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	<title><![CDATA[lonely planet and marketing Resources | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/lonely+planet+and+marketing.html]]></link>
	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to lonely planet and marketing]]></description>
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	<language>en-us</language>
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		<title><![CDATA[World Tonight: Heading to US]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_6783/is_2008_July_23/ai_n28547070]]></link>
		<description><![CDATA[THE US, helped by the strength of the pound against the dollar, has replaced Australia as backpackers' favourite. America is also the country that UK and Irish travellers were most likely to visit next, a survey by guidebook company Lonely Planet found.]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 23 Jul 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/america.html"><![CDATA[America]]></category>
		<category domain="http://resources.bnet.com/topic/australia.html"><![CDATA[Australia]]></category>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/survey.html"><![CDATA[survey]]></category>
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	<item>
		<title><![CDATA[World Tonight: Heading to US]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_6783/is_2008_July_23/ai_n28547170]]></link>
		<description><![CDATA[THE US, helped by the strength of the pound against the dollar, has replaced Australia as backpackers' favourite. America is also the country UK and Irish travellers were most likely to visit next, a Lonely Planet survey found.]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 23 Jul 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/america.html"><![CDATA[America]]></category>
		<category domain="http://resources.bnet.com/topic/australia.html"><![CDATA[Australia]]></category>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/survey.html"><![CDATA[survey]]></category>
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		<title><![CDATA[Outward bound]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m1134/is_10_116/ai_n27460173]]></link>
		<description><![CDATA[In 1958 the prolific science tact and fiction writer Isaac Asimov published "Our Lonely Planet," an article in which he reasoned that given the tremendous distances--four light-years even to the nearest star after the Sun, Proxima Centauri--interstellar space travel would take too long to be practical. But with more than...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Sat, 01 Dec 2007 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[INTERNET]]></category>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/snap.html"><![CDATA[snap]]></category>
		<category domain="http://resources.bnet.com/topic/sun+microsystems+inc..html"><![CDATA[Sun Microsystems Inc.]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">JAVA</category>
		<category domain="tickers">JAVA</category>
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	<item>
		<title><![CDATA[WORLD LEADER; For the adventurous world traveller, the North East has been named as one of 30 places to be. GARETH DEIGHAN looks at how our region made Lonely Planet's must-see list for 2008]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_6783/is_2007_Oct_17/ai_n28460146]]></link>
		<description><![CDATA[Byline: GARETH DEIGHAN  TRAVEL guidebook Lonely Planet's Bluelist, drawn up every year, is said to capture the best in travel experiences for the coming year from around the world.  And the North East has made it onto the list, alongside Eritrea in Africa and Damascus in Syria. ...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 17 Oct 2007 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/east.html"><![CDATA[East]]></category>
		<category domain="http://resources.bnet.com/topic/leader.html"><![CDATA[leader]]></category>
		<category domain="http://resources.bnet.com/topic/leadership.html"><![CDATA[Leadership]]></category>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
		<category domain="http://resources.bnet.com/topic/manufacturing.html"><![CDATA[Manufacturing]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/north.html"><![CDATA[North]]></category>
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	<item>
		<title><![CDATA[Blurb Hires New Senior Vice President of Marketing and Business Development, Robin Goldberg]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2007_July_10/ai_n27298669]]></link>
		<description><![CDATA[Former SVP of Global Marketing for Lonely Planet Will Lead Blurb's Marketing Initiatives and Strategic Partnerships  SAN FRANCISCO -- Blurb, the creative book publishing service, today announced the hiring of Robin Goldberg, the Company's new Senior Vice President of Marketing and Business Development. Goldberg was most recently the Senior...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 10 Jul 2007 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/blurb.html"><![CDATA[Blurb]]></category>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[software]]></category>
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	<item>
		<title><![CDATA[Mum's the top word for flying Kiwis]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_kmafp/is_200611/ai_n16936804]]></link>
		<description><![CDATA[WELLINGTON AFP &#8212; New Zealanders may be able to do without many things, but it seems that when it comes to travelling, they can't do without their mum, according to a survey. Mums were identified as the fourth most important item to take along when heading overseas, behind credit cards,...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Sun, 12 Nov 2006 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/agence+france-presse.html"><![CDATA[Agence France-Presse]]></category>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[SALES]]></category>
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	<item>
		<title><![CDATA[Been there, done that: the rise and rise of online knowledge sharing.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4692/is_200609/ai_n17490068]]></link>
