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	<title><![CDATA[knowledge management and marketing Resources | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/knowledge+management+and+marketing.html]]></link>
	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to knowledge management and marketing]]></description>
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	<language>en-us</language>
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		<title><![CDATA[Making A LinkedIn For Twitter]]></title>
		<link><![CDATA[http://industry.bnet.com/technology/10002467/making-a-linkedin-for-twitter/]]></link>
		<description><![CDATA[Back in the days before Facebook, no one would have ever suggested that businesses get involved with social networks. Can you imagine someone suggesting to Michael Dell that his company ought to have a MySpace page?    Today, not only does Dell Computer Company have a Facebook page...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 02 Jul 2009 14:41:19 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/facebook.html"><![CDATA[Facebook]]></category>
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		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
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		<category domain="http://resources.bnet.com/topic/michael+hickins.html"><![CDATA[Michael Hickins]]></category>
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	<item>
		<title><![CDATA[What Can Enterprises Learn From Teenagers?]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=936119]]></link>
		<description><![CDATA[Teenagers nowadays have no concept of a world that is not connected via the internet. How they live and operate in that connected world, using collaborative, social networking platforms and creating and sharing content that they manage, tag and recommend to their peers can provide enterprises with valuable lessons to...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Thu, 01 Jan 2009 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/accenture+ltd..html"><![CDATA[Accenture Ltd.]]></category>
		<category domain="http://resources.bnet.com/topic/teenager.html"><![CDATA[Teenager]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">ACN</category>
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	<item>
		<title><![CDATA[Consulting Firms Play a Key Role in Context of KM]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=179024]]></link>
		<description><![CDATA[Figures from INPUT, a market research firm specializing in analysis of government business, indicate that federal spending on Knowledge Management KM will reach $1.3 billion per year within the next five years. The INPUT figures include data warehousing, data mining and analytics but do not include some categories such as...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Sun, 01 Jan 2006 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/consulting+company.html"><![CDATA[Consulting Company]]></category>
		<category domain="http://resources.bnet.com/topic/information+today+inc..html"><![CDATA[Information Today Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/consulting.html"><![CDATA[Consulting]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
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	</item>
	<item>
		<title><![CDATA["Auditing the Organizational Knowledge Through a Balanced Scorecard-Based Approach"]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=271706]]></link>
		<description><![CDATA[A better performing Knowledge Management Systems KMSs are even more required today from all organizations. However, no specific strategy seems to be widely consolidated for supporting the assessment process of organizational knowledge; and what specifically appears to be needed is a strategy for individuating more precisely which specific functions must...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Sat, 08 Oct 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/knowledge+management+system.html"><![CDATA[Knowledge Management System]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
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		<category domain="http://resources.bnet.com/topic/university+of+calabria.html"><![CDATA[University Of Calabria]]></category>
		<category domain="http://resources.bnet.com/topic/balanced+scorecard.html"><![CDATA[Balanced Scorecard]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
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		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
	</item>
	<item>
		<title><![CDATA[Auditing The Organizational Knowledge Through A Balanced Scorecard-Based Approach]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=315727]]></link>
		<description><![CDATA[A better performing Knowledge Management Systems KMSs are even more required from all organizations. However, no specific strategy seems to be widely consolidated for supporting the assessment process of organizational knowledge; and what specifically appears to be needed is a strategy for individuating more precisely which specific functions must be...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Sat, 08 Oct 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/knowledge+management+system.html"><![CDATA[Knowledge Management System]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
		<category domain="http://resources.bnet.com/topic/auditing.html"><![CDATA[Auditing]]></category>
		<category domain="http://resources.bnet.com/topic/university+of+calabria.html"><![CDATA[University Of Calabria]]></category>
		<category domain="http://resources.bnet.com/topic/balanced+scorecard.html"><![CDATA[Balanced Scorecard]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
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		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
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	<item>
		<title><![CDATA[Building Knowledge Management System for Researching Terrorist Groups on the Web]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=272412]]></link>
