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john maas and susanna hamner

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Double Down on Strategic Advertising: Now is the time to increase communication with customers to show how your product can ease the difficulties they're going through. The scenario: Hard-sell or luxury-oriented ad ...; Tags: Advertisement, Recession, Razeghi, BNET Feature, Advertising, Recession Strategy, Susanna Hamner and John Maas; Articles 2008-11-20

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Your Work The 7 Interview Questions You Must Ask

The 7 Interview Questions You Must Ask

Forget 'What are your strengths and weaknesses?' If you want to get the real dope on prospective employees, ask job candidates these seven questions.
Your Industry Google's Secret Weapon for Chrome OS: YouTube

Google's Secret Weapon for Chrome OS: YouTube

Yesterday Google showed off its forthcoming Chrome OS, leaving many to wonder how exactly the company will monetize it. The answer: it won’t. Since Google derives 97% of its revenue from online ads, it simply wants you using a computer that is always online. Specifically, it wants you on a computer that is one click [...]
Your Money What to Do with Your 401(k) Now

What to Do with Your 401(k) Now

The list of mutual funds in your company retirement plan was overwhelming enough ? and that was before the stock market plummeted, and then rallied. Now it may seem as if any move you make could be the wrong one. Snap out of it with this four-step action plan for whipping your 401(k) into shape.