		<description><![CDATA[Byline: David Carroll    Sep 06, 2006 (Travel Weekly - ABIX via COMTEX) -- Travel tips have  become more personal with internet users uploading their photographs and  experiences on websites.  Web 2.0 technology has enabled consumers to  share travel information and interact with other...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 06 Sep 2006 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/australia.html"><![CDATA[Australia]]></category>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[INTERNET]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[knowledge]]></category>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
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	<item>
		<title><![CDATA[Bush gives up its secrets as author mines our history.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4692/is_200609/ai_n17490574]]></link>
		<description><![CDATA[Byline: Steve Waldon    Sep 03, 2006 (The Age - ABIX via COMTEX) -- A new book has been  released that combines tourism and Victoria's gold rush history.  "The Traveller's Guide to the Goldfields" covers more  than 50 towns and cities across the state whose...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Sun, 03 Sep 2006 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
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	</item>
	<item>
		<title><![CDATA[Driving home the adventure message to a new generation.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4692/is_200607/ai_n19250449]]></link>
		<description><![CDATA[Byline: Nabila Ahmed    Jul 16, 2006 (The Age - ABIX via COMTEX) -- Prestige car-maker  Mercedes-Benz has used some smart marketing to successfully target  younger customers.  The company wanted those aged 30 to 40 to associate  its new $A50,000 B-Class series with youth...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Sun, 16 Jul 2006 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/booklet.html"><![CDATA[booklet]]></category>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
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		<category domain="http://resources.bnet.com/topic/youth.html"><![CDATA[youth]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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	<item>
		<title><![CDATA[Flight Centre moves into the future.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4692/is_200607/ai_n19250450]]></link>
		<description><![CDATA[Jul 06, 2006 (Inside Retailing - ABIX via COMTEX) -- Flight Centre  is seeking tenders for an upgraded online booking facility.  The listed  travel agency chain recently added Lonely Planet to its Australian web  site.  Flight Centre has launched its first "Shop of the ...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Thu, 06 Jul 2006 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/components.html"><![CDATA[Components]]></category>
		<category domain="http://resources.bnet.com/topic/hardware.html"><![CDATA[HARDWARE]]></category>
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		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
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		<title><![CDATA[Home-grown exporters: for the third year running Overseas Trading is pleased to announce the winners of the annual Trailblazer Awards 2006. This year we've selected 17 of Australia's top homegrown exporters&#151;the companies who are leading the country's]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0BJT/is_1_14/ai_n26932459]]></link>
		<description><![CDATA[Agribusiness  MURRAY GOULBURN GO-OPERATIVE CO. LIMITED  From small beginnings as a co-operative in 1950, Murray Goulburn has developed into the leader in the Australian dairy and a major player in the global dairy trade.  The same determination, drive and commitment of its pioneering founders is still present...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 01 Mar 2006 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/asia.html"><![CDATA[Asia]]></category>
		<category domain="http://resources.bnet.com/topic/australia.html"><![CDATA[Australia]]></category>
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		<category domain="http://resources.bnet.com/topic/toyota+motor+corp..html"><![CDATA[Toyota Motor Corp.]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">TM</category>
		<category domain="tickers">TM</category>
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		<title><![CDATA[For the lowdown on Savannah, say Yahoo.(Going Places)(Online & in print)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5273/is_200508/ai_n20843721]]></link>
		<description><![CDATA[Byline: Judy Babcock Wylie Daily Herald Correspondent    For a quick and complete guide to planning a trip to Savannah you  can't beat the travel section of Yahoo.com,  http://travel.yahoo.com/p-travelguide-191501915-savannah_vacations- i.    The welcome page offers the top 10 places to stay as voted by...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Sun, 21 Aug 2005 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[INTERNET]]></category>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/yahoo%2521+inc..html"><![CDATA[Yahoo! Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">YHOO</category>
		<category domain="tickers">YHOO</category>
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		<title><![CDATA[It might be lonely at the top.(Macquarie Radio Network Limited)(Brief Article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4692/is_200504/ai_n17801660]]></link>
		<description><![CDATA[Apr 25, 2005 (Herald Sun - ABIX via COMTEX)    Macquarie Radio Network MRN listed on the Australian sharemarket  in late April 2005. The stock was issued at $A1, and closed at $A1.75 on  22 April. MRN is backed by advertising executive John Singleton, who ...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 25 Apr 2005 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/branding.html"><![CDATA[Branding]]></category>
		<category domain="http://resources.bnet.com/topic/finance.html"><![CDATA[FINANCE]]></category>
		<category domain="http://resources.bnet.com/topic/investment.html"><![CDATA[Investment]]></category>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
