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• Top End Alignment: Align Your Vision, Brand, and Marketing Communications to Attain Business Leadership

  BNET - 2003-05-30

  A shared vision within an organization and strong brand communication are key factors in achieving optimum business results. A strong vision helps to identify the business's direction and purpose, builds loyalty and involvement, and inspires enthusiasm and commitment. Effective brand management can influence purchase and ownership experiences create emotional attachments...

  Tags: University Of Virginia, Brand, Leadership, Vision, Marketing Communication, Branding, Strategy, Marketing, Management

• Alexander Hamilton and the Persistence of Myth.(Book Review) (book review)

  - 2003-03-22

  Lawrence: University Press of Kansas 352 pp., $34.95, ISBN 0-7006-1157-6 Publication Date: February 2002 Stephen F. Knott is an assistant professor and research fellow at the Miller Center of Public Affairs at the University of Virginia. His previous work includes Secret and Sanctioned: Covert...

  Tags: Alexander, CAREER, Government, Leadership, Quality, SOFTWARE, Strategy, University of Virginia

• UVA latest in string of blackface incidents - Noteworthy News - University of Virginia fraternities

  - 2002-12-19

  CHARLOTTESVILLE, VA. Two University of Virginia fraternities tarnished in a "blackface" incident at a Halloween party will not be expelled from campus, according to a Dec. 2 ruling by the school's Inter-Fraternity Council. While blasting the members of Zeta Psi and Kappa Alpha Order for "an apparent historical...

  Tags: INTERNET, Leadership, Strategy, University of Virginia

• CCTI annual meeting coming.

  - 2002-04-27

  The 69th annual meeting of the Composite Can and Tube Institute CCTI takes place June 14 at the Sagamore Hotel, Bolton Landing, N.Y. Topics to be explored include corporate complexity, employee loyalty, fluctuating economies, and global competition. Charles Sullivan, senior vice president...

  Tags: Government, Leadership, SOFTWARE, Strategy, U.S., University of Virginia