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- For the Record;M&M/Mars serves Grey $45 mil Twix treat.(Brief Article)
- M&M/Mars selected Grey Advertising, New York, for its $45 million Twix account, formerly at D'Arcy Masius Benton & Bowles, St. Louis. Grey already handled Mars' Starburst brand; D'Arcy retains its Skittles and Milky Way accounts, and Twix in the Asia-Pacific. Roster shop BBDO Worldwide, New York,...
- Research articles 2000-03-06
- LEVI STRAUSS BEGINS 1ST ONLINE SALES EFFORT: SHOPPING EASE THEME COURTS COLLEGE STUDENTS IN PROMOTION, $5 MIL CAMPAIGN.
- Levi strauss & co. treads into the potentially treacherous waters of channel conflict with this week's launch of its first major online selling effort. Levi strauss & co. treads into the potentially treacherous waters of channel conflict with this week's launch of its first...
- Research articles 1998-11-23
- Selling a blue streak: fast moves by Levi Strauss and VF Jeanswear, the two biggest vendors in the business, bring new brands to market-and hopefully, incremental sales to the category - Cover Story
- Next back-to-school will reveal whether VF Jeanswear's and Levi Strauss' latest moves will put the zip back into men's denim sales.
- Research articles 2003-02-10
- Four apparel firms post double-digit gains. (Levi Strauss Associates, VF Corp., Fruit of the Loom, OshKosh B'Gosh) (On the Money )
- It was a good third quarter for Levi Strauss Associates, Inc., VF Corp., Fruit of the Loom, Inc., and OshKosh B'Gosh, Inc., all of which posted double-digit gains for the period. Levi Strauss Associates said continued strength of its Dockers ...
- Research articles 1991-12-01
- Levi Strauss Associates Inc. posts 9th consecutive year of record sales; Net income surges to $734.7 million
- Associates Inc. LSAI, the privately held parent company of Levi Strauss & Co., today announced that fiscal 1995 sales climbed to a record $6.7 billion, an increase of 10 percent over 1994 sales of $6.1 billion.
- Research articles 1996-02-22
- Levi Strauss Continues to Work on Boosting Sales, Image.
- By Duncan Hughes, Sunday Business, London Knight Ridder/Tribune Business News By Duncan Hughes, Sunday Business, London Knight Ridder/Tribune Business News
- Research articles 2001-11-25
- Levi Strauss Associates Inc. posts record third-quarter sales
- SAN FRANCISCO--BUSINESS WIRE--Oct. 11, 1995--Levi Strauss Associates Inc. LSAI, the privately held parent company of Levi Strauss & Co., today announced record third-quarter sales of $1.7 billion and earnings of $188.2 million.
- Research articles 1995-10-11
- Trying for turnaround: Ailing Levi Strauss refits U.S. strategy ; New products, focus on women part of cure for sales slump.(Brief Article)(Statistical Data Included)
- Levi Strauss & Co., sweating over a sales plunge of nearly $2.9 billion over the last five years, is stitching together a new fashion strategy for fall. Levi Strauss & Co., sweating over a sales plunge of nearly $2.9 billion over the last five...
- Research articles 2002-07-15
- Dockers aims to equal jeans sales: Levi Strauss sets $50 mil campaign seeking younger buyers for brand.
- Levi Strauss & Co. breaks a new $50 million-plus advertising effort this week for its Dockers, a brand executives said is poised to equal the revenues of its flagship jeans business in as few as three years. Levi Strauss & Co. breaks a...
- Research articles 1998-03-09
Additional Resources
- Denim firms plan to take advantage of new Levi's policy: in reaction to Levi's $10,000 annual minimum-order move. (Levi Strauss and Co.)
- Blue jeans manufacturing companies plan to take advantage of competitor Levi Strauss and Co's decision to drop retail accounts of under $10,000. Levi's notified some of its smaller accounts in Jul 1994 that it would cut off those that did not meet the annual minimum, in order to save costs....
- Research articles 1994-07-27
- Amid massive layoffs, Levi's hits new high. (Levi Strauss and Co. totals $7.1 billion in 1996 sales, plans job cuts)(Brief Article)
- SAN FRANCISCO -- Buoyed by stronger-than-expected sales of its Slates line in the U.S., Levi Strauss & Co. said total company sales rose 6 percent in 1996 to $7.1 billion. Sales in the U.S. gained 7 percent to $4.3 billion, reflecting strong demand for men's,...
