Ladbrokes Plc.

Alan Ross was appointed Managing Director, Ladbrokes Retail in April 2000. He joined Ladbrokes in 1971 and was appointed to the Ladbrokes Board in 1984. During his long career at Ladbrokes, Alan has held a number of senior management positions, including Managing Director of Coral Group from January to December 1998 and Managing Director of Ladbrokes Casinos prior to the acquisition of Stakis. He was appointed Managing Director International Betting and Gaming in April 1999 and appointed to Managing Director Ladbrokes Retail in April 2000. International development is an increasing focus for Ladbrokes and Alan heads up the team responsible for exploring new market opportunities to build on its position as the world's biggest retail bookmaker. To date Ladbrokes has retail operations in the UK, Channel Islands, Ireland and Belgium and over 2,500 betting shops but continues to explore new opportunities in mainland Europe and Asia. Alan has been involved in many industry initiatives, for example regulatory changes, media and picture rights negotiations, the formation of Satellite Information Services and the development of Numbers betting. He is also Chairman of 49's Limited and a member of the Satellite Information Services Board (SIS), the Business in Sport and Leisure Board (BISL) and the British Greyhound Racing Fund Board (BGRF). Additionally, he is a member of the Association of British Bookmakers Council (ABB) and a member of the Bookmakers Committee and is also on the GamCare Advisory Group.

John O'Reilly joined the Ladbrokes plc board following the completion of the sale of the Hilton International Hotels division. John has led Ladbrokes eGaming Division since its establishment in 2000. He has responsibility for Vernons in addition to Ladbrokes.com and Ladbrokes telephone betting operations. Under his management, Ladbrokes eGaming has grown to become a major part of the business, with an annual turnover of nearly 900 million and profits of over 41 million.

Mr John Jarvis CVO, CBE was appointed a non-executive director on 1 July 2006. Currently Chairman of Jarvis Hotels Ltd, Mr Jarvis is also non-executive Chairman of Sandown Park Racecourse and a member of The Jockey Club. He was previously a non-executive director at United Racecourses and during his tenure as non-executive Chairman of Sporting Index, Mr Jarvis successfully sold the company in 2005. From 1979 to 1990, Mr Jarvis was an executive director of Ladbroke Group plc, and Chairman of Hilton International from 1987 to 1990.

Ron Trenter has nearly 30 years' experience in the retail sector, and has held a number of key positions during his career in the UK, USA and Europe. He was previously Executive Chairman of Upton and Southern Holdings PLC, and prior to this he spent 22 years at Texas Homecare where he was appointed Managing Director in 1980 and Chairman and Chief Executive Officer in 1991. His previous Directorships include Home Charm Group PLC and Ladbroke Retail Parks Ltd, a division of Ladbroke Group PLC (now Hilton Group PLC). He is also a Chairman of CVS (UK) Ltd and Laurel Management Services Ltd.

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Henry Staunton was appointed a non-executive director on 1 September 2006. Mr Staunton was previously the Finance Director at ITV plc and Granada Group plc. He is currently a non-executive director at Legal & General plc and Standard Bank plc. Prior to this, Mr Staunton was also a non-executive director at Emap plc, BskyB, Independent Television News Limited and Ashtead Group plc, of which he was also Chairman between 2001 and 2004.

Patrick Lupo was appointed non-executive director on 21 January 2001. He is currently a non-executive director of MM02 plc and was, until March 2004, a non-executive director of WH Smith Group plc. Patrick held a number of senior positions at DHL Airways and DHL Worldwide Express between 1984 and 2001.

Appointed in March 2006. Age 61. David was appointed Deputy Chairman and Chairman of the Nomination Committee on 1 June 2008. He was appointed senior independent director in September 2006. He is senior independent director of easyJet plc, and is also a non-executive director of Strategic Hotels & Resorts and Jumeriah Group, Dubai. He was a senior independent director of The British Land Company plc until 11 July 2008 and a non-executive director of RAB Capital plc until 18 April 2008. David spent his early career employed by Grand Metropolitan, Ladbrokes and Stakis before rejoining Hilton/Ladbrokes in 1999 as Chief Executive, becoming Chief Executive of Hilton Group plc from 2000 to 2006. David was knighted in June 2006.

Prior Professional Experience: Previously, Mr. Bollenbach served in the following positions: - Co-Chairman and Chief Executive Officer of Hilton Hotels Corporation – 2004 to 2007. - President and Chief Executive Officer, Hilton Hotels Corporation – 1996 to 2004. - Senior Executive Vice President and Chief Financial Officer, The Walt Disney Company – 1995 to 1996. - President and Chief Executive Officer, Host Marriott Corporation – 1993 to 1995. - Chief Financial Officer, Marriott Corp. – 1992 to 1993. • Company Directorship: Mr. Bollenbach is an Independent Director. He was a Director of Historic TW from 1997 until the AOL-Historic TW Merger in January 2001, and has been a Director of the Company since that date. • Other Directorships: Mr. Bollenbach serves as Chairman of the Board of KB Home, and as Director of Harrah’s Entertainment, Inc. and Macy’s, Inc.