		<description><![CDATA[The terrorist organizations have found a cost-effective resource to advance their courses by posting high-impact Web sites on the Internet. This alternate side of the Web is referred to as the 'Dark Web.' While counterterrorism researchers seek to obtain and analyze information from the Dark Web, several problems prevent effective...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Thu, 11 Aug 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/university+of+arizona.html"><![CDATA[University Of Arizona]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management+system.html"><![CDATA[Knowledge Management System]]></category>
		<category domain="http://resources.bnet.com/topic/web.html"><![CDATA[Web]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/channel+management.html"><![CDATA[Channel Management]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[Software]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[Adoption of Customer Relationship Management (CRM) Solutions as an Effective Knowledge Management (KM) Tool: A Systems Value Diagnostic]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=270160]]></link>
		<description><![CDATA[With Knowledge Management KM expertise widely recognised as having a significant impact on business performance, organisations are now eagerly leveraging from the competitive advantage offered by KM tools to enhance customer relationships. In recent years, the adoption of Customer Relationship Management CRM solutions has fast become prevalent in sectors such...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 01 Feb 2005 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
		<category domain="http://resources.bnet.com/topic/crm.html"><![CDATA[CRM]]></category>
		<category domain="http://resources.bnet.com/topic/university+of+south+australia.html"><![CDATA[University Of South Australia]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
		<category domain="http://resources.bnet.com/topic/advertising+%2526+promotion.html"><![CDATA[Advertising & Promotion]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
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		<category domain="http://resources.bnet.com/topic/data+management.html"><![CDATA[Data Management]]></category>
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	</item>
	<item>
		<title><![CDATA[Data Mining as a Technique for Knowledge Management in Business Process Redesign]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=272123]]></link>
		<description><![CDATA[Business Process Redesign BPR is undertaken to achieve order-of-magnitude improvements over ?Old? form of the organisation. Practitioners in the academia and business world have developed a number of methodologies to support this competitive restructuring that forms the current focus of concern, many of which have not been successful. This paper...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Mon, 31 Jan 2005 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/technique.html"><![CDATA[Technique]]></category>
		<category domain="http://resources.bnet.com/topic/business+process.html"><![CDATA[Business Process]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/university+of+agriculture+abeokuta.html"><![CDATA[University Of Agriculture Abeokuta]]></category>
		<category domain="http://resources.bnet.com/topic/business+process+redesign.html"><![CDATA[Business Process Redesign]]></category>
		<category domain="http://resources.bnet.com/topic/data+mining.html"><![CDATA[Data Mining]]></category>
		<category domain="http://resources.bnet.com/topic/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
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		<category domain="http://resources.bnet.com/topic/operational+planning.html"><![CDATA[Operational Planning]]></category>
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		<category domain="http://resources.bnet.com/topic/data+management.html"><![CDATA[Data Management]]></category>
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	</item>
	<item>
		<title><![CDATA[Marketing Knowledge Management in Strategic Adoption of a CRM Solutions: Global Supports and Applications in Europe]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=168124]]></link>
		<description><![CDATA[From the beginning of the 1990s, the business world has been talking about Knowledge Management KM. Information Technologies network technologies and local databases have provided new tools to better perform the activity of using codify and store and sharing knowledge modern Knowledge Management System. Technology can help to enable greater...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Fri, 28 Jan 2005 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
		<category domain="http://resources.bnet.com/topic/crm+solution.html"><![CDATA[CRM Solution]]></category>
		<category domain="http://resources.bnet.com/topic/crm.html"><![CDATA[CRM]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
		<category domain="http://resources.bnet.com/topic/advertising+%2526+promotion.html"><![CDATA[Advertising & Promotion]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[Software]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
	</item>
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		<title><![CDATA[Web-Based Knowledge Management In Product Concept Development: The DELI Approach]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=312595]]></link>
		<description><![CDATA[This paper describes DELI ('Development Interactive'), a method and software system that supports the product concept development phase by multi-functional product development teams using Marketing Engineering methods. After motivating our research, author presents core concepts underlying DELI: a data model encompassing customer and product attributes and preferences as well as...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Mon, 20 Dec 2004 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/web.html"><![CDATA[Web]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
		<category domain="http://resources.bnet.com/topic/vienna+university.html"><![CDATA[Vienna University]]></category>
