Resources

32 Resources for

lonely planet and marketing

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World Tonight: Heading to US
THE US, helped by the strength of the pound against the dollar, has replaced Australia as backpackers' favourite. America is also the country UK and Irish travellers were most likely to visit next, a Lonely Planet survey found.
Tags: America, Australia, Lonely Planet, MARKETING, survey, U.K.
Research articles 2008-07-23
World Tonight: Heading to US
THE US, helped by the strength of the pound against the dollar, has replaced Australia as backpackers' favourite. America is also the country that UK and Irish travellers were most likely to visit next, a survey by guidebook company Lonely Planet found.
Tags: America, Australia, Lonely Planet, MARKETING, survey, U.K.
Research articles 2008-07-23
Outward bound
In 1958 the prolific science tact and fiction writer Isaac Asimov published "Our Lonely Planet," an article in which he reasoned that given the tremendous distances--four light-years even to the nearest star after the Sun, Proxima Centauri--interstellar space travel would take too long to be practical. But with more than...
Tags: INTERNET, Lonely Planet, MARKETING, snap, Sun Microsystems Inc.
Research articles 2007-12-01
WORLD LEADER; For the adventurous world traveller, the North East has been named as one of 30 places to be. GARETH DEIGHAN looks at how our region made Lonely Planet's must-see list for 2008
Byline: GARETH DEIGHAN TRAVEL guidebook Lonely Planet's Bluelist, drawn up every year, is said to capture the best in travel experiences for the coming year from around the world. And the North East has made it onto the list, alongside Eritrea in Africa and Damascus in Syria. ...
Tags: East, leader, Leadership, Lonely Planet, Manufacturing, MARKETING, North
Research articles 2007-10-17
Blurb Hires New Senior Vice President of Marketing and Business Development, Robin Goldberg
Former SVP of Global Marketing for Lonely Planet Will Lead Blurb's Marketing Initiatives and Strategic Partnerships SAN FRANCISCO -- Blurb, the creative book publishing service, today announced the hiring of Robin Goldberg, the Company's new Senior Vice President of Marketing and Business Development. Goldberg was most recently the Senior...
Tags: Blurb, Lonely Planet, MARKETING, software
Research articles 2007-07-10
Mum's the top word for flying Kiwis
WELLINGTON AFP — New Zealanders may be able to do without many things, but it seems that when it comes to travelling, they can't do without their mum, according to a survey. Mums were identified as the fourth most important item to take along when heading overseas, behind credit cards,...
Tags: Agence France-Presse, Lonely Planet, MARKETING, SALES, survey
Research articles 2006-11-12
Been there, done that: the rise and rise of online knowledge sharing.
Byline: David Carroll Sep 06, 2006 (Travel Weekly - ABIX via COMTEX) -- Travel tips have become more personal with internet users uploading their photographs and experiences on websites. Web 2.0 technology has enabled consumers to share travel information and interact with other...
Tags: Australia, INTERNET, knowledge, Lonely Planet, MARKETING, Web
Research articles 2006-09-06
Bush gives up its secrets as author mines our history.
Byline: Steve Waldon Sep 03, 2006 (The Age - ABIX via COMTEX) -- A new book has been released that combines tourism and Victoria's gold rush history. "The Traveller's Guide to the Goldfields" covers more than 50 towns and cities across the state whose...
Tags: Lonely Planet, MARKETING
Research articles 2006-09-03
Driving home the adventure message to a new generation.
Byline: Nabila Ahmed Jul 16, 2006 (The Age - ABIX via COMTEX) -- Prestige car-maker Mercedes-Benz has used some smart marketing to successfully target younger customers. The company wanted those aged 30 to 40 to associate its new $A50,000 B-Class series with youth...
Tags: booklet, Lonely Planet, MARKETING, youth
Research articles 2006-07-16
Flight Centre moves into the future.
Jul 06, 2006 (Inside Retailing - ABIX via COMTEX) -- Flight Centre is seeking tenders for an upgraded online booking facility. The listed travel agency chain recently added Lonely Planet to its Australian web site. Flight Centre has launched its first "Shop of the ...
Tags: Components, HARDWARE, INTERNET, Lonely Planet, MARKETING, Melbourne, tender
Research articles 2006-07-06
