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Kellogg Co. (263 results)
BNET Industries
- Kellogg Co.
- Kellogg is engaged in the manufacture and marketing of ready-to-eat cereal and convenience foods, such as cookies, crackers, toaster pastries, cereal bars, fruit snacks, frozen...
- Kellogg Co. company page on BNET »
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- Daily Dispatch: eBay, Kellogg, Target, and Mortgage Problems
- eBay, Google's largest single advertising customer, has dropped all of its advertising from the search giant. The decision came after Google's blatant plan to lure customers away from eBay by hosting a lavish Google Checkout promotional party coinciding with the annual eBay Live convention. Google Checkout competes with...
- Blog posts 2007-06-14
- On the road: Kellogg's Healthy Beginnings.(Multicultural)(Kellogg USA Inc. targets hisapnic american market with the help of Meredith Corp. Meredith Integrated Marketing by launching a health magazine)(Brief article)
- Byline: laurel wentz Byline: laurel wentz
- Research articles 2007-04-02
- Exel Earns Kellogg's Top Gun Award for Second Straight Year
- WESTERVILLE, Ohio -- Exel, the leading contract logistics services provider in the Americas, today announced that its Dallas distribution center earned Kellogg Company's Top Gun award for 2006. It is the second consecutive year an Exel operation received the award, which recognizes excellence in the daily execution of Kellogg's business.
- Research articles 2007-03-29
- Old favorites dominated growth in the cereals market last year but Nestle's Fitnesse and Sveltesse launches are poised to claw into Special K's lucrative health stronghold.(Cereals)
- The breakfast cereals market, valued at almost 1.1bn [pounds sterling], grew by nearly 3% last year, driven by the health category, which includes Special K, and by adult indulgent offerings such as Jordans Country Crisp. The ready-to-eat cereals The breakfast cereals market,...
- Research articles 2004-12-11
- Cereals: premium priced launches have been a big factor in driving the value growth. Kellogg's Crunchy Nut Corn Flakes was the fastest growing brand in the top 10.(Top Products Survey)
- The ready to eat cereals market excluding hot cereals and bars has grown by almost 2% to achieve sales of 1.04bn [pounds sterling]. Although the levels of promotion remain high, volume sales have declined by 2%. The value growth could be explain The...
- Research articles 2003-12-13
- More than 60 top U.S. restaurant, food, beverage and candy companies—including McDonald's, Campbell Soup, Kellogg, Kraft Foods, Sara Lee, PepsiCo, Wendy's and Hershey's—are the focus of a major Web-based campaign at www.DontPlantGMOBeets.org
- More than 60 top U.S. restaurant, food, beverage and candy companies--including McDonald's, Campbell Soup, Kellogg, Kraft Foods, Sara Lee, PepsiCo, Wendy's and Hershey's--are the focus of a major Web-based campaign at www.DontPlantGMOBeets.org seeking to block this month's planting of genetically modified sugar beets. The genetically modified sugar beet crop would...
- Research articles 2008-04-01
- Kellogg, Viacom sued over ads
- A Massachusetts court is being asked to prohibit cereal maker Kellogg and media conglomerate Viacom from marketing nutritionally poor food to audiences made up of more than 15% of under eight year-olds. Two parents in conjunction with the Center for Science in the Public Interest filed a suit saying the...
- Research articles 2006-02-01
- Drinks abstain.(Promotrack)
- The brand chart is more breakfast cereals than beer this week because not one alcoholic offer has made the weekly promotions table or made an entry in the brand chart. Kellogg is one brand taking advantage of the situation with a whole range of...
- Research articles 2004-05-08
- Zacks.com announces that Dr. Melvin Pasternak highlights the following stocks: Kellogg and Agilent
- CHICAGO -- Dr. Melvin Pasternak, editor of the StreetAuthority Swing Trader newsletter, says he expects a very broad trading range over the next several months for the S&P. Find out why and discover Kellogg (NYSE: K) and Agilent (NYSE: A). Click here for the full story exclusively on Zacks.com: http://at.zacks.com/?id=84
- Research articles 2007-03-30
- Oats: the newest superfood: the hot cereals sector is driving this consistently growing market as manufacturers continue to extend brands and stump up large marketing budgets to give consumers healthier product alternatives.(cereals)
- The cereals market has enjoyed steady growth in the last year, rising 4.1% to 1.24bn [pounds sterling]. This was helped considerably by the nation's ever-increasing appetite for better-for-you offerings. The hot cereals sector continues to be the k The cereals market has enjoyed steady...
