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	<title><![CDATA[lisa everitt Resources | BNET]]></title>
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	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to lisa everitt]]></description>
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		<title><![CDATA[Holiday Shopping Trends: Shop Early, Shop Often, Donâ€™t Spend As Much]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000281/holiday-shopping-trends-shop-early-shop-often-don%e2%80%99t-spend-as-much/]]></link>
		<description><![CDATA[With the election now all over but the shouting, predicting holiday sales becomes the new preoccupation. A slew of key indicators will hit this week, including October retail sales reports on Thursday, and Deloitte Consulting released its annual Holiday Survey. by Lisa Everitt]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 03 Nov 2008 08:53:11 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/sales+strategy.html"><![CDATA[Sales Strategy]]></category>
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		<title><![CDATA[Agitator/Investor Ackman Makes Noise About Target]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000278/agitatorinvestor-ackman-makes-noise-about-target/]]></link>
		<description><![CDATA[Hedge fund manager William Ackman of Pershing Square Capital Management has been rattling cages in the retail world for months now, at Borders, Barnes & Noble, and Longs Drugs. But Ackman hit the headlines this week by announcing that Target, in which he holds nearly 10 percent, should spin off...]]></description>
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		<pubDate>Thu, 30 Oct 2008 21:50:40 -0700</pubDate>
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		<title><![CDATA[Gordman Says: Mark It Down Now]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000276/gordman-says-mark-it-down-now/]]></link>
		<description><![CDATA[In his most recent Trending Report, consultant Bob Gordman noted weak retail traffic and sales and predicted the next step at most stores: fall inventories would start backing up. He predicted that merchants would react by cutting back holiday and spring orders, and sure enough, Womenâ€™s Wear Daily reports this...]]></description>
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		<pubDate>Wed, 29 Oct 2008 22:26:44 -0700</pubDate>
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		<title><![CDATA[Is It Wrong to Glorify Debt on the Big Screen?]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000274/is-it-wrong-to-glorify-debt-on-the-big-screen/]]></link>
		<description><![CDATA[Touchstone Pictures' film version of Sophie Kinsellaâ€™s â€œConfessions of a Shopaholicâ€ will hit theaters Feb. 14, months after the American love for buying things we canâ€™t afford officially brought the world economy to its knees. Just today, the Conference Board announced that consumer confidence is the worst itâ€™s ever been,...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 28 Oct 2008 20:46:28 -0700</pubDate>
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		<title><![CDATA[Target Will Pay for Accusing S.C. Woman of Shoplifting]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000271/target-will-pay-for-accusing-sc-woman-of-shoplifting/]]></link>
		<description><![CDATA[A South Carolina jury ordered Target to pay more than $3 million to a woman it accused incorrectly of trying to pass counterfeit money. by Lisa Everitt]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 27 Oct 2008 10:44:54 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/woman.html"><![CDATA[Woman]]></category>
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		<title><![CDATA[The Rich Shop Online, Google Study Finds]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000268/the-rich-shop-online-google-study-finds/]]></link>
		<description><![CDATA[Theyâ€™re different from you and me, but not too different. Advertising Age reports on a new study from Google that says online shopping is the preferred retail channel of the very rich. This could be news for marketers who see in-person luxury retail environments as the best way to reach...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 22 Oct 2008 22:32:05 -0700</pubDate>
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		<title><![CDATA[Groundswell Author: Wal-Mart's Ahead of the Pack on Social Media]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000267/groundswell-author-wal-marts-ahead-of-the-pack-on-social-media/]]></link>
		<description><![CDATA[When you think â€œWal-Mart,â€ do you think of blogs and RSS feeds? Probably not. But the Bentonville Behemoth has moved aggressively into the world of social media to both speak to and hear from customers. Forrester Researchâ€™s Josh Bernoff reports on the Groundswell blog that a recent trip to Bentonville...]]></description>
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		<pubDate>Wed, 22 Oct 2008 22:08:34 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/wal-mart+stores+inc..html"><![CDATA[Wal-Mart Stores Inc.]]></category>
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		<title><![CDATA[VF Corp. Will Boost Q4 Ad Spend 15-20%. What?]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000264/vf-corp-will-boost-q4-ad-spend-15-20-what/]]></link>
