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kia borrego

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Kia Borrego: Nice SUV, Tough Timing
Kia Borrego: Nice SUV, Tough TimingRE: Kia Borrego: Nice SUV, Tough TimingI agree with Kia when they say that they aren't going to reach every one through TV. They need to utilize other types of media in order to reach the most customers. They will have a hard time, but...
Tags: Kia Motors Corp., nice SUV, Kia Borrego, SUV
Discussion threads 2008-10-03

Additional Resources

Kia Borrego: Nice SUV, Tough Timing
The all-new 2009 Kia Borrego SUV was a better idea when it was conceived, probably at least four or five years ago. That was before gas prices started cutting deeply into SUV sales. Today, the Borrego is a nice SUV, but its timing is poor for the market. by Jim...
Tags: Kia Motors Corp., Brand, SUV, Unibody, Branding, Marketing, Jim Henry
Blog posts 2008-07-18
Heck Freezes Over: Honda Trims New Pilot, Odyssey
This isn't as big a deal as Ford postponing the all-new F-Series pickup (which I characterized earlier as "hell freezing over"), or Chrysler cutting back its new minivans, but Honda confirmed this week it's cutting back slightly on production of its all-new 2009 Honda Pilot SUV, and the Honda Odyssey...
Tags: Honda Motor Co., Pilot, Sales Strategy, Sales, Jim Henry
Blog posts 2008-07-21
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