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		<category domain="http://resources.bnet.com/topic/product+development.html"><![CDATA[Product Development]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
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		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
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	<item>
		<title><![CDATA[Federal Knowledge Management Spending to Increase 29% by 2009]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=176051]]></link>
		<description><![CDATA[The federal market for knowledge management solutions will grow from $850 million in FY 2004 to almost $1.1 billion in FY 2009, a 29 percent increase in spending, according to a report released by INPUT, the leading provider of government market intelligence. The projected increase is driven by heightened pressures...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Mon, 18 Oct 2004 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/agency.html"><![CDATA[Agency]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
		<category domain="http://resources.bnet.com/topic/thomson+corp..html"><![CDATA[Thomson Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
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		<category domain="http://resources.bnet.com/topic/homeland+security.html"><![CDATA[Homeland Security]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">TOC</category>
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	<item>
		<title><![CDATA[Knowledge Management for Customer Service Ingredients for Success]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=272110]]></link>
		<description><![CDATA[As enterprises increasingly use customer service to differentiate themselves, knowledge management has gained prominence as a strategic initiative. A key enabler, it allows businesses to use their knowledge assets to provide better customer service. In this paper, the author discusses the ingredients of success as it relates to knowledge management...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Thu, 18 Mar 2004 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/customer+service.html"><![CDATA[Customer Service]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
		<category domain="http://resources.bnet.com/topic/egain+communications+corp..html"><![CDATA[eGain Communications Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/product+marketing.html"><![CDATA[Product Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
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		<category domain="http://resources.bnet.com/topic/data+management.html"><![CDATA[Data Management]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">EGAN</category>
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	</item>
	<item>
		<title><![CDATA[A Customer-Supplier System For Distributed Global Product Management]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=321672]]></link>
		<description><![CDATA[Globalization of many industry sectors is increasing competition in manufacturing. Various strategic partnerships and alliances with other companies are becoming very common. There are many critical issues for companies managing the complex business and product development processes. People involved in product development often work in geographically different locations and time...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 23 Apr 2003 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/purdue+university.html"><![CDATA[Purdue University]]></category>
		<category domain="http://resources.bnet.com/topic/product+development.html"><![CDATA[Product Development]]></category>
		<category domain="http://resources.bnet.com/topic/product+marketing.html"><![CDATA[Product Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/globalization.html"><![CDATA[Globalization]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/research+%2526+development.html"><![CDATA[Research & Development]]></category>
		<category domain="http://resources.bnet.com/topic/business+operations.html"><![CDATA[Business Operations]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[Software]]></category>
	</item>
	<item>
		<title><![CDATA[Knowledge Management: From Nebulous to Necessary for Customer Service]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=176072]]></link>
		<description><![CDATA[Customer Relationship Management CRM solutions have been widely accepted by global enterprises seeking to improve customer satisfaction and retention. But it takes more than just technology to maintain customer relationships. It takes improved business processes and a method for providing customers with the information that they demand in an efficient...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 01 Apr 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/customer+service.html"><![CDATA[Customer Service]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
		<category domain="http://resources.bnet.com/topic/thomson+corp..html"><![CDATA[Thomson Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/product+marketing.html"><![CDATA[Product Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[Software]]></category>
		<category domain="http://resources.bnet.com/topic/data+management.html"><![CDATA[Data Management]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">TOC</category>
		<category domain="tickers">TOC</category>
	</item>
	<item>
		<title><![CDATA[A Knowledge Management Application To Support Knowledge Sharing In A Design Engineering Community]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=314070]]></link>
		<description><![CDATA[The changing competitive landscape has brought new forces to bear on the manner in which new products are developed. These forces have put the creation and dissemination of knowledge at the centre of many firms' New Product Development NPD strategies. Organizational models to support NPD have evolved over the years...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Mon, 31 Mar 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