		<description><![CDATA[So inured are we to bad news that when VF Corp. CEO Eric Wiseman confirmed in the apparel companyâ€™s third quarter earnings call that VF will increase advertising budgets 15 to 20 percent across the board, with more cash allocated to support product launches, we kinda freaked out. Eric Wiseman,...]]></description>
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		<pubDate>Mon, 20 Oct 2008 14:41:38 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/vf+corp..html"><![CDATA[VF Corp.]]></category>
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		<title><![CDATA[Sorry, Forever 21 -- Mervyns Will Liquidate 149 Stores]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000262/sorry-forever-21-mervyns-will-liquidate-149-stores/]]></link>
		<description><![CDATA[Two major retailers called it quits this week, asÂ  Mervyns announced late today it will end its bankruptcy with liquidation of all 149 remaining stores.    Womenâ€™s Wear Daily reported today that the Hayward, Calif., retailer â€" once part of Dayton-Hudson and later Target Corp. â€" will use...]]></description>
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		<pubDate>Fri, 17 Oct 2008 14:33:26 -0700</pubDate>
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		<category domain="http://rss.financialcontent.com/stocksymbol">TGT</category>
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		<title><![CDATA[Laurel Touby Twitters About Zappos]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000260/laurel-touby-twitters-about-zappos/]]></link>
		<description><![CDATA[If any company is responsible for making â€œTwitterâ€ a household word in the corporate world, it would be Zappos. So itâ€™s only appropriate that Laurel Touby, founder of MediaBistro.com, chose Twitter to report on Zappos CEO Tony Hsiehâ€™s talk to the Association of National Advertisers' â€œMasters of Marketingâ€ annual conference...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 17 Oct 2008 13:41:51 -0700</pubDate>
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	<item>
		<title><![CDATA[Retail 'Power Players' Spend Big Despite Downturn]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000257/retail-power-players-spend-big-despite-downturn/]]></link>
		<description><![CDATA[Advertising Age this week ranks 30 â€œPower Playersâ€ with big ad budgets and a taste for innovation. Ad Ageâ€™s list includes four retail honchos: Stephen Quinn of Wal-Mart, Richard Gerstein of Sears Holdings, Peter Sachse of Macyâ€™s, and Mike Boylson of J.C. Penney. What can we learn? by Lisa Everitt]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 15 Oct 2008 13:02:20 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[Advertisement]]></category>
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		<category domain="http://resources.bnet.com/topic/wal-mart+stores+inc..html"><![CDATA[Wal-Mart Stores Inc.]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">WMT</category>
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		<title><![CDATA[Linens â€˜N Things Becomes Liquidation 'N Things]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000255/linens-%e2%80%98n-things-becomes-liquidation-n-things/]]></link>
		<description><![CDATA[Having failed to find a buyer, Linens â€˜N Things will begin â€œa straight going-out-of-business liquidation saleâ€ as early as Thursday, according to James Schaye, CEO of Hudson Capital Partners, one of the companies that bid earlier this year to buy the retailerâ€™s assets. by Lisa Everitt]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 14 Oct 2008 14:37:16 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/asset.html"><![CDATA[Asset]]></category>
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		<title><![CDATA[Great Customer Service, Enstromâ€™s Toffee Edition]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000252/great-customer-service-enstrom%e2%80%99s-toffee-edition/]]></link>
		<description><![CDATA[This story, like Enstromâ€™s Almond Toffee, is way too good not to share. by Lisa Everitt]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 13 Oct 2008 21:57:22 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/customer+service.html"><![CDATA[Customer Service]]></category>
		<category domain="http://resources.bnet.com/topic/guarantee.html"><![CDATA[Guarantee]]></category>
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		<category domain="http://resources.bnet.com/topic/free+trade.html"><![CDATA[Free Trade]]></category>
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		<category domain="http://resources.bnet.com/topic/lisa+everitt.html"><![CDATA[Lisa Everitt]]></category>
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		<title><![CDATA[Migration Analysis Is for Customers, not for Birds]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000248/migration-analysis-is-for-customers-not-for-birds/]]></link>
		<description><![CDATA[Catalog and online retailers know how to crunch the demographics to find the next set of prospective customers. But hereâ€™s a twist: Learn how to use those same databases and analytical tools to get existing customers to buy more from you.  Writing in Multichannel Merchant, Bill Singleton of The...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 10 Oct 2008 21:42:23 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/online+retail+company.html"><![CDATA[Online Retail Company]]></category>
		<category domain="http://resources.bnet.com/topic/retail+company.html"><![CDATA[Retail Company]]></category>