- Research articles 2006-12-16
- The Messy Challenge And Big Payoff Of Outsourced Recruiting
- The article asserts that it is a tough road to travel, littered with reluctant hiring managers and the need for cultural change. However, VPs of human resources say that outsourcing what is arguably the most important workforce-management function can yield big financial results. One company that recently took the plunge...
- White papers 2003-10-01
- KellogG optimistic over getting back on course.(Brief Article)(Statistical Data Included)
- Public switching to bagels, and General Mills catching up Kellogg is bullish about its prospects for the coming year after a "disappointing" 1998 when it recorded a 13.5% drop in profit to $782.5m. Sales for the year were down 1% to $6...
- Research articles 1999-02-06
- PEOPLE MOVES.(Kellogg, Scottish & Newcastle)(Brief Article)
- US president for Kellogg David Mackay, UK Kellogg boss, is to move to the US. Mackay, currently managing director Kellogg United Kingdom and Republic of Ireland, has been appointed senior vice president of Kellogg Company and president of Kellog US president...
- Research articles 2000-07-22
- AT&T joins with Kellogg, McDonald's.(Marketing)(Brief Article)
- AT&T WIRELESS JOINED WITH McDonald's and Kellogg to kick off separate promotions to spread the popularity of text messaging. AT&T WIRELESS JOINED WITH McDonald's and Kellogg to kick off separate promotions to spread the popularity of text messaging.
- Research articles 2004-07-01
- Case Study: Kellogg
- The targets for Kellogg were for Process coordination and improvement enables efficient global service&Training program transfers global financial knowledge. Kellogg wanted to achieve the targets without expanding its headquarters staff and Develop its knowledge of global financial issues. Kellogg's headquarters staff has become more informed about global financial issues and...
- Case studies 2003-01-01
- Stores jostling for position while frozen cools alcohol's enthusiasm. (Promotrack Key Brand Activity In The Big Four).(Brief Article)(Statistical Data Included)
- The competition in the fascia chart is much closer than last week with fewer than seven percentage points between the top and bottom of the chart. They have all changed chart position this week, with Tesco emerging as the leader closely followed by S The competition...
- Research articles 2002-02-09
- New Study by Kellogg School of Management and Sapient Reveals How Marketing and IT Partnerships Improve Results and Speed Innovation; Offers Best Practices
- CAMBRIDGE, Mass. & EVANSTON, Ill. -- A new study by Northwestern University's Kellogg School of Management and Sapient (NASDAQ: SAPE) titled, "The New Marketing - IT Power Partnership," explains why it's more important than ever for company growth that marketing and IT partner in their strategies. The report offers opportunities,...
- Research articles 2007-04-03
- FDA
- FDA's approval of a new health claim for soy will "help companies such as Kellogg further pursue the untapped potential of this protein source for consumers," according to Carlos Gutierrez, president and CEO of the nation's leading cereal company. "Soy is a big food opportunity.... What Kellogg brings to the...
- Research articles 1999-11-01
- Tesco pulls away from a bunched field while Heinz falls to Kellogg's.(Brief Article)
- Tesco continues its upward surge this week and storms six percentage points ahead of its nearest rival. Safeway, Asda and Sainsbury are snapping at its heels with little to separate them. Heinz loses its grip on the brand chart to Kellogg's which ...
- Research articles 2001-10-13
- Cereal promotions take centre stage in stores; Kellogg's, Weetabix and Heinz were all in the top five brands in the grocery chart with cereal promotions across several retailers.
- Of the top five brands in the grocery category chart for the week ending 23 October, two were cereal brands--Kellogg's and Weetabix--with the third, Heinz, also having cereals on promotion. Activity across these three brands for cereals has been fa Of the top five...
- Research articles 2006-11-04
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