Home-grown exporters: for the third year running Overseas Trading is pleased to announce the winners of the annual Trailblazer Awards 2006. This year we've selected 17 of Australia's top homegrown exporters—the companies who are leading the country's
Agribusiness MURRAY GOULBURN GO-OPERATIVE CO. LIMITED From small beginnings as a co-operative in 1950, Murray Goulburn has developed into the leader in the Australian dairy and a major player in the global dairy trade. The same determination, drive and commitment of its pioneering founders is still present...
Tags: Asia, Australia, brand, Branding, Company, Lonely Planet, MARKETING, Strategy, Toyota Motor Corp.
Research articles 2006-03-01
For the lowdown on Savannah, say Yahoo.(Going Places)(Online & in print)
Byline: Judy Babcock Wylie Daily Herald Correspondent For a quick and complete guide to planning a trip to Savannah you can't beat the travel section of Yahoo.com, http://travel.yahoo.com/p-travelguide-191501915-savannah_vacations- i. The welcome page offers the top 10 places to stay as voted by...
Tags: INTERNET, Lonely Planet, MARKETING, Yahoo! Inc.
Research articles 2005-08-21
It might be lonely at the top.(Macquarie Radio Network Limited)(Brief Article)
Apr 25, 2005 (Herald Sun - ABIX via COMTEX) Macquarie Radio Network MRN listed on the Australian sharemarket in late April 2005. The stock was issued at $A1, and closed at $A1.75 on 22 April. MRN is backed by advertising executive John Singleton, who ...
Tags: Branding, FINANCE, Investment, Lonely Planet, MARKETING
Research articles 2005-04-25
Nudie hits the big time.(Brief Article)
Feb 14, 2005 (The Daily Telegraph - ABIX via COMTEX) Newly-established Australian fruit juice company, Nudie, has been named one of the most influential brands in the Asia-Pacific region. The only other Australian companies in the top ten are Qantas and Lonely Planet. The...
Tags: Apple Inc., brand, Branding, Lonely Planet, MARKETING, Qantas Airways Ltd.
Research articles 2005-02-14
Aussies donate $50m.(the tsunami fundraising program )(Brief Article)
Jan 03, 2005 (Herald Sun - ABIX via COMTEX) Australians have responded generously to the fundraising program for victims of the devastating tsunami in Asia. Corporations and individuals have now promised more than $A50m for the disaster relief program. One of the biggest donations...
Tags: Lonely Planet, MARKETING, Strategy, tsunami, U.N., Woolworths
Research articles 2005-01-03
Companies slow to show they care.(Tsunami relief donations)(Brief Article)
Jan 03, 2005 (The Australian - ABIX via COMTEX) Corporate Australia has not been as aggressive as individual Australians in making donations to tsunami victims. A total of $A51 million has been donated to tsunami victims in Asia. Of this, only $A7.8 million has...
Tags: Australia, Lonely Planet, MARKETING, NETWORKING, SECURITY, SSL/TLS
Research articles 2005-01-04
Internet sites help level playing field for tourists
Chances are you've seen them. Most often, they're spotted on street corners in major cities, seemingly searching in vain for something off in the distance while fumbling with a laminated fold-up map. Yet as common -- or necessary -- as that may be, it's a scene most travelers attempt...
Tags: Atlanta, INTERNET, Lonely Planet, MARKETING
Research articles 2004-04-28
Peregrine to open UK office.
May 09, 2003 (Traveltrade - ABIX via COMTEX) Richard Everist is the new CEO of Australian travel group Peregrine. Everist is an ex-director of Lonely Planet Publications. He has introduced several new "operational and branding initiatives". Everist plans to open Peregrine offices in the...
Tags: Branding, Lonely Planet, MARKETING, U.K., wholesaler
Research articles 2003-05-09
WIRED FOR TRAVEL USING THE INTERNET TO AVOID TRAVAILS
Already the only travel Web site to receive both Webby and People's Choice awards in the same year, Lonely Planet Online now has a chance to become the first to claim back-toback Webbys for its unique mix of commercial independence and comprehensive resources. Lonely Planet was one of...
Tags: Government, INTERNET, Lonely Planet, Manufacturing, MARKETING, Wired Inc.
Research articles 2003-04-13
Blunnies' new heights.
Oct 15, 2002 (The Mercury - ABIX via COMTEX) Tasmanian footwear company Blundstone has collaborated with Lonely Planet Publications to promote its Mountain Master range. The creative force and head of design behind the new high technology range is Sharon Teuma, recently appointed Blundstone's...
Tags: Branding, Lonely Planet, MARKETING, SALES, Strategy
Research articles 2002-10-15
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