Resources

2 Resources for

kym penhall

Creativity Sells | BTalk Australia: (14min 30) As you'd expect the creative strength of your advertising is important, but can poor creative be offset by high advertising spend. Kym Penhall, Executive Director of Ipsos ASI, has been looking at the recall of advertising during Channel 7â€™s coverage of the Olympics....; Tags: Advertisement, Phil Dobbie; Blog posts 2008-10-12
BTalk Turns 100 | BTalk Australia: (26min 23) Welcome to the 100th episode of BTalk Australia. Back in June we kicked off a daily podcast, aimed at Aussies but intended to be of interest to BNet users the world over. Today you can hear the variety of topics we have covered so...; Tags: Managing Director, Melbourne, Director, CEO, Six Sigma, Gender And Diversity, Professional Development, Tqm/Six Sigma/ISO 9000, Sales Strategy, Social Networking, E-mail, Process Improvement, Marketing Research, Telecom & Utilities, Quality, Business Operations, Human Resources, Career, It Operations, Sales, Online Communications, Marketing, Advertising & Promotion, Phil Dobbie; Blog posts 2008-10-19