- Research articles 1997-02-28
- LEVI'S PROMISES BETTER SECOND HALF.(Levi Strauss and Co. earnings data)(Brief Article)(Statistical Data Included)
- NEW YORK -- Levi Strauss & Co. had a miserable second quarter, hurt by falling sales and restructuring charges, but promised that the second half will bring a long-awaited firming of its business. The San Francisco-based maker of Levi's and Dockers said...
- Research articles 2002-06-24
- Levi's expects to ship up to 8M WR pants; during Dockers' first year in WR biz, Robert Haas says. (Levi Strauss & Co. to ship 8 million wrinkle-resistant pants)(includes two related articles)
- Wrinkle-resistant apparel is becoming a larger merchandise segment for Levi Strauss and Co. CEO Robert Haas reported that the company will ship up to 8 million men's, women's and children's wrinkle-resistant pants in 1994. Haas noted that Levi's was late in entering the wrinkle-resistant market but has acted quickly to...
- Research articles 1994-05-11
- LEVI'S PROFITS DROP DESPITE STRONG SALES.(Levi Strauss and Co.)
- Byline: Ross Tucker NEW YORK -- Levi Strauss & Co. took the sting out of a decline in third-quarter earnings by delivering a sales gain in a softening retail environment. "I'm pleased with our results, especially in light...
- Research articles 2005-10-17
- Levi Strauss & Co. fourth-quarter and fiscal 2000 financial results show substantial progress in business turnaround; Annual net sales decline slows; Net income nearly doubles; Improving sales trends expected to continue in fiscal 2001.
- M2 PRESSWIRE-10 January 2001-Levi Strauss: Levi Strauss & Co. fourth-quarter and fiscal 2000 financial results show substantial progress in business turnaround; Annual net sales decline slows; Net income nearly doubles; Improving sales trends expected to continue in fiscal 2001 C1994-2001 M2 COMMUNICATIONS LTD...
- Research articles 2001-01-10
- Von Buskirk named president of Levi's European division. (Carl Von Buskirk, Levi Strauss & Co.) (Brief Article)
- SAN FRANCISCO -- Levi Strauss & Co. has named Carl Von Buskirk president of its European division, which is based in Brussels. Von Buskirk, 50, has been vice-president of Levi Strauss & Co. Europe since May 1986. He succeeds Michael Howard, who is retiring....
- Research articles 1994-03-16
- PROFITS RISE ON SLOWER SALES AT LEVI'S.(Levi Strauss & Co.)
- Byline: ADAM TSCHORN LOS ANGELES - Citing weaker demand in the European market, as well as consolidation and reduced sales of its Levi Strauss Signature brand to Wal-Mart, Levi Strauss & Co. reported higher profits on lower sales in the first quarter. ...
- Research articles 2006-04-17
- Levi Strauss strikes again; Dockers hauls in $40M in 18 months. (includes related article) (company profile)
- LEVI STRAUSS STRIKES GOLD AGAIN Say Streamlining Pays Off With Record Sales, Profits SAN FRANCISCO--Levi Strauss & Co. had record sales and earnings from business operations in fiscal 1987, ended Nov. 30, and its executive vice-president...
- Research articles 1988-01-06
- Levi's earnings climb 13.5% in 1st period, sales up 5.1%.
- Levi Strauss Assoc, parent firm of Levi Strauss and Co, had sales of $158 billion for 1st qtr 1996, an increase of 5.1% over sales of $1.51 billion for 1st qtr 1995. Profits reached $156.9 million for 1st qtr 1996, an increase of 13.5% over profits of $138.3 million for...
- Research articles 1996-04-11
- Levi Strauss & Co. reports improved second quarter and first half financial results; CEO cites progress in business turnaround second-quarter operating income jumps 45 percent as sales trend improves.
- M2 PRESSWIRE-20 June 2000-LEVI: Levi Strauss & Co. reports improved second quarter and first half financial results; CEO cites progress in business turnaround second-quarter operating income jumps 45 percent as sales trend improves C1994-2000 M2 COMMUNICATIONS LTD RDATE:20062000 ...
- Research articles 2000-06-20
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