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jwt

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JWT's Eye-Popping Campaign Against Acid Attacks on Muslim Girls
JWT Dubai has produced a marvelous print campaign drawing people's attention to the problem of Muslim extremists in Afghanistan spraying acid on the faces of girls trying to attend school. The Taliban banned females from being educated before it was toppled by American forces following the attacks of Sept. 11,...
Tags: Advertisement, Attack, JWT, JWT Dubai, Jim Edwards
Blog posts 2008-11-26
News Roundup: Grey, Aegis and Havas, Catalina, JWT, Y&R, Clear Channel
Grey has tapped Todd Tilford as ECD in its flagship office here. Tilford, 45, reports to Tor Myhren, evp, CCO of Grey New York. He was at Pyro. JWT's once-vibrant Chicago office now has only four clients, 50 staff. Only five years ago what was once the...
Tags: Billboard, Clear Channel Communications Inc., JWT, GroupM, Advertising & Promotion, Marketing, Jim Edwards
Blog posts 2008-12-07
JWT Trendspotter Mack Makes Sure She's Never Wrong ... Most of the Time
JWT's director of trendspotting Ann Mack has spent much of December giving interviews to the media. Trendspotting is one of those dubious add-on services that agencies like to sell to clients because it's cheap to produce and non-measurable. But the real problem with trendspotting is that it's a bit like...
Tags: Mobile, JWT, Trendspotting, E-mail, Advertising & Promotion, Online Communications, Marketing, Jim Edwards
Blog posts 2008-12-23
The 10 Weirdest Ad Stories of the Month
These were the stories that didn't make BNET's headlines in December 2008, but were nonetheless too odd to be ignored. Brits invent "eyelid advertising" Decals and messages are written onto participants' eyelids, who then go around winking at potential customers. Billed on a pay-per-wink basis. ...
Tags: Advertisement, TBWA, JWT, Jim Edwards
Blog posts 2008-12-26
JWT's $100M Campaign for Microsoft's Bing Is Failing
JWT's $100 million traditional media campaign for Microsoft search engine Bing is failing, Adweek reports. BNET predicted in April that the campaign would be a waste of money. by Jim Edwards
Tags: Campaign, Microsoft Corp., JWT, Advertising & Promotion, Search, Marketing, Jim Edwards
Blog posts 2009-07-16
JWT's Lennox Joins Zales; Walks Into Ambush
Richard Lennox, JWT's account chief on De Beers' "A Diamond is Forever" campaign, left the agency to become CMO at Zale Corp., the troubled discount gem retailer. by Jim Edwards
Tags: Zales, Zale Corp., JWT, Retail, Advertising & Promotion, Marketing, Jim Edwards
Blog posts 2009-07-27
JWT's New Nightclub-Style Offices Include a Bar for "BS-ing With Friends"
JWT's new offices -- on the outskirts of Manhattan -- look like the inside of a nightclub video below. It includes a bar (surely not!), a set of diner-style booths, curtained VIP-style areas and walls decorated with Space Invaders. by Jim Edwards
Tags: Booth, JWT, Construction, Corporate Communications, Marketing, Jim Edwards
Blog posts 2009-08-13

