="http://resources.bnet.com/index.php?source=Reuters">Reuters</a>) - U.S. stocks rose in light volume on Friday to achieve a second straight week of gains as upbeat retail news reinforced hopes for strong sales in the key holiday seasonConsumer shares led the way, following results from media giant Walt Disney Co DIS and...]]></description>
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		<pubDate>Fri, 13 Nov 2009 13:45:17 -0800</pubDate>
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		<category domain="http://rss.financialcontent.com/stocksymbol">ANF</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">JCP</category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">NDAQ</category>
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		<category domain="tickers">ANF,JCP,JNPR,NDAQ,QCOM,DIS</category>
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		<title><![CDATA[JC Penney Q3 Profit Falls, Shares Up on Forecast]]></title>
		<link><![CDATA[http://www.bnet.com/2407-14058_23-364777.html]]></link>
		<description><![CDATA[NEW YORK (<a href="http://resources.bnet.com/index.php?source=Reuters">Reuters</a>) - Department store operator J.C. Penney Co Inc JCP reported a lower quarterly profit on Friday but raised its forecast for the full year to a level that could top Wall Street expectations, sending shares up nearly 4 percent.Penney's net profit fell to $27 million, or 11...]]></description>
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		<pubDate>Fri, 13 Nov 2009 05:30:22 -0800</pubDate>
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		<category domain="http://rss.financialcontent.com/stocksymbol">JCP</category>
		<category domain="tickers">JCP</category>
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		<title><![CDATA[Macy's, J.C. Penney Get Bearish Gifts]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fseekingalpha.com%2Farticle%2F173040-macy-s-j-c-penney-get-bearish-gifts%3Fsource%3Dbnet&siteid=23&tag=seekingalpha]]></link>
		<description><![CDATA[optionMONSTER submits:  By David Russell Christmas trees are usually a welcome sight to retailers, but not when bears are hanging the ornaments. by optionMONSTER]]></description>
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		<pubDate>Thu, 12 Nov 2009 09:33:21 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/retail.html"><![CDATA[Retail]]></category>
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		<category domain="http://resources.bnet.com/topic/macys+inc..html"><![CDATA[Macys Inc.]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">JCP</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">M</category>
		<category domain="tickers">JCP,M</category>
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	<item>
		<title><![CDATA[Earnings Preview: J.C. Penney Co.]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fseekingalpha.com%2Farticle%2F173010-earnings-preview-j-c-penney-co%3Fsource%3Dbnet&siteid=23&tag=seekingalpha]]></link>
		<description><![CDATA[J.C. Penney Co. JCP is expected to report Q3 earnings  before the market open on Friday, November 13 with a conference call scheduled  for 9:30 am ET.  Guidance Analysts are looking for a profit of 11c on revenue of $4.18B.  The consensus range is 10c-15c for...]]></description>
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		<pubDate>Thu, 12 Nov 2009 07:30:06 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/retail.html"><![CDATA[Retail]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">JCP</category>
		<category domain="tickers">JCP</category>
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		<title><![CDATA[Macy's Holiday Outlook a Turkey, Stock Drops]]></title>
		<link><![CDATA[http://www.bnet.com/2407-14058_23-363937.html]]></link>
		<description><![CDATA[By Phil WahbaNEW YORK (<a href="http://resources.bnet.com/index.php?source=Reuters">Reuters</a>) - U.S. department store operator Macy's Inc M forecast earnings for the fourth quarter, which includes the crucial holiday shopping season, far below Wall Street expectations on Wednesday, sending shares down 8.1 percent."The falls in same-store sales were less dramatic than they could have been,...]]></description>
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		<pubDate>Wed, 11 Nov 2009 13:46:09 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/microsoft+outlook.html"><![CDATA[Microsoft Outlook]]></category>
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		<category domain="http://resources.bnet.com/topic/xxmacys+inc.xx.html"><![CDATA[xxMacys Inc.xx]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">DDS</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">JCP</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">KSS</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">JWN</category>
		<category domain="tickers">DDS,JCP,KSS,JWN</category>
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		<title><![CDATA[5 Things to Consider Before Buying and Holding]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fseekingalpha.com%2Farticle%2F167115-5-things-to-consider-before-buying-and-holding%3Fsource%3Dbnet&siteid=23&tag=seekingalpha]]></link>
		<description><![CDATA[Steve Alexander submits: For most investors that seek to actively learn about the trade, one piece of advice seems to come up over and over: "invest with a long-term horizon". There are certainly many good reasons for this. For one, it is much easier to see and predict long-term business...]]></description>
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		<pubDate>Sun, 18 Oct 2009 04:05:55 -0700</pubDate>
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		<category domain="http://resources.bnet.com/topic/steve+alexander.html"><![CDATA[Steve Alexander]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">DELL</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">JCP</category>
		<category domain="tickers">DELL,JCP</category>
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	<item>
		<title><![CDATA[Shrugging Off Last Week's Poor Jobs Numbers]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fseekingalpha.com%2Farticle%2F165494-shrugging-off-last-week-s-poor-jobs-numbers%3Fsource%3Dbnet&siteid=23&tag=seekingalpha]]></link>
		<description><![CDATA[Jim Delaney submits:   That the stock market has chewed up and spit out last week&#8217;s &#8220;horrific" employment numbers in less than a trading week has to rank as one of the top 10 comebacks of all time.  At least up there with Flutie&#8217;s &#8220;Hail Mary&#8221; to beat...]]></description>
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		<pubDate>Thu, 08 Oct 2009 04:33:39 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/us+market.html"><![CDATA[US Market]]></category>
		<category domain="http://resources.bnet.com/topic/jim+delaney.html"><![CDATA[Jim Delaney]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">JCP</category>
		<category domain="tickers">JCP</category>
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		<title><![CDATA[September Could Be Rocky for J.C. Penney]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fseekingalpha.com%2Farticle%2F163686-september-could-be-rocky-for-j-c-penney%3Fsource%3Dbnet&siteid=23&tag=seekingalpha]]></link>
		<description><![CDATA[Zacks.com submits:   J. C. Penney Company Inc. JCP -- a leading retailer of apparel and footwear, accessories, fashion jewelry, beauty products and home furnishings -- announced that it expects comparable-store sales for the month of September 2009 to dip in the range of 3% to 6% compared to...]]></description>
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		<pubDate>Mon, 28 Sep 2009 10:58:35 -0700</pubDate>
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		<category domain="http://rss.financialcontent.com/stocksymbol">JCP</category>
		<category domain="tickers">JCP</category>
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