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		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[Nudie hits the big time.(Brief Article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4692/is_200502/ai_n17789824]]></link>
		<description><![CDATA[Feb 14, 2005 (The Daily Telegraph - ABIX via COMTEX)    Newly-established Australian fruit juice company, Nudie, has been  named one of the most influential brands in the Asia-Pacific region. The  only other Australian companies in the top ten are Qantas and Lonely  Planet. The...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 14 Feb 2005 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/apple+inc..html"><![CDATA[Apple Inc.]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">AAPL</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">QAN</category>
		<category domain="tickers">AAPL,QAN</category>
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		<title><![CDATA[Companies slow to show they care.(Tsunami relief donations)(Brief Article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4692/is_200501/ai_n19254732]]></link>
		<description><![CDATA[Jan 03, 2005 (The Australian - ABIX via COMTEX)    Corporate Australia has not been as aggressive as individual  Australians in making donations to tsunami victims. A total of $A51  million has been donated to tsunami victims in Asia. Of this, only $A7.8  million has...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 04 Jan 2005 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/australia.html"><![CDATA[Australia]]></category>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/networking.html"><![CDATA[NETWORKING]]></category>
		<category domain="http://resources.bnet.com/topic/security.html"><![CDATA[SECURITY]]></category>
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		<title><![CDATA[Aussies donate $50m.(the tsunami fundraising program )(Brief Article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4692/is_200501/ai_n19250453]]></link>
		<description><![CDATA[Jan 03, 2005 (Herald Sun - ABIX via COMTEX)    Australians have responded generously to the fundraising program  for victims of the devastating tsunami in Asia. Corporations and  individuals have now promised more than $A50m for the disaster relief  program. One of the biggest donations...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 03 Jan 2005 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/tsunami.html"><![CDATA[tsunami]]></category>
		<category domain="http://resources.bnet.com/topic/u.n..html"><![CDATA[U.N.]]></category>
		<category domain="http://resources.bnet.com/topic/woolworths.html"><![CDATA[Woolworths]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">WOW</category>
		<category domain="tickers">WOW</category>
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		<title><![CDATA[Internet sites help level playing field for tourists]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_kmusa/is_200404/ai_kepm456185]]></link>
		<description><![CDATA[Chances are you've seen them. Most often, they're spotted on street corners in major cities, seemingly searching in vain for something off in the distance while fumbling with a laminated fold-up map.  Yet as common -- or necessary -- as that may be, it's a scene most travelers attempt...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 28 Apr 2004 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/atlanta.html"><![CDATA[Atlanta]]></category>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[INTERNET]]></category>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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	<item>
		<title><![CDATA[Peregrine to open UK office.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4692/is_200305/ai_n17865750]]></link>
		<description><![CDATA[May 09, 2003 (Traveltrade - ABIX via COMTEX)    Richard Everist is the new CEO of Australian travel group  Peregrine. Everist is an ex-director of Lonely Planet Publications. He  has introduced several new "operational and branding  initiatives". Everist plans to open Peregrine offices in the...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Fri, 09 May 2003 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/branding.html"><![CDATA[Branding]]></category>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/u.k..html"><![CDATA[U.K.]]></category>
		<category domain="http://resources.bnet.com/topic/wholesaler.html"><![CDATA[wholesaler]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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	<item>
		<title><![CDATA[WIRED FOR TRAVEL USING THE INTERNET TO AVOID TRAVAILS]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_qn4191/is_20030413/ai_n10021516]]></link>
		<description><![CDATA[Already the only travel Web site to receive both Webby and People's Choice awards in the same year, Lonely Planet Online now has a chance to become the first to claim back-toback Webbys for its unique mix of commercial independence and comprehensive resources.   Lonely Planet was one of...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Sun, 13 Apr 2003 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/government.html"><![CDATA[Government]]></category>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[INTERNET]]></category>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
		<category domain="http://resources.bnet.com/topic/manufacturing.html"><![CDATA[Manufacturing]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/wired+inc..html"><![CDATA[Wired Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
	</item>
	<item>
		<title><![CDATA[Giant step for boot king.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4692/is_200210/ai_n17599517]]></link>
		<description><![CDATA[Oct 15, 2002 (Herald Sun - ABIX via COMTEX)    Australian footwear maker Blundstone is collaborating with a  publisher to market its boots. Australian travel book publisher Lonely  Planet will produce a special book, "Walk the Planet", which  will be packaged with a new range...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 15 Oct 2002 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/lonely+planet.html"><![CDATA[Lonely Planet]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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