		<category domain="http://resources.bnet.com/topic/migration.html"><![CDATA[Migration]]></category>
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		<title><![CDATA[Tell Me Something Good]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000245/tell-me-something-good/]]></link>
		<description><![CDATA[A new feature from your BNET.com Retail Team debuts this morning, because I just canâ€™t take any more bad news: Send me success stories. People still have to buy things. How do smart retailers get them through the door and convert them to customers? Which social media platforms drive sales...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 10 Oct 2008 10:03:14 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/retail+company.html"><![CDATA[Retail Company]]></category>
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		<category domain="http://resources.bnet.com/topic/retail.html"><![CDATA[Retail]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[Sales]]></category>
		<category domain="http://resources.bnet.com/topic/lisa+everitt.html"><![CDATA[Lisa Everitt]]></category>
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		<title><![CDATA[September Sales: Ugly As Sin]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000242/september-sales-ugly-as-sin/]]></link>
		<description><![CDATA[The News: Everybody figured September retail sales would be awful, and everybody was right. JC Penney CEO Myron Ullman says shoppers are saving for the holidays. Ever the optimist, Mike. by Lisa Everitt]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 08 Oct 2008 21:57:50 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/same-store+sales.html"><![CDATA[Same-store Sales]]></category>
		<category domain="http://resources.bnet.com/topic/b.j..html"><![CDATA[B.J.]]></category>
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		<category domain="http://resources.bnet.com/topic/lisa+everitt.html"><![CDATA[Lisa Everitt]]></category>
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		<title><![CDATA[American Eagleâ€™s Facebook Fans Reveal the One Thing They Hate About You]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000240/american-eagle%e2%80%99s-facebook-fans-reveal-the-one-thing-they-hate-about-you/]]></link>
		<description><![CDATA[A textual analysis of American Eagle Outfittersâ€™ Facebook fan page  reveals information that brand managers would kill for: what irritates the teen apparel storeâ€™s most loyal customers. by Lisa Everitt]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 08 Oct 2008 20:54:37 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/american+eagle.html"><![CDATA[American Eagle]]></category>
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		<title><![CDATA[Field Report from the Mall: Uh-Oh (Unless Youâ€™re Apple)]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000236/field-report-from-the-mall-uh-oh-unless-you%e2%80%99re-apple/]]></link>
		<description><![CDATA[You could have rolled a bowling ball down the wide corridors of FlatIron Crossing Mall in Broomfield, Colo., Monday night â€" and not hit a soul. It was dismal, with one exception: the Apple Store. by Lisa Everitt]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 07 Oct 2008 08:56:18 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/mall.html"><![CDATA[Mall]]></category>
		<category domain="http://resources.bnet.com/topic/apple+inc..html"><![CDATA[Apple Inc.]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">AAPL</category>
		<category domain="tickers">AAPL</category>
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		<title><![CDATA[Urban Outfitters Cashes in on Customer Experience]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000235/urban-outfitters-cashes-in-on-customer-experience/]]></link>
		<description><![CDATA[Despondent about market news and what itâ€™s doing to the consumer mood right before the holidays? Take a look at WWDâ€™s roundup of a retailer panel at last weekâ€™s RBC Capital Markets Consumer Conference. by Lisa Everitt]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 06 Oct 2008 14:53:55 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/brand.html"><![CDATA[Brand]]></category>
		<category domain="http://resources.bnet.com/topic/retail+company.html"><![CDATA[Retail Company]]></category>
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		<title><![CDATA[What Forever 21 Will Do With Mervyns]]></title>
		<link><![CDATA[http://industry.bnet.com/retail/1000234/what-forever-21-will-do-with-mervyns/]]></link>
		<description><![CDATA[Forever 21 has submitted a stalking-horse bid to buy most of the 176 remaining Mervyns stores, intending to expand from its 430 mall stores into stand-alone locations in California and other Western states.    The Los Angeles fast-fashion chain first tried to buy Mervyns in 2004, when Target...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 06 Oct 2008 14:33:19 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/store.html"><![CDATA[Store]]></category>
		<category domain="http://resources.bnet.com/topic/forever+21.html"><![CDATA[Forever 21]]></category>
		<category domain="http://resources.bnet.com/topic/mervyns.html"><![CDATA[Mervyns]]></category>
		<category domain="http://resources.bnet.com/topic/real+estate.html"><![CDATA[Real Estate]]></category>
		<category domain="http://resources.bnet.com/topic/sales+strategy.html"><![CDATA[Sales Strategy]]></category>
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