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• Wiedeking Leaves Big Shoes to Fill at Porsche

  BNET - 2009-07-23

  Wendelin Wiedeking leaves his stamp on Porsche, but it looks like he over-reached when he led Porsche into a would-be takeover of the much larger Volkswagen AG. by Jim Henry

  Tags: Porsche AG, Jim Henry

• In Budget-Cutting Time, Save Money for Driving Events

  BNET - 2008-12-22

  There's no substitute for experience, especially for a high-priced, emotionally loaded purchase like a luxury car. Driving events can also benefit more ordinary brands. by Jim Henry

  Tags: Porsche AG, Brand, Event, Ferrari, Owner, Land Rover, Branding, Marketing, Jim Henry

• Porsche Bows to Lower Demand, Trims Production

  BNET - 2008-11-25

  If a recession gets bad enough, sooner or later even high-end luxury brands are not recession-proof. Porsche reached that point later than most brands, but it's there now. by Jim Henry

  Tags: Porsche AG, Sales Strategy, Sales Force Management, Sales, Jim Henry

• Developing Markets a Bright Spot for Automakers

  BNET - 2008-11-03

  Especially for luxury brands, developing markets in Asia, India, Central and Eastern Europe are making up for some lost sales in mature markets like the United States and Europe. by Jim Henry

  Tags: Market, Sales Strategy, Manufacturing, Branding, Sales, Marketing, Jim Henry, China, Porsche AG, Rolls-Royce, Cayenne SUV

• VW Sales, Profits on the Rise

  BNET - 2008-10-31

  As the Detroit 3 sink, Germany's Volkswagen Group is on the rise, with higher sales and profits for 2008. This counter-trend is making Porsche look smart for buying out VW. by Jim Henry

  Tags: VW, Sales Strategy, Sales Force Management, Sales, Jim Henry, Porsche AG, Volkswagen AG

• Spike in VW Share Price Pounds Short-Sellers

  BNET - 2008-10-29

  A giant spike in Volkswagen's share price means a lot of short-sellers, who were betting the share price would go down, were hoisted with their own petard. by Jim Henry

  Tags: VW, Short-seller, Price, Jim Henry, Porsche AG, Investor, Financial Accounting, Finance

• Porsche Sets Global Sales Record, Despite U.S. Downturn

  BNET - 2008-10-01

  Porsche had record sales in its most recent fiscal year, including a big increase in sales of the Porsche Cayenne SUV, and despite a drop in sales of the iconic 911 sports car. by Jim Henry

  Tags: U.S., Porsche AG, Sales Strategy, Sales Force Management, Sales, Jim Henry

• David Swallows Goliath: Porsche Buys Controlling Share of VW

  BNET - 2008-09-16

  In a move that seemed preposterous when it was first proposed, little sports car maker Porsche has acquired a controlling share of giant mass-marketer Volkswagen, after a prolonged campaign. by Jim Henry

  Tags: Porsche AG, VW, Volkswagen AG, Corporate Governance, Corporate Law, Branding, Business Operations, Marketing, Jim Henry

• Valmet in Finland to Produce "Instant" Karma?

  BNET - 2008-07-15

  Fisker Automotive named Valmet in Uusikaupunki, Finland, to build its $80,000 Fisker Karma sports car, a plug-in hybrid. With just over a year to go before the Karma is supposed to go on sale, there's not much time. In other words, with apologies to John Lennon, it better be an...

  Tags: Porsche AG, Plug-in, Karma, Fisker Automotive, Sports Car, Valmet, Manufacturing, Jim Henry

• Porsche, Luxury Rivals Push Used Cars

  BNET - 2008-05-29

  For a couple of reasons, used cars are a growing priority for luxury-brand automakers like Porsche. First, many people who buy high-end, expensive cars tend to graduate from a used car to a new one. Second, used cars are an important profit center for dealers, especially when new-car sales are...

  Tags: Car, Porsche AG, Brand, CPO, Jim Henry