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- Scam Proof Your Business | BTalk Australia
- (12min 23) Do you believe you’re immune to scammers? What about other people in your business? Scammers are becoming increasingly sophisticated and a lot of it will come to you over the phone, not over the internet. In today’s BTalk Australia Phil Dobbie talks to Peter Kell,...
- Blog posts 2009-02-17
Additional Resources
- Financial Services Letterhead
- This is a template for financial services letterhead.
- Tools & templates 2007-12-01
- Yet More Marketing Idiocy.
- The sales reps for business book publishers have a difficult job. It's a crowded market with powerful resellers the big bookstores who have the clout to call the shots. And while many business books contain valuable ideas, they tend to be similar in title and appearance,...
- Blog posts 2007-11-06
- What Should Your Email Signature Look Like?
- What Should Your Email Signature Look Like?Adjust your signature block before leaving the emailI think the signature block gives you one final chance to leave a lasting impression, but one signature block for all emails does not cut mustard. The signature should fit the email. Ending salutation: personalise, Name: use...
- Discussion threads 2007-08-16
- Master of the NBC Universal: Zucker would have to meld two corporate programming families.(NBC Universal: inside the deal)(Jeff Zucker)
- If NBC Universal is going to work as more than a typographical marriage on new letterhead, it will have to find a way to make its disparate collection of broad cast and cable nets work together. Actually, the "it" is NBC Entertainmen...
- Research articles 2003-09-08
- Business and Promotional Merchandise in Accessories Collection Proudly Sport "CPA" Logo
- Tens of thousands of members visibly display the "CPA" logo on their business cards, letterhead, promotional literature, signage, and even on lapel pins (for the AICPA's logo/tagline artwork and usage guidelines, visit www.aicpa.org/cpamarketingTens of thousands of members visibly display the "CPA" logo on their business cards, letterhead, promotional literature, signage,...
- Research articles 2007-06-01
- Roberts Needs Irish Translation
- O'Driscoll, Sean Irish Voice 08-30-2005 SUPREME Court nominee John Roberts was concerned that an Irish language letterhead sent by President Reagan to the Irish ambassador to the U.S. might show secret support for the IRA, newly released government documents have shown. In one 1985 memo, Roberts...
- Research articles 2005-08-30
- Roberts Needs Irish Translation
- O'Driscoll, Sean Irish Voice 08-30-2005 SUPREME Court nominee John Roberts was concerned that an Irish language letterhead sent by President Reagan to the Irish ambassador to the U.S. might show secret support for the IRA, newly released government documents have shown....
- Research articles 2005-08-30
- Avoiding "Death by PowerPoint"
- Let’s talk about sales presentations. In the corporate world, everybody presents. And almost everybody sucks at it. The standard behavior is to display dozens of slides crammed with as many bullets as possible, and then to read each bullet aloud as if the audience were illiterate. ...
- Blog posts 2007-02-16
- Understanding Export Documentation
- For the small business exporter, managing the required documentation can seem daunting. But having the correct information for your documents and knowing where, when, and to whom to send them speeds up the processing of individual transactions and inspires the confidence of your customers. Indeed, where letters of credit are...
- Articles 2007-03-27
- Information Gathering Made Easy.
- B2B sales is all about solutions, and solutions are all about customer needs. Unfortunately, figuring out those needs must take place early in the sales cycle, when you have the least rapport and when the customer is naturally wary. The time-honored technique to gather this information, and...
- Blog posts 2007-07-23
- Common Phrases that Scuttle Sales
- The quickest way to damage a budding customer relationship is to use trite phrases that make you sound like a B2B sales rep. Don't get me wrong... there's nothing wrong with being a sales rep, but if you sound like one, it lessens your ability to achieve rapport and...
- Blog posts 2007-09-20
- Presenting With Visuals
- When creating a presentation, the most important thing to remember is that all written or visual material serves only one purpose—to emphasize what the presenter is saying. Many people think that it's necessary to produce an extensive visual presentation containing all the information being discussed. This is not the case,...
- Articles 2007-10-17
- Setting Up a Limited Liability Company
- A limited liability company LLC affords its members limited liability, tax benefits similar to those of partnerships, and better access to financing. However, LLCs also have greater administrative burdens and must disclose more details about the business's finances. This article looks at the advantages and disadvantages of LLCs and describes...
- Articles 2007-10-22
- Why Sales Pros Hate Instant Messaging
- The results of my highly unscientific poll suggest that, while sales pros have love email and cellular phones, they hate Instant Messaging, at least when it comes to selling. IM got ranked on the bottom, or near the bottom, by nearly every person who commented. Why...
- Blog posts 2008-01-10
- 21 Ways to Promote Your Site Online and Off
- A person should always put his or her URL on letterhead, business cards and in e-mail signatures - wherever potential visitors are likely to see it. If employees wear uniforms, the URL should be put on them so every one of the customers sees a walking advertisement of the website.
- White papers 2006-03-29
- Three Brand Identity Myths That Will Bring Your Business Down
- Brand identity is the combination of consistent visual elements that are used in one's marketing materials. A basic brand identity kit consists of a logo, business card, letterhead, and envelope. It can be extended to include a Web site, brochure, folder, flyer, or any other professionally designed pieces. Having a...
- White papers
- Prepare Campaign Collateral
- To tackle the company overview, the author used the letterhead template he previously developed using Word 2003. This is an important document as it will be used the most in this campaign. Small business operator, Keir Wells, shares some insider's marketing hints including how to write great sales copy; prepare...
- White papers
- Reference And Requests For Information Policy
- The Reference and Requests for Information policy states that all inquiries regarding a present or past employee are to be referred to the Human Resources Department. Only factual information concerning an employee will be released. This information may be confined to confirming that the individual was employed with the company,...
- Tools & templates 2007-11-16
- FDIC Meeting A Regular Miracle On 34th Street
- Well, finally heard back from the FDIC! The official letter of response was a tour de force of precision and clarity. No room was left for doubt nor argument. The logic was crisp and well-reasoned; the legal opinion definitive; even the letterhead oozed Well, finally heard back from the...
- Research articles 2005-02-28
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