		<category domain="http://resources.bnet.com/topic/new+product+development.html"><![CDATA[New Product Development]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/university+of+limerick.html"><![CDATA[University Of Limerick]]></category>
		<category domain="http://resources.bnet.com/topic/product+marketing.html"><![CDATA[Product Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
	</item>
	<item>
		<title><![CDATA[Profit Maximization And Knowledge Management]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=72773]]></link>
		<description><![CDATA[This article states that marketers are "chasing rainbows" in setting impossible objectives around sustained growth, brand differentiation, persuasive advertising, and . It states that marketers need to set achie   ]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 01 Jan 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/brand.html"><![CDATA[Brand]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
		<category domain="http://resources.bnet.com/topic/marketingprofs.html"><![CDATA[MarketingProfs]]></category>
		<category domain="http://resources.bnet.com/topic/branding.html"><![CDATA[Branding]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[Software]]></category>
		<category domain="http://resources.bnet.com/topic/data+management.html"><![CDATA[Data Management]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
	</item>
	<item>
		<title><![CDATA[On Predicting the Future: Competitive Intelligence as a Knowledge Management]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=72826]]></link>
		<description><![CDATA[Predicting the future, or rather "probable futures," of businesses and their environments is indeed a well-refined science, often referred to as the Intelligence Cycle. The article describes the Intelligence Cycle as "the process by which raw information is acquired, gathered, transmitted, evaluated, analyzed and made available as finished intelligence for...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 01 Jan 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
		<category domain="http://resources.bnet.com/topic/competitive+intelligence.html"><![CDATA[Competitive Intelligence]]></category>
		<category domain="http://resources.bnet.com/topic/aurora+worldwide+development.html"><![CDATA[Aurora Worldwide Development]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/tools+%2526+techniques.html"><![CDATA[Tools & Techniques]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[Software]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
		<category domain="http://resources.bnet.com/topic/data+management.html"><![CDATA[Data Management]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[The Balanced Scorecard and Knowledge Management]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=73700]]></link>
		<description><![CDATA[In recent years, there has been a renewed interest in "human resources" and "collaboration" under the term "knowledge management". In this article, the focus is on the relationship between the balanced scorecard and knowledge management. The chain of cause and effect that leads to strategic success is fundamental to understanding...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 01 Jan 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
		<category domain="http://resources.bnet.com/topic/balanced+scorecard.html"><![CDATA[Balanced Scorecard]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/strategic+management.html"><![CDATA[Strategic Management]]></category>
		<category domain="http://resources.bnet.com/topic/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[Software]]></category>
		<category domain="http://resources.bnet.com/topic/data+management.html"><![CDATA[Data Management]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
	</item>
	<item>
		<title><![CDATA[Completing the Resolution Loop: The Service Lifecycle]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=72423]]></link>
		<description><![CDATA[This article mainly talks about Knowledge Management through self-service CRM. It is true that the customer is king. However, in execution, customer service remains a tenuous balance between improving customer satisfaction and managing the cost to serve. So, Contracts that reflect various levels of commitments -- Service Level Agreements SLAs...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Mon, 30 Dec 2002 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/information+today+inc..html"><![CDATA[Information Today Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/customer+satisfaction.html"><![CDATA[Customer Satisfaction]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
		<category domain="http://resources.bnet.com/topic/product+marketing.html"><![CDATA[Product Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/portals.html"><![CDATA[Portals]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[Software]]></category>
		<category domain="http://resources.bnet.com/topic/data+management.html"><![CDATA[Data Management]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[Internet]]></category>
	</item>
	<item>
		<title><![CDATA[A Framework for Strategic Balancing of Knowledge Management Initiatives]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=176965]]></link>
		<description><![CDATA[Enterprises need to understand the impact of different types of Knowledge Management KM approaches on business strategy, and how they interact with other types of initiatives to produce synergistic effects. The hypothesis of this paper is that a model based on the Balanced ScoreCard approach BSC can be used to...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Mon, 09 Dec 2002 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge+management.html"><![CDATA[Knowledge Management]]></category>
		<category domain="http://resources.bnet.com/topic/balanced+scorecard.html"><![CDATA[Balanced Scorecard]]></category>
		<category domain="http://resources.bnet.com/topic/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[Software]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://resources.bnet.com/topic/data+management.html"><![CDATA[Data Management]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
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