Additional Resources

End of JWT Chicago Raises Questions About City's Role in the Ad World
The closing of JWT's once-massive Chicago office has triggered an existential crisis among ad folk in the Windy City. You can see that in the comments section underneath Ad Age's coverage of the story. There were 33 posts at the time of writing, and we haven't even reached lunchtime on...
Tags: Advertisement, New York, Chicago, Ad Age, Jim Edwards
Blog posts 2009-04-06
JWT, WPP Sued Over TV Advertising for Microsoft's Bing
NEW YORK (AdAge.com) -- A Delaware firm has filed a lawsuit against JWT and parent WPP, claiming the ad agency stole its patented product-placement concept to use in a campaign for Bing, the new search engine from Microsoft. Those talks fell through in late 2006, but Denizen said it had...
Tags: advertisement
News items 2009-08-27
NEW SETUP AT JWT DIRECT OPERATION EXPANDS REACH AS RESTRUCTURED CONNECT UNIT.(ThompsonConnect World)
J. Walter Thompson Co. is restructuring its direct marketing operation under the banner of ThompsonConnect Worldwide, a new unit combining 21 JWT offices and affiliates previously under the JWT Direct brand. Thompson-Connect will operate as a division of JWT's Total Solutions Group, the integrated marketing...
Tags: MARKETING, Merrill Lynch & Co. Inc., SALES
Research articles 1998-06-29
Saudi Telecom Awards Business to JWT Riyadh.
RIYADH, Saudi Arabia, March 13 /PRNewswire/ -- - Integrated Approach Won the Day JWT has won the integrated advertising account of Saudi Telecom, the world's 15th ranked telecom. JWT Riyadh will serve as the lead office on the assignment. JWT, the largest...
Tags: Saudi Telecom Co.
Research articles 2007-03-13
JWT's NBC/Bing Promo Brings Lawsuit
JWT's honeymoon with Microsoft has apparently come to a screeching halt as the agency and its parent WPP are being sued by Delaware-based ad firm Denizen for a recent Bing spot that ties into NBC show The Philanthropist. According to Brand Republic, Denizen met with WPP back in...
Tags: advertisement, Microsoft Corp.
News items 2009-08-27
Singleton buys CTC for JWT.
Jan 29, 2002 The Australian Financial Review ABIX via COMTEX -- The Singleton Group has purchased Collins Thomas Cullen CTC to expand its J Walter Thompson JWT business. The Sydney-based advertising agency, CTC, will be merged with JWT Sydney, bringing with them clients such...
Tags: advertisement, MARKETING, National Australia Bank, Ogilvy & Mather, Sydney
Research articles 2002-01-28
JWT names Hamilton a global creative chief.
Bill Hamilton, 55, was named exec VP and one of three worldwide creative directors at J. Walter Thompson Co., New York, filling a slot vacant since the November 1997 departure of Helayne Spivak. Mr. Hamilton, until last year joint creative head at JWT sister agency Ogilvy...
Tags: director, MARKETING, Merrill Lynch & Co. Inc., VP
Research articles 1998-10-26
JWT's new CEO faces hurdles; Big acc't moves greet Schweitzer.(Peter Schweitzer of J. Walter Thompson Worldwide)(Brief Article)
Any semblance of a quiet honeymoon ended quickly for Peter Schweitzer. Before he had even served one month as CEO of WPP Group's J. Walter Thompson Worldwide, he was forced to contend with account moves by major clients. Last week, Kellogg USA consolidated its...
Tags: agency, CEO, Ford Motor Co., MARKETING
Research articles 2001-02-26
Industry Moves: David Eastman Named JWT's Global Head Of Digital
WPP's JWT has poached Omnicom Group vet David Eastman to be the global head of its digital practice. Reporting to CEO Bob Jeffrey, Eastman will oversee the digital management teams, lead strategic development and work to integrate all JWT's digital assets worldwide. It's a new role within the agency,...
Tags: Advertising, Advertising & Promotion, Agency, CEO, Industry Moves, Marketing, Microsoft Corp., Sales, Sales Channel, Tameka Kee, WPP
External links 2008-12-11
1969 "JWT Tour" Video to Resurface at Chicago Alumni Party
Alumni of JWT are gathering at the end of the month for an RIP party to mourn the passing of the agency's Chicago office. The question on one exec's lips is, will the "JWT Tour" video -- a mock travelogue spoofing JWT's 1969(!) move from the Wrigley building to...
Tags: Alumni, Video, Chicago, Corporate Communications, Marketing, Jim Edwards
Blog posts 2009-08-04
JWT West gets more Advantica work with Carrows account
IRVINE, CALIF. -- Carrows restaurants awarded its estimated $8 million ad account to JWT West, which last year was named agency of record for sister family-dining chain Coco's. JWT replaces Kovel/Fuller of Los Angeles, which had handled the Carrows account since November 1997. Carrows and Coco's are subsidiaries of...
Tags: Advantica Inc.
Research articles 2000-01-17
JWT Digital
* JWT Digital, New York, the interactive arm of agency J. Walter Thompson, today launches a micro-site and banner campaign for Qwest Communications International, Denver. The work, aimed Qwest at both consumers and business prospects, promotes Qwest's bandwidth capabilities and Cyber.Solutions, its joint venture with KPMG that provides Internet-based application...
Tags: Qwest Communications Inc.
Research articles 1999-07-26
The Week: August 8 - 14.(Developers Diversified Realty Corp is buying and selling properties)(J. Walter Thompson Co acquired JWT)(automobiles sales statistics)
The big story: The biggest and oldest ad agency in the country acquired Akron-based Malone Advertising. J. Walter Thompson Co., known in ad circles by the acronym JWT, bought 62-year-old Malone for an undisclosed price. Malone garnered more than $13 The big story: The biggest...
Tags: advertisement
Research articles 2005-08-15
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