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6 Resources for

long beach

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A Framework For Analyzing the Potential Benefits of Internet Marketing: The Internet has provided a rare opportunity especially for small to medium sized enterprises. It moves organizations beyond the physical constraints of their traditional distribution channels and creates a world wide virtual community in which small and medium sized companies can compete with large enterprises. This research focuses on the...; Tags: California State University, Long Beach, Internet Marketing, Internet, Smb/Sme, Marketing Research, Benefits, Marketing, Human Resources; White papers 2002-12-17
Strategic Management: Strategy of an organization defines the roadmap towards attainment of its long term goals and objectives. Strategic management process is the methodology of operationalizing organizational systems and processes towards effective implementation of organizational strategy. A large number of factors and parameters are involved in the same. The paper examines the...; Tags: California State University, Long Beach, Strategic Management, Leadership, Strategy, Management; Presentations 2003-01-01
Internet Marketing: Electronic commerce (e-commerce) involves making business transactions through telecommunication networks including the Internet. Such type of marketing through the Internet tends to streamline business processes, reduce operating costs, and deliver enhanced customer support. The paper traces the history of Internet marketing and discusses different e-commerce frameworks.; Tags: California State University, Long Beach, Internet Marketing, E-business, Internet, Web Technology, E-business/E-Commerce, Marketing Research, Marketing; Presentations 2003-01-01
Strategies For Competitive Advantage In Electronic Commerce: From the executive summary: ‘Sustaining the competitive advantage in the competitive business era is one of the most important activities for an e-business organization. As e-businesses shift their focus from building a customer base to increasing revenue growth and profitability, they should re-evaluate their current business strategies, if any, and...; Tags: California State University, Competitive Advantage, Long Beach, E-business, Electronic Commerce, Web Technology, E-business/E-Commerce, Strategy, Internet, Management; White papers 2003-01-01
Promotion Mix: The organization has to convey the message about the product on offer to its consumers. This helps in sustaining a perennial demand for the product and in suitably positioning it among the target audience. The process of communicating the message is called promotion. It influences the purchase decision of the...; Tags: California State University, Long Beach, Promotion, Public Relations, Sales Force Management, Internet, Sales Strategy, Branding, Marketing, Corporate Communications, Sales; Presentations 2003-01-01

Financial Reporting Issues: The pyramid of Governmental Accounting Standards Board GASB financial reporting with highly aggregated, consolidated financial statements residing on the top, and highly detailed, voluminous reports falling later. This paper is a comprehensive study of the features of GASB.; Tags: California State University, Financial Reporting, Financial, Long Beach, Governmental Accounting Standards Board, Financial Planning, Financial Statements, Financial Accounting, Finance; Presentations 2003-01-01

