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janine benyus

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The Natural Way to Better Ideas
National Geographic has a good, ultimately hard-headed look at biomimetics -- using nature as a model for product design. Velcro would be the best example (it was invented in 1948 by copying cockleburrs). The article, Design by Nature, starts out breathy, looking at some of the...
Tags: Massachusetts Institute Of Technology, National Geographic, Institute, Nanotechnology, Food & Beverage, Semiconductors, Productivity, Product Marketing, Emerging Technologies, Manufacturing, Hardware, Marketing, Michael Fitzgerald
Blog posts 2008-03-19
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