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	<title><![CDATA[l2s Resources | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/l2s.html]]></link>
	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to l2s]]></description>
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		<title><![CDATA[Strategic Partnering For Maximum Success]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=99897]]></link>
		<description><![CDATA[From the executive summary: ‘There are several win-win scenarios that are taking place every day across all industries and between businesses of all sizes. In the past, adversarial relationships with suppliers and competitors were traditional to the business exchange. Today, companies are building lasting relationships with unlikely business partners, as...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 01 Jan 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/strategic+partnering.html"><![CDATA[Strategic Partnering]]></category>
		<category domain="http://resources.bnet.com/topic/relationship.html"><![CDATA[Relationship]]></category>
		<category domain="http://resources.bnet.com/topic/l2s.html"><![CDATA[L2S]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/channel+management.html"><![CDATA[Channel Management]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[Marketing To The "Rugrats Generation"]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=99932]]></link>
		<description><![CDATA[Different products hold different meaning for different people. There are products that are categorized on the basis of target customers. For example, toys are meant to attract children, washing powders are meant for womenfolk, and shaving kits for men. Experts suggest that although kids are small in stature, but they...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 01 Jan 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/kid.html"><![CDATA[Kid]]></category>
		<category domain="http://resources.bnet.com/topic/l2s.html"><![CDATA[L2S]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
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		<title><![CDATA[Managing Employees In A Global Marketplace]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=99933]]></link>
		<description><![CDATA[From the executive summary: ‘Growth-minded companies are grooming employees to succeed in an increasingly global marketplace. The business world is not going global; it is already there. And, as growth-minded companies are climbing aboard the international business bandwagon, they are grooming their future corporate leaders to successfully manage operations on...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 01 Jan 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/international+business.html"><![CDATA[International Business]]></category>
		<category domain="http://resources.bnet.com/topic/employee.html"><![CDATA[Employee]]></category>
		<category domain="http://resources.bnet.com/topic/l2s.html"><![CDATA[L2S]]></category>
		<category domain="http://resources.bnet.com/topic/business+world.html"><![CDATA[Business World]]></category>
	</item>
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		<title><![CDATA[Creating A Family-Friendly Work Environment]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=99934]]></link>
		<description><![CDATA[From the executive summary: ‘Long-standing traditions do not die easily. Historically, success in corporate sector has meant sacrificing one's personal life, family involvement, and community participation. For most corporate-ladder climbers, business comes first, at the expense of family, continuing education, and recreational time. A typical employee is a married breadwinning...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 01 Jan 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/environment.html"><![CDATA[Environment]]></category>
		<category domain="http://resources.bnet.com/topic/l2s.html"><![CDATA[L2S]]></category>
		<category domain="http://resources.bnet.com/topic/gender+and+diversity.html"><![CDATA[Gender And Diversity]]></category>
		<category domain="http://resources.bnet.com/topic/human+resources.html"><![CDATA[Human Resources]]></category>
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