Additional Resources

Boeing Donates Cockpit, Fuselage to Long Beach, Calif., Community College.(Knight Ridder/Tribune Business News): Aug. 19--LONG BEACH, Calif.--Taking possession Friday of a DC-10 cockpit and a DC-9 fuselage, Long Beach City College became the latest educational institution to benefit from cutbacks in the Boeing Co.'s Long Beach manufacturing work force. Aug. 19--LONG BEACH, Calif.--Taking possession Friday of a...; Tags: Boeing Co.; Research articles 2000-08-18
Cruise Port Plans Draw Acclaim, Apprehension at Long Beach, Calif., Meeting.(Knight Ridder/Tribune Business News): Sep. 6--LONG BEACH, Calif.--Members of the public sounded off to the Port of Long Beach Harbor Commissioners on Tuesday, voicing both concerns and support for a proposed cruise ship terminal in Long Beach. Sep. 6--LONG BEACH, Calif.--Members of the public sounded off to the...; Research articles 2000-09-05
Boeing Breaks Ground on California Sea Launch Rocket-Building Facility.(Originated from Press-Telegram, Long Beach, Calif.): LONG BEACH, Calif.--Aug. 9--From listening to the speeches at the ground-breaking ceremony Thursday for the Sea Launch rocket-building facility, you'd conclude that the Boeing Co. loves Long Beach, Long Beach loves the Boeing Co., and the future is rosLONG BEACH, Calif.--Aug. 9--From listening to the speeches at...; Tags: Boeing Co.; Research articles 1996-08-09
NCAA Men's: Idaho (6-7) at Long Beach State (1-11).: Jan 16, 2003 The Sports Network via COMTEX The Sports Network ...; Tags: The Sports Network; Research articles 2003-01-16
NCAA Men's: Cal Poly-SLO (7-9) at Long Beach State (2-14).: Jan 29, 2003 The Sports Network via COMTEX The Sports Network ...; Tags: The Sports Network; Research articles 2003-01-29
NCAA Men's: Fullerton State (6-13) at Long Beach State (3-15).: Feb 6, 2003 The Sports Network via COMTEX The Sports Network ...; Tags: The Sports Network; Research articles 2003-02-07
NCAA Men's: Pacific (11-10) at Long Beach State (4-18).: Feb 19, 2003 The Sports Network via COMTEX The Sports Network ...; Tags: The Sports Network; Research articles 2003-02-19
Boeing Eyes Long Beach, Calif., Harbor for Rocket Launching Site.(Originated from Press-Telegram, Long Beach, Calif.): LONG BEACH, Calif.--Apr. 7--Boeing Co. may invade the home turf of longtime rival Douglas Aircraft Co. by setting up a rocket-launching facility in the Long Beach Harbor. LONG BEACH, Calif.--Apr. 7--Boeing Co. may invade the home turf of longtime rival Douglas Aircraft Co. by setting up...; Tags: Boeing Co.; Research articles 1995-04-07
Hyatt Regency Long Beach Target of Harassment Suit.(Originated from by G.M. Bush, Press-Telegram, Long Beach, Calif.): LONG BEACH--Jun. 19--In less than two weeks, the city's largest hotel will come under particularly close scrutiny when attorneys in a sexual harassment case begin searching for evidence at the Hyatt Regency Long Beach. LONG BEACH--Jun. 19--In less than two weeks, the city's largest hotel...; Tags: harassment, Hyatt Hotels & Resorts; Research articles 1996-06-19
Long Beach Civic Light Opera in California Closes Its Doors.(Originated from Press-Telegram, Long Beach, Calif.): LONG BEACH, Calif.--Apr. 18--The nationally recognized Long Beach Civic Light Opera, which for nearly half a century graced the Southern California stage with top Broadway musicals, is lowering the curtain for the final time. LONG BEACH, Calif.--Apr. 18--The nationally recognized Long Beach Civic Light Opera,...; Tags: Opera Software ASA; Research articles 1996-04-18
Knight-Ridder Inc. Sells Press-Telegram, Long Beach, Calif.(Originated from Press-Telegram, Long Beach, Calif.): LONG BEACH, Calif.--Nov. 7--Dean Singleton's Garden State Newspapers announced Thursday it is buying the Press-Telegram, a 110,000 daily circulation newspaper in Long Beach, Calif. LONG BEACH, Calif.--Nov. 7--Dean Singleton's Garden State Newspapers announced Thursday it is buying the Press-Telegram, a 110,000...; Tags: Knight-Ridder Inc.; Research articles 1997-11-07
Standard & Poor's Raises Credit-Rating Outlook on Long Beach, Calif.(Originated from Press-Telegram, Long Beach, Calif.): LONG BEACH, Calif.--Jul. 3--In a vote of confidence that could hold down Long Beach's borrowing costs, one of the nation's top credit-rating agencies has raised its opinion of the city's economic outlook. LONG BEACH, Calif.--Jul. 3--In a vote of confidence that could hold down Long...; Tags: S&P; Research articles 1996-07-03
Car Rental Firm Adds Branch at Long Beach, Calif., Airport.(Knight Ridder/Tribune Business News): Jan. 16--LONG BEACH--Enterprise Rent-A-Car, a national leader in automobile rentals, is opening a branch west of the Long Beach Airport, the company said Monday. The office at 3330 Cherry Ave. will be the 12th Enterprise branch in Long Beach when it opens Monday said...; Tags: Enterprise Rent-A-Car Co.; Research articles 2001-01-15
Farmers & Merchants Bank of Long Beach Declares First-Quarter Dividend of $21 Per Share: LONG BEACH, Calif. -- Farmers & Merchants Bank of Long Beach (OTCBB: FMBL) today announced that its board of directors has declared a regular quarterly cash dividend of $21 per share. The dividend is payable on March 31, 2008 to shareholders of record as of March 17, 2008. ...; Tags: Farmers; Research articles 2008-02-15